THE TERMINOLOGY OF

FASHION
Style, Design, Fashion
 Style
• A style is the characteristic or distinctive
appearance/look of a garment – the
combination of features that makes it unique
and different from other garments.

Safari Jacket Riding Jacket Blazer Jacket

Movie-star CARMEN MIRANDA was a mere 5 ft tall.
She was key in popularizing PLATFORM SHOES
 Did You Know?
“CHOPINE”, forerunner of Platform
Dating back to RENAISSANCE period MOST INNOVATIVE by Ferragamo, 1930s

Worn by NAOMI CAMPBELL, 20th

“30s” revival in “70’s”, Biba Platform Shoes
Century, Design -Vivienne Westwood
Duchess of Windsor, Jewelry
Madonna, Venice Film Festival
Michael Jackson, One Glove
Katherine Hepburn, Pleated Trousers
Mary J. Bilge's, Sunglasses
Liza Minnelli, short-cropped hairdo
 Amitabh Bachchan

Turtle neck sweaters, Khadi kurta-pyjama, bandhgalas, elaborate

shawls, velvet suits, leather jackets with straight lateral pockets
and tailored shirts
 Rajmata Gayatri Devi

minimalistic make up, chiffons, pearl drops and diamonds

Some styles are named after the period of
history they originated…………

Grecian
Roman
Renaissance
Empire
Gibson Girl Era
Flapper Era
 Design
A design is a particular or individual
interpretation, version, variation or treatment
of a style. Variation in Necklines

V-Neck T-Shirt Turtle Neck T-Shirt Round Neck T-Shirt

 Fashion
Fashion is a style that is accepted and used by
the majority of a group at any one time.

Fashion

High Mass
Fashion Fashion

On the basis of type of group

 Questions – True or False:
1) A fashion is always based on some particular
style. But not every style is fashion. (T/F)
2) Minor variations does not change the design
of a style. (T/F)
3) High-Fashion is mass-produced and sold at
lower prices. (T/F)
4) Katharine Hepburn popularized Platform
shoes. (T/F)
Activity 1: FASHION LEADERS AND THE STYLES THEY POPULARIZED
• Cindy Crawford
• Lady Diana
• Marlene Dietrich
• The Beatles
• Madonna
• Bruce Springsteen
• Nancy Reagan
Activity 2: STYLES NAMES BASED ON HISTORICAL PERIOD

Apparel styles are often named for the period

in history in which they were introduced.
Name and show pictures of three such styles
and the historic period in which they
originated.

Refer www.fashion-era.com