Beruflich Dokumente
Kultur Dokumente
The Costs of
Production
McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved.
Chapter Objectives
• Explicit and implicit costs
• Law of diminishing returns
• Fixed and variable costs
• Total, average, and marginal
costs
• The firm’s size in the long run
8-2
Economic Costs
• Equal to opportunity costs
• Explicit + implicit costs
• Explicit costs
–Monetary payments
• Implicit costs
–Value of next best use
–Self-owned resources
–Self-employed resources
8-3
Profit
• Accounting profit
–Total revenue less explicit cost
• Normal profit
–Equal to implicit cost
• Economic or pure profit
–Total revenue less economic cost
8-4
Profits Compared
Economic Accounting
Economic
Profit Accounting
Total Revenue
Implicit Costs Profit
(Opportunity)
(Including a
Economic
Normal Profit)
Costs
Accounting
Explicit
Costs (Explicit
Costs Costs Only)
8-5
Short and Long Run
8-7
Law of Diminishing Returns
• Fixed technology
• Add variable resource to fixed
resource
• Marginal product will decline
–Beyond some point
• Rationale
8-8
Law of Diminishing Returns
(3) (3)
(1) Marginal Product Average
Units of the (2) (MP), Product
Variable Resource Total Product Change in (2)/ (AP),
(Labor) (TP) Change in (1) (2)/(1)
0 0 -
1 10
] 10 Increasing
10.00
2 25
] 15 Marginal
Returns 12.50
3 45
] 20
15.00
4 60
] 15
Diminishing 15.00
5 70
] 10 Marginal
14.00
75
] 5 Returns
12.50
6
] 0 Negative
7 75 10.71
] -5 Marginal
Returns
8 70 8.75
8-9
Law of Diminishing Returns
Total Product, TP
30
TP
20
10
0
1 2 3 4 5 6 7 8 9
Marginal Product, MP
10 AP
1 2 3 4 5 6 7 8 9
MP
8-10
Short-Run Production Costs
• Fixed Costs
–Do not vary with output
• Variable Costs
–Materials, most labor
• Total Cost
–TC = TFC + TVC
8-11
Per-Unit Production Costs
600
Fixed
500 Cost
400
300 Total Variable
Cost Cost
200
100
TFC
0 1 2 3 4 5 6 7 8 9 10 Q
8-13
Short-Run Production Costs
$200
MC
Costs 150
ATC
100
AVC
AFC
50
AVC
AFC
0 1 2 3 4 5 6 7 8 9 10 Q
8-14
Production Relationships
• Marginal cost and diminishing returns
• Marginal cost and marginal product
• Marginal cost and average variable
cost
• Marginal cost and average total cost
• Production curves and cost curves
• Shifts in cost curves
8-15
Graphical Relationships
Production Curves
AP
MP
Quantity of Labor
MC
AVC
Cost (Dollars)
Cost Curves
Quantity of Output
8-16
Long-Run Production Costs
• Choose your plant size
• Minimize ATC
• Different ATC curves
–Short run
• Long run ATC
–Envelope of short run ATC
8-17
Long-Run ATC Curve
Output
Output
• Economies of Scale
–Labor specialization
–Managerial specialization
–Efficient capital
• Diseconomies of Scale
• Constant Returns to Scale
8-20
Long-Run ATC Shapes
Economies Constant Returns Diseconomies
Average Total Costs Of Scale To Scale Of Scale
Long-Run
ATC
q1 q2
Output
Long-Run
ATC
Output
Long-run ATC curve where costs are
lowest only when large numbers are
participating
8-22
Long-Run ATC Shapes
Economies Diseconomies
Average Total Costs Of Scale Of Scale
Long-Run
ATC
Output
Long-run ATC curve where economies
of scale exist, are exhausted quickly,
and turn back up substantially
8-23
Industry Structure
• Minimum efficient scale (MES)
• Natural monopoly
• Applications and illustrations
–Price of corn
–Successful start-up firms
–The Verson stamping machine
–The daily newspaper
–Aircraft and concrete plants
8-24
Sunk Costs
• Irrelevant in decision making
• Cannot be recovered
• Do not affect marginal
benefit and marginal cost
• Firm example:
–R&D costs
8-25
Key Terms
• economic (opportunity) • variable costs
cost • total cost
• explicit costs • average fixed cost (AFC)
• implicit costs • average variable cost
• normal profit (AVC)
• economic profit • average total cost (ATC)
• short run • marginal cost (MC)
• long run • economies of scale
• total product (TP) • diseconomies of scale
• marginal product (MP) • constant returns to scale
• average product (AP) • minimum efficient scale
• law of diminishing returns (MES)
• fixed costs • natural monopoly
8-26
Next Chapter Preview…
Pure
Competition
8-27