OBJECTIVES

FOLLOWING A MONTHLY
THEME
BUILDING A BIG IDEA TO
INDULGE THE CONSUMERS
WITH THE BRAND

TO CREATE TOP OF THE CREATIVE ENGAGEMENT FULFILLLING CUSTOMERS

MIND BRAND RECALL WITH THE FOLLOWERS DEMAND
AGENDA

SOCIAL M ED IA PAGES

BIG ID EA

STRATEGY & ID EATION

SAMPLE CREATIVE
FACEBOOK PAGE
INSTAGRAM
High Engagement
Post
High Engagement
Post
POSTING AS SCHEDULE
COMPLETE QUERY MANAGEMENT
EVERY HOME
HAS A
DIFFERENT
PERSONALITY
 THAT SHOWS
THE
QUALITY OF LIFE
YOU LIVE
SO LET THE TILES
SPEAK ABOUT
YOUR LIFESTYLE
THE BIG IDEA
#NotJustATileButALifestyle
Serving you the best
ARCHIHOMES DIGITAL MEDIA STRATEGY
IDEA 1: STEP-SNAP-SHARE
Take a picture of Participants have to
your shoes on tiles. send the picture.

Submissions will be
Then enter the reviewed – a lucky
lucky draw with winner will be
your picture. picked through
lucky draw.
IDEA 2: WEEKLY ADVANTAGES
WEEKLY ADVANTAGES OF TILES
IDEA 3: BEFORE & AFTER PICTURES
BEFORE & AFTER SHOTS FROM HAPPY CLIENTS
 It can be tiles on
Before and after your bathroom
picture of the place flooring or any
other place

Submissions will be
Participants have to
reviewed – a lucky
send the pictures to
winner will be
enter into lucky
picked through
draw
lucky draw.
IDEA 4: 360 STYLE GIF TO SPOT THE TILE
360 style GIF of a room in which people would need to spot the
tile by Archihomes and screenshot it in the comments
IDEA 5: TIMELASPE VIDEO
 A TIMELAPSE VIDEO OF TILE INSTALLATION

YOUTUBE : youtube.com/watch?v=3kHJxUKcqbc
IDEA 6 : QUOTES BY ARCHITECTS
DIFFERENT QUOTES BY ARCHITECTS. THEY CAN BE THE ONE’S
WHO WORKS WITH ARCHIHOMES TOO
IDEA 7 : PUZZLE WORDS
AN ENGAGING GAME FOR THE AUDIENCE TO COMPLETE THE WORDS. THAT WILL
BE THE NAMES OF ARCHIHOMES BRANDS AND THEY WOULD NEED TO POST IT IN
THE COMMENTS
CREATIVE ARTWORKS
COLLABORATION WITH SANA JAVED
SANA JAVED’S VISIT TO TONINO LAMBORGHINI RESIDENCE
SANA JAVED’S INSTAGRAM AND FAN FOLLOWING
 IDEA # 1

A DVC OF SANA JAVED AT ARCHIHOMES STORE

ENDORSING ARCHIHOMES AS THE OFFICIAL TILE
DISTRIBUTORS OF LAMBORGHINI TILES.
 IDEA # 2

INSTALL LAMBORGHINI TILES AT SANA JAVED’S

HOME AND SHE WILL GIVE A SHOUT OUT FOR
ARCHIHOMES ON HER OFFICIAL FACEBOOK AND
INSTAGRAM ACCOUNT.
DIGITAL VIDEO COMMERCIALS
 DVC CONCEPT # 1
A VIDEO SHOOT OF ARCHIHOMES TILE
SHOWROOM.

SHOWCASING THE ENTIRE SHOWROOM AND TILES

COLLECTION.
REFERENCE VIDEO
 DVC CONCEPT # 2
THE BACKGROUND TILES SWAP AS A MAN WALKS BY. SHOW CASING
THE TILES COLLECTION BY ARCHIHOMES
THANKYOU