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Introduction to IPSTAR Applications

Product Marketing IPSTAR


From October 2005, IPSTAR-1 satellite provides Second Generation (SG) Service
The world’s first truly next generation broadband satellite with 100+beams
The world’s largest broadband satellite with up to 45 Gbps Bandwidth
So far more than •Serve 10+ million
25,000 sites of IPSTAR
First Generation (FG) Internet & voice users
service deployed, on • In 20+ countries APAC
existing satellites with IPSTAR-1 • Deploy a million+ User
Orbital Slot: +/-120oE
7 gateways (GW): Terminals
•Thailand & Myanmar
GWs on Thaicom
•Taiwan GW on ST-1
(also for Malaysia,..)
•India GW on Insat-3B
•Australia, New
Zealand, Laos GWs on
Intelsat/NSN
•China GW on
Chinastar-1

IPSTAR User Terminal:


Satellite Antenna & Modem
2 10/11/10 V4 17OCT05
The first & new era of broadband satellite

• IPSTAR satellite as the world’s


– Heaviest satellite in orbit with 6.5 tons
– Largest 2-way broadband bandwidth capacity (45Gbps/IPSTAR satellite vs. 1-
2Gbps/conventional satellite)
– First truly dedicated / designed broadband & all-IP satellite
– First hybrid Ku-Ka-beam satellite
– Largest Ku-band footprint coverage (14 countries in APAC)
– Highest number of spot beams of over 100 beams
• The impacts
– Opening the new era of broadband satellite industry
– Highest economy of scale, potentially with 10 million broadband users & 1 million user
terminal equipment
– The best cost structure for any satellite-based broadband for both bandwidth & user terminal
– The first to prove satellite to deploy mass consumer broadband services & to play substantial
or mainstream role in complementing DSL’s blind-spot
– Probably the most advanced & matured broadband satellite technology, solution & system,
ready for full fledge commercialization!
– At least 3-5 year solo play without competitor in Asia-Pacific region
– If a satellite solution is needed, IPSTAR is in the best position to do

3 10/11/10 V3 25SEP05
IPSTAR Applications

Government/Military
Large Enterprise
Intranet
Rural for Hom
Telephony & e
Internet Business
Education SME

Communit
Telemedicin
y
e IPSTAR MDU
Emergency Hotspot
& Disaster Café
School

Mobile
Applications,
Trunk & Triple-Play/Multimedia
Backup Video: WebTV, Broadcast TV,
Video Interactive TV, Video On
SNG & TV
Conferenc Backhaul Demand
e Voice: Telephone, Videophone,
etc.

10/11/10
4 15JUN05
UPDATE
1. IPSTAR for Private IP Network
(GRE Tunneling Protocol)

• Service
– An IP Network allows multiple sites to communicate privately over a
Public IP network using Tunneling Protocol
• Type of Service
– Intranet communication between head office and remote branches
– Extranet for extended communication to supplier, business partner
– Transactional Service: Batch or Transaction propose such as Point of
Sales, credit card verification, database query

5 10/11/10
Virtual Private Network Application (Corporate Link,
Intranet)

6 10/11/10
IPSTAR for Private IP Network
(GRE Tunneling Protocol)
• iPSTAR Intranet’s Advantage over terrestrial Intranet network
– Lower Cost from Shared Bandwidth Network
• Customer can manage bandwidth by himself
– Uniform High Quality Nationwide Access anywhere
– Low Equipment Cost (good for multiple sites network)
• Special Build-in GRE Tunneling Network Box, no more VPN router required
• Target Customers
– Bank HQ and Branches
– Automobile and Dealers
– Petroleum Industry
– Retail Industry
– E-Government
• Reference Customers in Thailand
– Ministry of Interior
– Ministry of Education
– Revenue Department
– Etc.

7 10/11/10
2. IPSTAR for Corporate Intranet Telephony

Branch office can make a phone call


to its head office like an normal
internal phone call

8 10/11/10
3. IPSTAR for Rural Phone Network

• Pre-paid Calling Card


Public telephone
• IP Centrex

ATA
2-8 ports

IPSTAR Gateway

IP PABX

Voice
Gateway
Pre-paid Soft
Billing Switch
Leased Circuit

PSTN

9 10/11/10
4. IPSTAR for Video Conference

Live Program
Multicast at
256 kbps

Branch Office
Video Conferencing Teacher in
Server Center Studio

Remote School
IPSTAR
Gateway

IPSTAR or Leased Line Corporate


Head Office

10 10/11/10
5. IPSTAR Multicast for CDN

Multicast File Transfer

Leased Line

IPSTAR
Gateway
MPEG-4
Content server
User
Local Multicast Server
Terminal
• The central site will push the encrypted video
files to store in the video server located in the Hub
remote site (6-hour download via 512Kbps link 10/100 Base-T
Ethernet
for a 2-hour movie)
•Remote site will display the movie from local
Digital Cinema
server (offline)
Local
•HDTV Quality (Speed 6 Mbps/MPEG-4) with
100’ Screen Projector + 5.1 Surround Sound Content server
11 10/11/10
6. IPSTAR for SNG and Backhaul Network

Journalist takes a video


of
the breaking news
incident
IPSTAR
Gateway

IPSTAR
Flyaway
Terminal Main TV Broadcast
Encoder with Wireless News Studio
VDO sender
Transmitted via IPSTAR then terrestrial
link, the headquarters receives, edits
& publish/broadcast the news

12 10/11/10
IPSTAR Mobile VSAT Vehicle (MVV)

• Automatic pointing to IPSTAR


satellite
• Use of GPS to determine exact site
location
• Aluminum shell for robustness and
weight-saving
• Ideal for SNG and Disaster
Management Use
• Installed on a roof rack of a vehicle
• Available by Q1’2006

13 10/11/10
IPSTAR Portable Antenna

14 10/11/10
IPSTAR Auto-Pointing Antenna System

• Automatic pointing to IPSTAR


satellite
• Use of GPS to determine exact site
location
• Aluminum shell for robustness and
weight-saving
• Ideal for SNG and Disaster
Management Use
• Able to fit on a roof rack of a
vehicle
• Available by Q1’2006

15 10/11/10
7. IPSTAR for E-Education

Teacher in Class Room


Center School Monitor
Multicast
800 kbps

Remote
School
Leased Line

Screen
Questions/ Hub
Chat iPSTAR
Gateway

VDC Streaming
server server
16 10/11/10
Reference Project: iLearn by SBI

• Studio: BKK
• Available Sites: 10 iLearn centers
• (North 3, South 2, Central 1, East 1,
North East 3)
• Transmission: IPSTAR
• Application:
VDC + Multicast Streaming

17 10/11/10
8. IPSTAR for Mobile Phone Services

1. Mobile Trunk Base-station (BTS) Backhaul


– To substitute other terrestrial solutions to fulfill service coverage.
– Interim quick deployment or permanent basis
2. Ad-hoc (Mini-BTS or NanoBTS)
– Add channels for major gatherings (concert, sports tournament, etc.)
– Mission deployment for military, police, business, etc
– Rescue mission, disaster recovery & management (tsunami)
3. Remote Mobile (Thin Route Telephony) (NanoBTS)
– For Rural/Village Mobile Telephony
– Military camp, mining camp, etc.
– Resort, Game reserve, National Park, etc.
– Fill any service blind-spots on a spotty opportunistic basis (island deployment)
4. Special Use (NanoBTS)
– Ship, Vessel (Cruise, Cargo/Oil Tank, etc.)
– Offshore platform
– Fixed Mobile Convergence Solution
5. IP, Broadcast, Bandwidth On Demand & Asymmetric
– Especially for new 3G network

18 10/11/10
Potential IPSTAR Applications for Mobile phone services

IPSTAR Flyaway Set ODU


120-180 cm. antenna
Manual & Automatic Pointing

Hybrid IPSTAR-NanoBTS
provides low cost, easy & IPSTAR User IP
quick GSM deployment to Terminal IDU NanoBTS
village, campus, mine,
resort, .. The world’s
300m radius coverage, 7 smallest
channels for 100+ users, plus GSM
IPSTAR provides early temporary communications
broadband basestation
during Tsunami rescue & relief operations in
southern Thailand
19 10/11/10 V3 25SEP05
Business Case: Base-station (BTS) Backhaul

• Base-station (BTS) Backhaul


– To substitute other terrestrial solutions
– Interim (quick deployment) or permanent basis (no need for further investment)

256 kbps
Abis-Interface IP
IP Abis-Interface

PCM-IPLeased PCM-IP
Line ipstar User Converter
Converter
Gateway Terminal BTS
TRX
TRX
BSC TRX

20 10/11/10
Business Case: Ad-hoc

• Ad-hoc
– Added channels for major gatherings (concert, sports tournament, etc.)
– Mission deployment for military, police, business, etc, & other mobile missions
– Rescue mission, disaster recovery & management (tsunami)
– Rapid deployment systems required for short-term communications
in difficult environments

21 10/11/10
Business Case: Ad-hoc (con.)

• Fast, flexible and cost-effective solution


– IPSTAR portable terminal kit coupled with nanoBTS, the whole system can be
• Delivered to the location by plane and carried by 1 staff
• Installed within a few minutes and
• Placed anywhere even in a small room
– IPSTAR Bandwidth on Demand allows mobile operators to customize the bandwidth for each location
and pay only the amount of bandwidth that they use.

LAN
Cable
120-180 cm. antenna and IPSTAR IDU IP
NanoBTS
22 10/11/10
Business Case: Thin Route Telephony Use

• Thin Route Telephony Use


– Rural/Village Mobile Telephony
– Military camp
– Resort, National Park
– Mining camp, Remote Construction Site
– etc.

Resort

Rural Military Construction Site

23 10/11/10
Business Case: Special Use

• Special Use
– Ship, Vessel (Cruise, Cargo/Oil Tank, etc.)
– Offshore platform
– Fill any service blind-spots on a spotty opportunistic basis (island deployment)
• New revenue streams for carriers
• Customers can use existing handsets
• Increase in marine opportunities
– Cruise and leisure sector
– Merchant and military applications also likely

Mobile
Network

24 10/11/10
Retail Multimedia Broadband (RMB)
Sample IPSTAR Retail Broadband/Broadcast
Products

Direct Broadcast
1Way IPTV
Broadcast

Hybrid DSL
•PSTN 1Way IPTV Broadcast
•Corporate HQ integrated with DSL
modem
DS
•Internet
• Backbone L Home Broadband
Internet Broadband:
•Content
Provider 2M/1M plus Phone &
IPTV Broadcast
NOC Data
Center
Office Broadband
IPSTAR Internet Broadband:
Gateway
Enterprise 4M/2M plus Phone
Intranet (EI) Public Broadband
Group users Internet Broadband: Community Broadband
shared same Leased Line, roaming, Internet Broadband: 2M/1M
corporate leased or revenue share In Building/Center/Neighborhood
Intranet bandwidth modes plus Phone & IPTV Broadcast
nationwide for IP & For Hot Spot, School,
VOIP Internet Café, etc.

26 10/11/10
040303

IPSTAR for Hotspot

Target Hotspot Locations


No bandwidth • Residential: Apartment,
usage/ waste / Condominium
cost in quiet days • Work: Office Building
• Public Space:
Flexibly cope with IPSTAR Hotspot Hub Conference Center,
many users in Integrated Hotspot Exhibition Center, Coffee
busy days Service System shop, Hotel and Hospital
• Transportation: Airport,
Train Station

Flexible & Quick Deployment


• No need to wait for suitable wire
infrastructure
• Nationwide Anywhere / Anytime
IPSTAR Hotspot In a
Box (HIB)
IPSTAR Terminal with
Efficient Link Backup & built-in Hotspot Server
bandwidth Burst-able
sharing Bandwidth for WLAN
among many terrestrial hotspot Transmitter
locations networks

27 10/11/10
Examples of Retail Multimedia Broadband (RMB)

28 10/11/10
IPSTAR RMB Equipment & Devices

Analog Telephone
IPSTAR User Terminal ODU & IDU WLAN Hub & Access Point Adapter (ATA)
Two-way, Simplex, One-way (broadcast
IRD)

IP Phone Set &


TVA (TV Adapter) Personal Video IP Video Phone Set for
IP Set Top Box Recorder Broadband Video Phone
(PVR)

29 10/11/10
Triple-Play Broadband Advantages

Broadband Video
Broadband Phone • Digital TV Broadcast
• Flexible numbering/area code
• Interactive TV (ITV) for Sports,
• Flexible provision of line capacity
Game-show, Home-shopping
• IP-Centrex Rich Features (call
• Video-On-Demand (VOD) for
waiting, call forwarding, etc.)
Preload & Preorder Movie, Music,
• Low cost calls/minutes charge
News
• Personal Video Recorder (PVR)
for VOD & Time-shift TV

Broadband Internet
• Fast, Always On, Better Web & Online Experience & Productivity
• For Information, Communications (text/voice/video email), Connectivity
• Media Sharing, Streaming, Download (Video, Photo, Music)
• Transactions & Activities (Online Purchase, Banking, Game)

10/11/10
30 19JAN05
UPDATE
Broadband Video Configuration
(Customer Equipment)

Simplex /
IRD Consumer TV Adapter

AV out

Simplex /
Consumer
TV Simplex /
Adapter
Consumer PVR

TV#2 can show a PVR


difference TV channel
TV#1

31 10/11/10
Broadband Triple-Play: Internet-1

• High-speed Internet access


– 2 Mbps/ 512 kbps
– Fast, Always-On connection, Unlimited
usage (Fair-share)
– Bandwidth for Internet access is not
contentious with IPTV
– Readily deployable anywhere nationwide
• Web-TV
– Access Internet with your TV (via TVA)
anywhere inside home
• Web-Push
– Hundreds of popular websites pushed &
readily stored & updated in Home Server
hard disk
– User can access very fast than any
broadband

32 10/11/10 29OCT05
Broadband Triple-Play: Internet-2

• IPHEN pre-packaged E-Home Services


– Aggregation & customization of best web &
online services for IPHEN target’s users
• Home-Banking
– Partner Banks provide convenient & secure
online banking
– Users access via TV or PC
• Home-Shopping
– Purchase merchandises on TV or PC
– Large catalogue database are pre-loaded in
user’s Home Server for fast access & update
regularly
– Online secure payment
• Others
– E-Education, E-Government, E-Medicine, E-
Travel, etc.
• Internet Radio (PODCAST-like)
• Online & Offline Video Games

33 10/11/10 29OCT05
Broadband Triple-Play: Voice

• VOIP Telephony
– Low cost call rate
– Free call for some special services
– Use VOIP phone, handset or PC, wired or wireless
– IP-Centrex
• Call Forwarding, Call Waiting, etc.
– Flexible Numbering
• Multiple numbers, virtual & portable numbering,
etc.

• Unified Messaging
– Multimedia Email (Text, Photo, Voice
& Video Email)
– Web access via PC or TV anywhere
inside or outside home
• Video phone
– From home PC or TV to talk to other
outside IPHEN users, or other
compatible remote PC or 3G users

34 10/11/10 29OCT05
Broadband Triple-Play: Video-1

VOD Channels
• 95% of TV programs are non-Live (pre-produced/recorded)
• IPHEN Push-Stored-Playback Architecture
– IPSTAR Broadcast Beam push video files to all users’ PVR
hard disks, creating extensive VOD & “Virtual Channels” of
200+ PayTV channels equivalent
1. Movie-On-Demand in SDTV & HDTV (MOD)
• Basic Movie (HBO model)
– 1-2 years after theatrical release
– Monthly subscription (same price to local PayTV)
• Premium MOD (Video Rental model)
– 3 months after theatrical release
– Old movies: Monthly subscription
– New movies: PPV (same price to local DVD rent)
• Premier Movies (Theatre model)
– Same time to theatrical release
– PPV (same price to local theatre)
2. Personalized TV Channels / Bouquets (PNTV)
– 50-200 channels in News, Sports, Music, Documentary, etc.
of many Genres & Sub-Genres

35 10/11/10 15NOV05
Broadband Triple-Play: Video-2

IPTV Channels
• IPSTAR Broadcast Beam bandwidth can provide some 20-
50 live IPTV channels (1 Mbps SDTV MPEG-4 with DVB-S2
Receiver)
3. Interactive IPTV (ITV)
– Sports with multiple views or Live Programs: Game Shows,
Talk Shows, Concerts, Events, etc.
– Supply of live & Interactive contents are very limited &
expensive, thus only a few actual “Shared Channel” are
used to provide Interactive TV
4. Broadcast IPTV (BCTV)
– Some selected must-carry national free-to-air or popular
branded PayTV broadcast channels, possible with
Interactive Ad (IA) enhancements
– Minimum number of channels because users are assumed
to have existing Free & PayTV broadcast services

36 10/11/10 14NOV05
Broadband Triple-Play: Video-3

Broadcast TV Enhancements
• IPHEN enhance & complement users’ existing local broadcast Free &
PayTV services
5. Advanced Program Guide (APG)
Broadcast – Personalized & Interactive Program Guide (PPG, IPG) for both VOD
Free-PayTV Channels, IPTV Channels, Users’ broadcast TV
Playback – With PVR with inside & outside home remote management capability
Recordings
– TV program Search (stored & upcoming title, actor, topic, genre, etc.)
6. Time-shift TV (TSTV): TV-Anytime
TV and – IPA converts user’s existing broadcast (DTH, cable, VHF/UHF) for Home
Pause TV Server’s PVR to record user’s favorite TV programs for later viewing at
Remote convenient time
Manage
7. Place-shift TV (PSTV): TV-Anywhere Any-device
– Redirect home’s broadcast TV contents (live or stored as Time-shift TV in
Home Server PVR) to be are repurposed to fit user’s devices & watched
Program
Guide from anywhere outside home
– On Web, PC, PDA, Portable Player, 3G Mobile Phone
Picture • Also access video/photo/e-book stored in Home Server
Viewer

Music
Jukebox
Internet
Radio

37 10/11/10 14NOV05
The Hybrid DSL-IPSTAR Triple-Play Strategy

• IPSTAR as a complementary solution for Blind Spot where ADSL is not


available
• Use IPSTAR to deliver live broadcast TV for Under-Served Area where the
ADSL’s line has a limited throughput
• Use IPSTAR’s Content Distribution Network (CDN) (second mile) to feed video
content to each Cos when the ADSL’s backbone has a limited capacity

Non-Broadband User
Service DSL Area Non-DSL Area (Video only)

Broadband DSL Broadband IPSTAR Broadband None

Broadcast IPSTAR Video IPSTAR Broadband & IPSTAR Video


One-way Video One-way

38 10/11/10
Potential Hybrid/Bundle/Synergy DSL-IPSTAR
Options

TV
FW
/RT
IPSTAR GW
4.
Standalone
IPSTAR BB
TV
for any user

FW
TV
1.
Backhaul Link 6.
Standalone
IPSTAR
5. IPSTAR IPSTAR IP
as IP IPSTAR with
IP Multicast
backbon DSL Modem
Multicast
e at CO
at CO
2/3. IPSTAR
IP Multicast
IDC/Content or Simplex
I P
Vo IPSTAR with for DSL
Local + DSL Modem User
P
ContentI
Server DSL Phone Line
DSL Backbone

IP +VoIP+ IPTV
DSL Modem
DSL’s CO DSLAM

39 10/11/10 Updated 25FEB05


Question & Answer

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