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Institute of Banking & Finance MBA

Marketing and Financial Services


Members
Umair Yunas 16

Muhammad Saqlain 04

Hammad Bin Qasim 02

Kamran Tahir 12
Introduction
 Ramada multan is a 4 star hotel .Ramada
includes 10000 of it's domain all over the
world ,more the other hotel in all over the are
5 star.
 Ramada Worldwide offers a warm and friendly
stay no matter where you travel around the
world.
Company's History
Ramada opened its first hotel – a 60-room facility – on
U.S. Route 66 at Flagstaff, Arizona in 1954 and set up
its headquarters in Phoenix, Arizona, where the chain
built the Sahara Hotel on North 1st Street downtown in
1956 (which later became the Ramada Inn Downtown)
and a 300-room Ramada.
 The Ramada name derives
from the Spanish term rama
 (meaning "branch").
Temporary open air
structures called "ramadas",
made of brush or branches
were popular in Arizona
during harvest time.
Company websites
commonly refer to the
structure as a "shady resting
place".
 Location
Located in the heart of Multan City, Ramada
Multan hotel welcomes you. hotel is located
near the Shrine of Bahauddin Zakariya and
nearby our city's main sites and major
businesses. Ramada hotle are centrally
located, making hotel an ideal choice for all
travelers.
 Vision statement
Our reputation is built upon the trust and confidence of our
customers
and is an integral part of our mission is to make Ramada
Multan one of the best hotel within the Pakistan.
 Mission Statement
 Our mission is to earn the respect of our clients and
provide lasting memories with finest qualities of
portraiture that graces the home and touches the
heart of our client and are cherished for
generation to come.
 Core values
The main values on which the company is King customer Concept
and the other one is to give best services to their clients.The
hotel is providing all the good facilities to their clients to satisfy
all their needs and wants.
The organizational structure of Ramada is hierarchical.
Managers have authority according allocate resources, reward
and punish behavior Confused about the boundaries between
to management level and have the power to
and give orders to their subordinates.
 Front Desk Clerk
These employees man are the reception area , which is the first place
guests go when they arrive at the hotel . As a front guest clerk you’ll
need to verify a guests reservation.
 Porters
These employees also used to be called bellhops .They usually dress in
uniform , so that guests recognize that they are employees of the hotel.
 House keeping
As a member of house keeping you may have to cvlean guest rooms ,
wash bedding and towels , replace toiletries tat have been used and
clean other areas of the hotel.
 Room service
 Waiters
 Kitchen staff
Workforce Distribution
Time Office
Time office is working
under HRD they are
maintaining attendence record , furniture
Record, vehicle record, employee check in and
check out time and mail dispatch as well
Time office is also keeping vochers of sick leave,
casual leaves and annual earned leaves
These all records are maintaining on the basis of
employee.
 Security office
 This provides security to the hotel. There are 20
member in which one is supervisor
 Secure buliding, guest, staff and there
belongings
 To control theft
 To enforce and mantain discipline
 CCTV Room
 camera is being control in this room. There are
different cameras fitted inside and outside the
hotel as well
Structure of Company
• Marketing Department
• HR Department
• IT department
• Finance Department
• House keeping department
• Ramada Engineering department
• Front office department
• Food and beverages department
 Human resources department is the mother of
every organization. HR department provides
 Best resources to the organization so that
organization can develop and maximize profit.
 The main function of HRM is to hire and fire
employee on the basis of set standards
Such as employee recruitment, motivation,
appraisal, employee service and development
Section of Management Department
• Time Office
• Time office is working under MD they are maintaining
attendance record , furniture ,Record, vehicle record,
employee check in and check out time and mail dispatch
as well as, Time office is also keeping vouchers of sick
leave, casual leaves and annual earned leaves.
• These all records are maintaining on the basis of
employee.
 Muhammad Saqlain
Roll#04
FUNCTIONS OF MANAGEMENT
The main functions of HRM is recruitment, selection,
employee motivation and Performance appraisal ,
employee service and development
 Technical staff Contractual

These type of people are manual worker those perform


there work
 Daily wages

These are the labour that perform duties in the hotel


like dish wash, waiters, technicians etc
 Permanent staff

This staff includes managers, assistant managers and


supervisors
 Recruitment and Selection Process of
Employees
 Recruitment
 The pool through which we attract skilled employee is called
recruitment
 Technical staff is further divided into three parts
 This staff includes managers, assistant managers and
Supervisors.
 Advertisement Recruitment is done through advertisement when
ever there is a vacancies candidates are attracted through
advertisement and then the interviews are conducted to check the
suitable candidate for the post hiring is done the HRM officials
 Internal recruitment internal recruitment is done by giving
promotion to the employee that are already working in the hotel at
some post. They are promoted from there position to other position
this is called internal hiring
 Eternal recruitment External recruitment is done by vocal
interviews, direct interviews. Interviewers are attracted by
some ways which are following
 TV advertisement
 News papers
 Social media
 In Ramada recruitment process is lengthy and strong. Mostly
internal
 recruitment takes place. Ramada moreè přrefers to promote
their existing ,
 employees with required skills, qualification and experience.
Both internal
 and external recruitment takes place.
Farman Haider Roll#17
 STEPS:
 First of all, job design and analysis is
made.Second, Job specifications are
identified Requirement of skills and
qualifications are identified Dawn news
paper Website of Ramada Social media
Applications are collected and also drop
box applications are consider
Reassessment Screening
 Training employees
 Critical situations
 Fire emergency In some situation if a the building or any section of the
building catches the employs are well trained to tackle the situation. The
employees are trained under supervision of rescue 1122 artificial fire
produce and employees are trained to stop or save there customers and
themselves and other basic education is given to tackle other critical
situations. This program is known as BLS ( Basic Life Sport )
 Medical Conditions, If any customer is ill and is in critical situation the
employee react immediately and provide first aid facility to the
customers and if the situation is more critical the customer is
transferred and shifted to the near by hospital.
 In Ramada, much focus is given to training of newly hired and existing
 employees. After selection give them orientation regarding Ramada hotel
 function, policies, norms and culture. Training is depends on their job
 category. New hires are rotate to all jobs related to category job in order
to
 get know how. Different training modes are used:
 Give them training on job
 Both on the site and off site trainings are given
 New employees are goes to Ramada Karachi for training
 Existing employees and senior management sent to Dubai for training
 Employee Development
 The employees are motivated through bonus and promotions.
 There is a cafeteria where employee can relax and have there lunch, dinner
etc
 HR manager is always there for employee they listen to there problem and
try to resolve them this produces a bond between employee and the
manager
 More focus in Ramada is on the self-development of employees
 for which they take many actions like
 Arrange seminars
 Trainings gives related to soft skills
 Give them respect and good environment
 Inform them related to hygiene factors, ethics and greetings
 Self-grooming is the major factor of importance in development.
 Salary negotiation and policy
 Salary is given through grades of the employee the employees are
higher manager to middle managers and non managerial employees
 Compensation given to the employees
 Ramada management believes that "when employees are happy, customers also
 become happy That’s why Ramada put much attention towards employee' s
 performance évaluation and their motivation. Ramada took many steps for
 motivating employees and their appraisal:
 After 3 months review the performance of employees
 Review employees grading
 On Yearly basis annual dinner is arrange for motivation of employees in which draw
 bikes Ummrah tickets for employees whose performance was good throughout the
 year
 GM, HOD and 2* HOD motivate employees by serving them on annual dinner
 On monthly basic ceremonies are arranged in which gives employees the
 recognition certificates and nominations are made by HR head, in which 40 marks
 are given by HR head and 60 by HOD
 For front office motivation, gives them Honesty reward and cash reward above 5000
 Birthday cake for employees also sent by Ramada
 Gives employees families 40% discount on meal
 Muhammad Abdullah
ROLL#20
Introduction of All Department

 Finance Department
 Finance department is also having the importance for every
organization and performs a very important role. So in
Ramada Hotel finance department is performing functions
as strategy making for low budget, controlling price,
reserving cash, maintaining financial statements. Functions
of Finance of Department are in the following
 In finance office 9 people are working at different posting,
these are Accounts payable, General Cashier, Income
Auditor , Cost Controller , Finance Controller and Credit
Department.
Engineering Department
 Engineering department is one of the most
important administration departments.
 In the summer season the major task they bear is
to provide air condition facility properly.
 Due load shedding issue the process of air
conditioning becomes very serious.
 Centrally located chiller plant consumed heavy
electricity to resolve this matter they install two
generator of 500 KVA.
 In winter providing of hot water is another issue
they face due to non availability or low pressure
of Sui gas
 Front Office, I.T and Exchange Department

 The Front Office is the nerve center of a hotel. Members of


the front-office staff welcome the guests, carry their
luggage, and help them register, give them their room keys
and mail, answer questions about the activities in the hotel
and surrounding area, and finally check them out. In fact,
the only direct contact most guests have with hotel
employees, other than in the restaurants, is with members
of the front-office staff. The front office functions can be
divided such as Reception, Bell service, mail and
information. The main function is that they are performing
to reserve rooms online for their guests.
Purchase Department

 All type of purchasing for hotel is done through purchase


department.
 Once the product was finalized, purchase order will be
made for final approval and it comes to finance department,
in finance department rates of the product are check on
historical background, last purchasing of the same item will
be check for rate, if its then its duly signed by Cost
Controller later by Finance Controller. If not there some
fluctuation in rate then the solid reason should mentioned
on the cover notes with purchase order for approval of
purchase order.
Umair Yunas ROLL#16
Organization hierarchy

M.D
(Javed Ahmed)

CEO
(Faisal Hameed)

G. Manager FOM
(Ehtashmul Haq) (Maria Khan)

H.R.M F.C Chief Engineer Exec. H.K Ex. Chef


Muhammad Ajmal Ijlal Muhammad Amir Iqbal Muhammad Naeem
Noman Munir

Duty Manager Manager Manager (I.T) F & B Manager


Usama Khan (Communication) M. Tariq (Ehsan Mirza)
Manzoor Ahmed

 Organization Structure
 The structure of organization is very sound.
Complete hierarchy is followed in every work is
followed by the department and the same by
employee of the organization.
 General Manager is the leader of the house. He
takes morning briefing very day to day problems are
discussed in between the department head; on daily
basis it’s very important to run the operation of
hotel very smoothly.
 Product Line

 They main product line of Ramada hotel is their
Room and F&B services.
 Some they also provide outdoor catering but it’s not
their key operation to generate revenue.
 Health club is also their source of income which not
famous but it is well equipped and handsome source
of income.
 Laundry, Swimming Pool also present in premises to
facilitate the guest inside hotel as well in numerous
circumstances for outside customers.
 Competitors
 As it is the only 4 star hotels in the south
Punjab.
 There other hotel also present in the
regional but they have no competition with
Ramada in term of Business volume and
facilitation.
 Although few banquet halls and health club
are providing tuff competition to Ramada
Hotel but over all they can’t compete the
business volume that Ramada hotel generate

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