AGENDA

 1) Hiểu về Business Intelligent (BI), tiếp cận theo standand

 2) Daskboard BI giải quyết bài toán cụ thể gì trong doanh nghiệp
 3) Kinh nghiệm triển khai BI
 3) Quá trình hình thành dữ liệu, hướng tiếp cận dữ liệu, tư duy dữ liệu
 4) Roadmap cho các doanh nghiệp muốn triển khai BI
BUSINESS INTELLIGENCE – WHO AM I ?
HIỂU VỀ BUSINESS INTELLIGENT (BI), TIẾP CẬN THEO STANDAND

• Definition ? • Understanding ?
 Business Intelligence is a set of methods,
 Business Intelligence is the processes, technologies,
processes, architectures, applications, and
and tools that help us change data into information,
technologies that gather and transform raw
information into knowledge and knowledge into
data into meaningful and useful information
plans that guide organization
used to enable more effective strategic,
 Business Intelligence is a broad category of tactical, and operational insights and decision-making
applications and technologies for gathering, storing, (to drive business performance).
analyzing, and providing access to data to help
 BI is the an umbrella term for a set of methods,
clients make better business decisions
processes, applications, and technologies used to
– gather, provide access to, analyze, and report
data and information
– support understanding and decision making.
HISTORY OF BUSINESS INTELLIGENCE ?

• 1958: The 1. use of BI by IBM Researcher Hans Peter

Luhn in "A Business Intelligence System“
• 1989: Gartner Research - Howard Dresner - "father of
BI" – first coined the term as "a broad category of
software and solutions forgathering, consolidating,
analyzing and providing access to data in away that lets
enterprise users make better business decisions“
• 1993: Micro Strategy 1. BI SW Product: EIS Toolkit
• 1997s: BI widely used
• 2010-2013: SaaS BI growth +22%History

P/s:
• EIS Toolkit : Executive Information System
• BI SW : BI Software Product
BI TOOLS MARKET SHARE 2017

 The BI market continues to grow as

companies invest in data related
technologies to gain competitive
advantage.
 The BI tools market is forecast to be
worth USD 13 billion by end of 2022
driven as usual by the explosion in data
and need for data related insights.
BI PICTURE ? BI PLATFORM ?
SUPPORT MAKING DECISION IS INTELLIGENCE ?
BI HOW TO MAKE A INTELLIGENCE ?

 Decisions can be made based on :

 Facts, or data Decision
 Simulation (models) Making
 Intuition, perception, sense Data
 Group negotiation Visualization
 Traditionally BI has been also understood as Decision Support
System(DSS) – known as data driven DSS (data directly contributes to Data Mining
decision without intensive and advanced analytical techniques).Vs model
driven DSS
Data Exploration
 Problem :
 A gap between data and knowledge (useful information leading to a Data Warehouse
decision).
 Management/operation by intuition
Data Sources
 Lack of effective feedback and alignment systems, no improvement cycles
 Need good analytical processing and models
BI CAPABILITIES ?
BI COMPONENTS ?
BI SYSTEM COMPONENT AT GLANCE
BI GOVERNENCE….
BI STANDARD IMPLEMENTATION ?
BI TRENDS ?
DASKBOARD BI GIẢI QUYẾT BÀI TOÁN CỤ
THỂ GÌ TRONG DOANH NGHIỆP
BI BENEFIT IN YOUR COMPANY…..

• Collect Data – Integration other system

1 • Standardize Master Data

• To Gain Sales & Market Intelligence

2 • Gain Insights into Consumer Behavior

• Cost Effective
3 • Save expense

• To Improve Visibility
4 • Benchmarking

• Performance Management
5 • Pinpointing answers quickly

• Build Up knowhow for IT

6 • Reduce Cost/Time with BI Platform Intelligence
 BI DASHBOARD STORY ? FORECAST AND PLANNING ?

 Focus the match point  Visualization Picture of your Company.

 To Paint a Story with the future scenario.
 New concept and new method in the analytics process
 To Turn Data into Actionable Information
 Financial Institution: Business Problem
COMPARISON AND MAKE DECISION ?
KINH NGHIỆM TRIỂN KHAI BI
BI STARTING HOW TO ?

 BI trouble in your boss mindset ?

 BI vs Report ?
 Why must invest into BI when I have a report system ?
 BI, but it not intelligence or smart.
 Lack of BI strategy
BI STRATEGY, WHAT ARE THE ELEMENTS OF A BI STRATEGY ?

 Alignment to key corporation objective

 Understanding where your organization fits on the BI Maturity Model
 Data Structure and Readiness
 Data Quality
 Data integration
 Organizational Readiness
 Identifying the “true” BI needs of the organization. Activity Based Business Intelligence
 Alignment of metric across the organization
 Business Intelligence Competency Center
 Build or Buy ?
 A BI Strategy to support short term or long term objective.
PREPARATION

 Business Analyst
 BW System – Business Information Warehouse System(Master Data, Processing, Policy)
 Business Analytics  Data Mining
 Measurement Management(KPI)  Report vs BI
 Knowhow : Industry and insight in cultural company
PROJECT FLOW ?
METHOD : CLASSIS STAR VS BW STAR SCHEMA ?
OLAP REPORT VS OTLP REPORT

 Online Analytical
Process
 Online Traditional
Process
BI ROLES ?

 BI User : Super/Power Users vs Casual Users  BI User : Tech Users vs Business Users
BI PLATFORM CHOICE !

 Objective comparison for choosing BI Platform:

Other BI PowerBI
 BI Eco-System near by your ERP eco-system. Cloud

 BI Architecture : BI Cloud vs On Premise

 BI Development : Analytics Tools(Desktop/Web/mobility) Self-
Qlik
Development
 Budget : OPEX vs CAPEX( self-build, BI platform, OpenSource)
 BI Govern & Analytics
OpenSource Tableau
 BI Blogs & BI Community
BUSINESS BENEFIT VS FEASIBILITY ?
SIMPLY STEP AND OUTPUT LEVEL ?

 Choose the simple way  Fixed KPI Reports.

 Next Step  BI Dashboard  Forecast Dashboard.
 Business Story in DashBoard
 The ScoreCard Board.
DIFFERENCES BETWEEN TRADITIONAL AND
MODERN BI PLATFORMS ?
 Gartner Report
PERSONAL BI ?

 Traditional BI vs personal BI
 Shifting focus from IT back to user
 Personal level BI focus on self-service and ad hoc analytic needs
 More interactive and explorative
 It still has fundamental BI components and provides BI capabilities, but they are more integrated than separated.
 Very often work with enterprise systems.
 In-memory processing
 Easy and efficient data models
 Quick query and analysis
 Flexible data manipulation
 Simple delivery and sharing
DATA STRATEGY ? CDO ROLES ?
BI EXTENDING…..
 EXAMPLE DASHBOARD

Report Dashboard

Báo cáo Sales

Báo cáo Daily

Báo cáo Monthly Sales

P/L

https://public.tableau.com/profile/dhiraj6149#!/vizhome/tORONTOUBERTRIPANALYSIS/Story1
ROADMAP CHO CÁC DOANH NGHIỆP MUỐN
TRIỂN KHAI BI
BI SYSTEM ROADMAPS, MAYBE ?

Business Process KPI Forecast Data

Master Choose BI
Metrics + Reports Dashboard Educate Personal BI Governanc
Data  ERP process Platform Scorecard
Analytics e
PHASE IN BI SYSTEM ?