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MISSION:
“It’s our mission to continually develop effective product and to provide
good quality customer service , satisfaction , communication , trust and a
healthy society.”
OBJECTIVES
*Our product makes hair Long strong and thick
*Our produ controls hair fall
*Massaging with almond oil adds shine to the hair
*Nourishes hair and smoothes hair cuticles
*Prevents splits ends
SWOT Analysis
WEAKNESS
1. To use non-traditional
promotional strategies in
1.The karnatakan consumer
order to penetrate the
is moving towards
market.
shampoos.
2. Introduce sachets and
2. Foreign players are
other price points which
coming up with better hair
shall help introduce it to
care products
the price conscious lower
middle class female.
MARKETING SEGMENTATION
.Geographic segmentation:
It divides the market into geographical units such as nations, regions,
states, cities.
Our company segmentation markets especially in urban like Bangalore ,
Mysore and Hyderabad-Karnataka region and rural like Hanchinal,
kartigi,yarmas.
.Demographic segmentation:
It sorts the market by demographic elements such as age , income ,
family size , gender , occupation , nationality and more.
Our company consider the age of people between 8 years to aged
people also.
.
TARGET MARKETS
COMPETITIORS
*Bajaj
*Dabur
*Ayurveda
POSITIONING
MARKETING MIX
Marketing mix has been defined as the “ set of marketing tools that
the firm was to purchase its marketing objectives in the target
market.”
It includes the following:
*Product
*Price
*Place
*Promotion
PRODUCTS
NNT Oil
Almond hair oil:
Benefits for almond hair oil:
PLACE:
The products of “NNT Oils” are sold through retail outlets the market
and E-Commerce.
PROMOTION:
Renewable sources are really the way forward for us as a species and
finding ways to cultivate and utilize them in as many ways as we can will
be a key defining factor in our progress on the earth. Almonds! they’re
tasty , healthy , helpful and cost effective and you should definitely
make them a part of your daily life.
Thank You
Presented by:
AMARDEEP UMMALUTI
B.B.A.,LL.B.[HONS.] 2nd semester
ROLL NO : 007
GROUP: 6 {HAIR OIL}