Arts Promotion and

Preservation
Diagan | Sarmiento | Yumul
 Contents
Philippine Art Promotion Philippine Art Preservation
- definition - definition
- agencies - examples
ART
noun | /ärt/
• the expression or application of human
creative skill and imagination, typically in a
visual form such as painting or sculpture,
producing works to be appreciated primarily
for their beauty or emotional power
Promotion
noun | /prəˈmōSH(ə)n/
• activity that supports or provides active
encouragement for the furtherance of a
cause, venture, or aim
• the publicization of a product, organization, or
venture so as to increase sales or public
awareness
 ARTS
PROMOTION
Promoting Philippine
Culture and Values
Enhancing the social fabric requires promoting cultural
awareness, identifying and inculcating values for the
common good, cultivating creativity, and promoting
culture-sensitivity in governance and development
efforts. In the first year, limited strategies were
employed, mostly focusing on consolidation and
systematization of efforts or “putting the pieces in place”
in preparation for bigger and broader reforms and
actions. These primordial strategies of the culture sector
include institution-building; systematic documentation
and monitoring of ongoing programs; and identifying and
addressing data gaps.
Strategic
Framework
for Promoting
Philippine
Culture and
Values
 PHILIPPINE
AGENCIES FOR ART
PROMOTION
CULTURAL CENTER OF THE
PHILIPPINES
• Filipino: Sentrong Pangkultura ng Pilipinas
• government owned and controlled corporation
established to preserve, develop and promote
arts and culture in the Philippines
• established through Executive Order No. 30 s.
1966 by President Ferdinand Marcos
• headed by an 11-member Board of Trustees,
currently headed by Chairperson Margarita
Moran-Floirendo with Arsenio Nilazo as president
National Commission for
Culture and the Arts

• Filipino: Pambansang Komisyon para sa

Kultura at mga Sining
• official government agency for culture in the
Philippines
• overall policy making body, coordinating, and
grants giving agency for the preservation,
development and promotion of Philippine arts
and culture
HISTORY OF THE NCAA

The successful overthrow of the dictatorship in 1986

through the People Power Revolution inspired the
different sectors of society to rally behind the new
government towards the restoration of democracy. In
March 12, 1986, the Alliance of Artists for the Creation of
a Ministry of Culture (AACMC) drafted and adopted a
proposal for the establishment of a Ministry of Culture.
The group cited the inability of the Ministry of Education,
Culture, and Sports to devote time and attention to
cultural planning due to the gargantuan task of
addressing the problems of the educational system.
HISTORY OF THE NCAA

President Corazon Aquino responded by issuing

Executive Order 118 on January 30, 1987 which
established the Presidential Commission on Culture
and the Arts (PCCA). It was a diminutive agency
compared to the proposal of AACMC but the said
order was cognizant of the existence of specialized
cultural agencies and that these should only be
placed under the umbrella of one agency to
coordinate their efforts.
HISTORY OF THE NCAA
In 1992, under the new constitution, Congress
enacted Republic Act No. 7356 which
institutionalized the establishment of the National
Commission for Culture and the Arts (NCCA)
replacing PCCA. This said law mandated the
formulation of national cultural policies and
programs according to certain principles (pluralistic,
democratic, non-partisan, liberative).
 ARTS
PRESERVATION
Gururaj Rao
“It is the duty of every citizen to value and
preserve the rich heritage of our composite
culture. The art and culture of our nation are a
vast continuum, evolving incessantly since time
immemorial…”
ARTS CONSERVATION AND
RESTORATION
• any attempt to conserve and repair architecture,
paintings, drawings, prints, sculptures, and
objects of the decorative arts (furniture,
glassware, metalware, textiles, ceramics, and so
on) that have been adversely affected by
negligence, willful damage, or, more usually, the
inevitable decay caused by the effects of time
and human use on the materials of which they
are made
 PRESERVED
ARTWORKS IN THE
PHILIPPINES
Spoliarium, Juan Luna
(1884, Rome)
Ruins of the Legislative
Building, Fernando
Amorsolo (1945)
A Copy of De La Imitación de Cristo y
Menosprecio Del Mundo (The Imitation
of Christ), Thomas Á Kempis (Barcelona,
1895)
Planting of the First Cross, Vicente S.
Manansala
Planting of the First Cross, Vicente S.
Manansala
GOLDWORK
tattooing
Angono Petroglyphs
The Maitum
Anthropomorphic
Burial Jars
 Sources
National Economic and Development Authority, Socioeconimic Reports
http://www.neda.gov.ph/wp-content/uploads/2018/03/SER-Chap-07_as-of-March-21.pdf
Cultural Center of the Philippines, National Commission for Culture and the Arts; Wikipedia
https://en.wikipedia.org/wiki/Cultural_Center_of_the_Philippines
https://en.wikipedia.org/wiki/National_Commission_for_Culture_and_the_Arts
Encyclopaedia Brittanica, Arts conservation and restoration
https://www.britannica.com/art/art-conservation-and-restoration
Preservation Of Art And Culture: How To Go About It? [#TIPS]
https://www.youthkiawaaz.com/2010/11/preservation-of-art-and-culture-how-to-go-about-it-tips/
12 Important Philippine Artworks You Should See at the National Museum
https://www.townandcountry.ph/out-about/arts-culture/best-philippine-artworks-national-museum-a1587-20190418-lfrm2
5 Remarkable Works of Ancient Art From the Philippines
http://pinoy-culture.com/5-remarkable-works-of-ancient-art-from-the-philippines/