GET-A-BIKE

TEAM-4
GET-A-BIKE

Bike Rental Service for University students

• CEO:Vinoth T, CS Engineer, Tamilian, 4 years work experience
• Team Member1: Aninda Dutta, Manufacturing Engineer, Bengali, Fresher
• Team Member2: Davis Boban, Electronics and Instrumentation Engineer, Keralite, Fresher
 BUSINESS IDEA
Problem
• Most of the Universities in India are located in remote areas far off from the city, also the different
departments/libraries/etc. are also widely spread across the campus.
• One of the major problems what students generally face in Universities is commuting, whether be it to
class or library or to the city.

UVP (Unique Value Proposition)

• Get-A-Bike is a modern Transport-Sharing system which provides University students a convenient,
economical and safe way to navigate in and around the campus.
TOTAL ADDRESSABLE MARKET

• University Students across India

• Calculations
Microsof t
Excel Worksheet
PHASE I

Problems
• Nearby town : 15 km from college location
• Current viable transportation: Auto-rickshaw – Rs 500
• Nearby shops: 2 km from college location

Target Market
• IIM Sambalpur students: 190
• Sambalpur University students: 5000+
MINIMUM VIABLE PRODUCT

Phase One : IIM Sambalpur

Hypothesis
• To test the premium is payable for students
• To test the targeting of students whether they are willing to take the rental service on a day-to-day basis
• To test whether we are actually meeting the need of the target group
• No. of bikes : 3
• Rental charge: Rs 2/km