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An analytical study of Google marketing

with analytics platforms

BY :
Aman Jain
18BSP0111
About the company

“Digital Marketing is an ocean of capabilities and opportunities”

 Fanatisch is the way to explore that ocean


 Many digital problems only one solution Fanatisch
d-Marketing
 Provides high end professional for digital marketing advisory
 Customer centric service provider
Objectives

 Understand Google marketing


 Google listing for clients
 To make attractive designs(Posters, Banners etc.)
 To understand elements in digital media
Methodology

 Google AdWords, Google Analytics, followers assistant


etc. used to generate website traffic
 Instagram for Business, types of Digital-Ad-Technology for
analytics.
 The source of the data is secondary.
Findings

 People are interested in making their business


online
 Price sensitive customers
 Customers’ input are necessary to design digital
marketing plan
Learning outcomes & Conclusion

Learning outcomes Conclusion

 Knowledge of Google AdSense  Good result in generating traffic


 Google listing for website
 Importance of having digital  Reaching out to our targeted
presence audience in no time
 Increase in sales
THANK YOU!

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