A STUDY PERCEPTION OF YOUTH TOWARDS

ENTREPRENEURSHIP
INTRODUCTION
 Entrepreneurship is a creative activity. It is the ability
to build and create something from practically
nothing.
 Entrepreneurship can be described as an innovator
who develops entire technologies and undertakes to
establish his enterprise.
 Entrepreneurship plays an imperative role in the
growth of any Society and economic development.
 It emerges from an individual's creative spirit into a
long-term business ownership, employment creation,
capital formation and economic security.
 There is a positive correlation between the number of
entrepreneurs and the economic growth. They create
Job opportunities in the market and help reducing
the unemployment rate.
 To study the perception of students towards
entrepreneurship.
 To identify various factor that influence students
for starting their business.
 To suggest measures to improve
entrepreneurship skills among students.
 SCOPE OF THE STUDY

The scope of the study is confined only to perception of

entrepreneurship and initiations of the students. It doesn’t cover any
areas of entrepreneurship or entrepreneurship development. The
students selected are studying in Hyderabad based autonomous
colleges affiliated to Osmania University. The scope of the study
covers both 1st generation (who has no business background and
wishes to setup his/her own business) and 2nd generation
entrepreneurs (who has a business background and wishes to join
his/her family business).
RESEARCH METHODOLOGY

•Primary data:
The data for the study is collected through
questionnaire which consists of open ended questions and close
ended questions.
•Secondary data:
The data has also been collected from published
material of the subject from various Publication and websites.
•Sampling size:
100 respondents
•Sampling unit:
Generating responses from age group 18-22 years
both male and female.
INTRODUCTION TO THE CHAPTER
.
4.1. Data showing categorization of respondents based on
gender.
Table 4.1. Gender ratio of respondents
Source: surveyed data
Figure 4.1. Gender ratio of respondents
Category No. Of respondents Percentage

Male 55 55%

Female 45 45%

Total 100 100%

Interpretation: From the above data it can be interpreted that about 45% of the
respondents are females and the rest 55% are males. This shows that the study is more or
less fairly distributed among males and females.
 4.2. Data showing categorization of respondents based on age.
Table 4.2. Age group of respondents
Source: surveyed data
Figure 4.2. Age group of respondents

Category No. Of respondents Percentage

18-20 50 50%

21-22 50 50%

Total 100 100%

Interpretation: From the above data it can be interpreted that 50% of the respondents are
of 18-20 years of age and 50% of the respondents are of 21-22 years of age. This is
mainly because the study respondents are only students currently pursuing their UG
studies in college. As a result all the respondents are in their young age.
 4.3. Data showing which colleges the respondents are currently studying in.
Table 4.3.respondents currently studying in colleges
Figure 4.3. Respondents currently studying in colleges

Category No. Of Percentage

responden
ts
Bhavan’s Vivekananda college 23 23%

St. Mary's centenary degree college 19 19%

Loyola academy degree college 18 18%

Siva Sivani degree college 15 15%

IIMC 11 11%
St.Francis degree college 8 8%
Wesley 6 6%

Total 100 100%

Interpretation: From the above data it can be interpreted that majority of respondents i.e.
23% are currently pursuing their UG course in Bhavan’s Vivekananda College and the least
6% are of Wesley Degree College.
4.4. Data showing categorization of respondents based on the courses they are currently
pursuing.
Table 4.4. The course respondents currently pursuing
Source: surveyed data
Figure 4.4. The course respondents currently pursuing.

Category No. Of Percentage

respondents
B.com 40 40%

BBA 25 25%

BSC 25 25%

BA 10 10%

Total 100 100%

Interpretation: From the above data it can be interpreted that majority of respondents i.e.
40% are currently pursuing B.Com, 25% of respondents are pursuing BBA and BSC, and
only 10% of respondents are pursuing BA.
 4.5. Data showing what an entrepreneur is.
Table 4.5. Views of respondents on entrepreneurs
Figure 4.5. Views of respondents on entrepreneurs

Category No. Of Percentage

respondents
Made 22 22%

Born 27 27%

Combination of 51 51%
both

Total 100 100%

Interpretation: From the above data it can be interpreted that majority of respondents
i.e. 51% think that an entrepreneur is combination of both (made and born). Whereas
27% of respondents think that entrepreneurs are born and only 22% of respondents
think that entrepreneurs are made i.e. they become good entrepreneur through practice
and experience.
 4.6. Data showing better career option after graduation.
Table 4.6. Better career option after graduation
Figure 4.6. Better career option after graduation

Category No.Of Percentage

responden
ts
Becoming entrepreneur (setting up 28 28%
their own business)

Working as an employee in an 32 32%

organization

joining family business 22 22%

Post graduation 18 18%

Total 100 100%

Interpretation : From the above data it can be interpreted that 32% of respondents
prefer to work in an organization, 28% of respondents prefer to become an
entrepreneur, 22% of respondents prefer to join their family business and 18% of
respondents prefer to do post graduation.
4.7. Data showing business background of respondents i.e. anybody from their family
has already been into business.
Table 4.7. Business background of respondents
Figure 4.7. Business background of respondents

Category No. Of respondents Percentage

Yes 48 48%

No 52 52%

Total 100 100%

Interpretation: From the above data it can be interpreted that majority of respondents
i.e. 52% do not have any business background it means respondents family work in
various organizations and rest of 48% respondents have business background.
4.8. Data showing is getting employed in another organization is better than setting up
their own enterprises.
Table 4.8. Employment vs. setting up own enterprise
Figure 4.8. Employment vs. setting up own enterprise

No. Of respondents Percentage

Category

Yes 37 37%

No 63 63%

Total 100 100%

Interpretation : From the above data it can be interpreted that majority of

respondents i.e. 63% think that setting up their own enterprise is better option rather
than getting employed in another organization. Whereas, the rest 37% of respondents
think that working as an employee is better option.
4.9. Data showing is present education supportive in setting up an enterprise.
Table 4.9. Respondents views on present education
Figure 4.9. Respondents views on present education

Category No. Of respondents Percentage

No 46 46%

Yes 54 54%

Total 100 100%

Interpretation: From the above data it can be interpreted that 54% of

respondents feel that the present education system is supportive for setting
up a new enterprise. Whereas, 46% of them feel that the present education
system is not supportive.
 4.10. Data showing the course which is good for setting up an enterprise.
Table 4.10. Good course for setting up an enterprise
Figure 4.10. Good course for setting up an enterprise

Category No. Of respondents Percentage

B.com 45 45%

BBA 42 42%

BSC 13 13%

Total 100 100%

Interpretation : From the above data it can be interpreted that majority of respondents
i.e. 45% feel B.Com course is good enough and provides with the knowledge for
setting up an enterprise. Almost, 42% of respondents feel that BBA is good and 13%
of respondents feel that BSC is good for setting up an enterprise.
 4.11. Data showing respondents institute having entrepreneurship development
cell (EDC).
Table 4.11. Respondents institute having EDC
Figure 4.11. Respondents institute having EDC

Category No. Of respondents Percentage

No 41 41%

Yes 59 59%

Total 100 100%

Interpretation: From the above data it can be interpreted that majority of i.e.59%
respondent’s institutes have EDC which helps them to enhance their entrepreneurial
skills and capabilities. Whereas, the 41 % of respondents institute do not have EDC.
4.12. Data showing is there a well functioning infrastructure place in the institute to
support start-ups.
Table 4.12. Respondents institute well functioning infrastructure to support startups
Figure 4.12. Respondents institute well functioning infrastructure to support
startups
Category No. Of respondents Percentage

No 65 65%

Yes 35 35%

Total 100 100%

Interpretation : From the above data it can be interpreted that majority of

respondents i.e.65% feel that their institutions do not have a well functioning
infrastructure place to support start-ups and 35% of the respondents feel that their
institution have a well functioning infrastructure place to support start-ups.
4.13. Data showing which area respondents would prefer the most, if they want
to start their own business activity.
Table 4.13. Preferred area for starting up business
Figure 4.13. Preferred area for starting up business

Category No. Of respondents Percentage

Trading 18 18%

Manufacturing 23 23%

Services 59 59%

Total 100 100%

Interpretation : From the above data it can be interpreted that majority of

respondents i.e.59% would prefer respondents would prefer services area ,
23% of manufacturing area and only 18% would prefer trading area for
starting -ups their business activity.
4.14. Data showing is the present government helpful / supportive in setting up an
enterprise
Table 4.14. Respondents views on government support
Figure 4.14. Respondents views on government support

Category No. Of respondents Percentage

Yes 55 55%

No 45 45%

Total 100 100%

Interpretation: From the above data it can be interpreted that majority of the
respondents i.e. 55% feel that the present government is supportive enough
for starting up an enterprise whereas 45% of the respondents disagree.
5.1 Finding and conclusion
•From the data collected through questionnaire it is clear that 28% of the respondents
would like to set up their own business\enterprise as there is more scope in setting up their
own enterprises rather than working as an employee..
•
•Majority of respondents feel that an entrepreneur is combination of both i.e. born as well
as made. People are born with many inherent qualities, if they concentrate on those
qualities then only that particular qualities would sharpen.
•
•As per the analysis 48% of them come from a business background. That means almost
majority respondents have more dynamic approach towards entrepreneurship.

•The majority respondents i.e. 63% feel that getting employed in someone else’s
organization is not a better career option.

•Almost equal numbers of respondents think that B.Com (i.e.45%) and BBA (i.e.42%)
course provide students with enough knowledge and skills which would help them in
setting up their own enterprise.
Suggestions
•Entrepreneurship as a career option after graduation only few of people are
selecting. May be out of which some will get eliminated so I would suggest that
an extra foot of awareness and enthusiasm should be added to graduates so
that they can use their creative minds to build their life as well as their nation.

•To reduce bureaucracy and corruption the government should take necessary
actions and promote entrepreneurship.
•More financial institutions should come up with low interest rate, flexible loan
schemes and better support.
•More of entrepreneurship development programmes have to be started that
would guide the entrepreneurs.