Beruflich Dokumente
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© 2017 by McGraw-Hill Education. All Rights Reserved. Authorized only for instructor use in the classroom. No reproduction or distribution without the prior written consent of McGraw-Hill Education.
Learning Objectives
1. Explain alternative ways of measuring the productivity of inputs and
the role of the manager in the production process.
2. Calculate input demand and the cost-minimizing combination of inputs
and use isoquant analysis to illustrate optimal input substitution.
3. Calculate a cost function from a production function and explain how
economic costs differ from accounting costs.
4. Explain the difference between and the economic relevance of fixed
costs, sunk costs, variable costs, and marginal costs.
5. Calculate average and marginal costs from algebraic or tabular cost
data and illustrate the relationship between average and marginal
costs.
6. Distinguish between short-run and long-run production decisions and
illustrate their impact on costs and economies of scale.
7. Conclude whether a multiple-output production process exhibits
economies of scope or cost complementarities and explain their
significance for managerial decisions.
© 2017 by McGraw-Hill Education. All Rights Reserved. 2
The Production Function
Measures of Productivity
• Total product (TP)
– Maximum level of output that can be produced with a
given amount of inputs.
• Average product (AP)
– A measure of the output produced per unit of input.
𝑄
• Average product of labor: 𝐴𝑃𝐿 =
𝐿
𝑄
• Average product of capital: 𝐴𝑃𝐾 =
𝐾
• Marginal product (MP)
– The change in total product (output) attributable to
the last unit of an input.
∆𝑄
• Marginal product of labor: 𝑀𝑃𝐿 =
∆𝐿
∆𝑄
• Marginal product of capital: 𝑀𝑃𝐾 =
∆𝐾
0 Labor Input
C
∆𝐾 1
Slope: = − 1 = −1 = −𝑀𝑅𝑇𝑆𝐾𝐿
B ∆𝐿
∆𝐾 = 1 A
𝑄0 =100 units
0 Labor Input
∆𝐿 = −1 ∆𝐿 = −1
Isocosts
Capital Input
𝐶
𝑟
𝐶 𝑤
𝐾= − 𝐿
𝑟 𝑟
0 𝐿 𝐶
Labor Input
𝑤
0 𝐶0 𝐶1
Labor Input
𝑤 𝑤
𝐶 𝐶
0 Labor Input
𝑤1 𝑤0
𝐶2 𝐴
𝑟
𝑤
𝑀𝑅𝑇𝑆𝐾𝐿 =
𝑟
𝑄𝐼 =100 units
0 𝐶2 𝐶1
Labor Input
𝑤 𝑤
New cost-minimizing
point due to higher wage
F
B
𝐾2 Initial point of cost minimization
A
𝐾1
𝑄0
H J
0 𝐿2 𝐿1 G Labor Input
Short-Run Costs
Total costs 𝑇𝐶 𝑄 = 𝐹𝐶 + 𝑉𝐶 𝑄
Variable costs
Fixed costs
𝑉𝐶 𝑄
𝐹𝐶
𝐹𝐶
𝐹𝐶
0 Output
Minimum of ATC
Minimum of AVC
𝐴𝐹𝐶
0 Output
Long-Run Costs
• In the long run, all costs are variable since a
manager is free to adjust levels of all inputs.
• Long-run average cost curve
– A curve that defines the minimum average cost of
producing alternative levels of output allowing for
optimal selection of both fixed and variable
factors of production.
𝐴𝑇𝐶1
0 𝑄∗ Output
Economies of Scale
• Economies of scale
– Declining portion of the long-run average cost
curve as output increase.
• Diseconomies of scale
– Rising portion of the long-run average cost curve
as output increases.
• Constant returns to scale
– Portion of the long-run average cost curve that
remains constant as output increases.
𝐿𝑅𝐴𝐶
0 𝑄∗ Output
𝐴𝑇𝐶2 𝐴𝑇𝐶3
𝐴𝑇𝐶1
𝐿𝑅𝐴𝐶
0 Output