“If a man hasn’t

found something
• Purpose
he• Quote
will alive
diewhenfor, he
you have something to die for
• Raison dete
isn’t
• Companyfitpurpose
to live.”
(WHY, WHAT, HOW)
MLK• Kompas Purpose
• Resilience through sense of purpose
• Finding Your Purpose and matching it with your career (Ikigai)
purpose
raison d’etre
ikigai
alasan keberadaan
disrupsi/dis·rup·si/ n hal tercabut dari akarnya
21 Januari – 5 Februari 1978

“Jakob, jangan minta maaf. Mati dibunuh hari ini, nanti tahun depan, sama saja.”

“Mayat hanya bisa dikenang, tetapi tidak akan mungkin diajak berjuang.
Perjuangan masih panjang dan membutuhkan sarana, di antaranya lewat
media massa.”
 C
Capabilities link
Transformation Transformation

A Transforming the core

business to maximize its
B Creating a disruptive
resilience growth engine

PARADOX PEOPLE PERSISTENCE PURPOSE

Anthony, Scott. Dual Transformation. Boston: Harvard Business Review Press, 2017.
Sinek, Simon. Start with Why. New York: Penguin Group, 2009.
 Individual purpose?
“Menghibur yang papa,
mengingatkan yang mapan”
“Finding WHY [purpose] is a
process of discovery, not
invention. The WHY for every
other individual or organization
comes from the past.”

Simon Sinek, author of “Start With Why”

when we were young…
challenges and success stories…
life-sparking interests…
What am I good at?
Attention to detail, analytical mind, agility to learn

Things that I like and gives me energy?

Achievement, progress, enabling others

What problems of the world that irritates me?

Oppression of the weak, lack of good education
 What you
LOVE
enabling others,
achievement

PASSION MISSION

What you are IKIGAI What the world

GOOD AT NEEDS
learning, fairness,
leading education

Winn, Mark. “What is Your Ikigai?”. The View Inside Me, 14 May 2014, http://theviewinside.me/what-is-your-ikigai/.
 What you
LOVE
enabling others,
achievement

PASSION MISSION

What you are IKIGAI What the world

GOOD AT NEEDS
learning, fairness,
leading education

Winn, Mark. “What is Your Ikigai?”. The View Inside Me, 14 May 2014, http://theviewinside.me/what-is-your-ikigai/.
“Conquering self to learn and enabling others
to achieve a better world”
“Together create a new paradigm by “Empower people to achieve their
providing solution for others to dreams”
achieve their goal”

“To inject positivity so that people feel

“To develop others to focus doing
better, to grow, and to have more
their best and to help each other”
impact”

“To inspire others by being insightful

“To fix problems”
and knowledgeable so others can
make the right choice”

“To be a dependable person by

“To ignite creativity so people can
providing kind advice so people felt
solve problems in their real life”
heard and less burdened”

“To share knowledge and to facilitate

problem solving”
 What you
LOVE
enabling others,
achievement

PASSION MISSION

What you are IKIGAI What the world

GOOD AT NEEDS
learning, fairness,
leading education

Winn, Mark. “What is Your Ikigai?”. The View Inside Me, 14 May 2014, http://theviewinside.me/what-is-your-ikigai/.
 What you
LOVE
enabling others,
achievement

PASSION MISSION

What you are IKIGAI What the world

GOOD AT IN NEEDS
learning, ACTION fairness,
leading education

PROFESSION VOCATION

What you can be

PAID FOR

Winn, Mark. “What is Your Ikigai?”. The View Inside Me, 14 May 2014, http://theviewinside.me/what-is-your-ikigai/.
 “Conquering self to learn and enabling
others to achieve a better world”
“Menghibur yang papa,
mengingatkan yang mapan”
For the entrepreneurs:

Find and articulate your companies' purpose to your customers, employees and to-be
employees.

For the intrapreneurs:

Trace your past, find your ikigai.

If you want to be truly happy of your work, do not only do your job.

Find an outlet to put your purpose into action.

Happy finding!
thank you