Use of Technology to Market a

Product.
Caption Caption

Online Shopping
 Product
 A product is the item offered for sale.
 A product can be a service or an item.
It can be physical or in virtual or cyber form.
Every product is made at a cost and each is sold at a
price.
Every product has its own distinct packaging and
labelling
 Marketability
>About selling and buying
> Product’s sale-ability and
fitness to be offered for
sale in the market
In order to in marketing a product, what must
have to do to succeed in your product?

Your product must be competitive

Has own labelling and packing which must be
attractive and distinct.
•How are you going to
promote your product?
•Marketing Strategy
A marketing strategy is all of a
company’s marketing goals and
objectives combined into a single
comprehensive plan
•A good marketing strategy helps
companies identify their best
customers. It also helps them
understand consumers’ needs.
With a good strategy, it is possible
to implement the most effective
marketing methods.
Use of Technology to Market a Product

With the use of internet the product can be sell

For example
1.Facebook
2.Shopee
3.Lazada
4.Instagram
5.And other websites
 With todays technology, marketing of
product is easily done by both sellers and
buyers who also make product.
 Reasons why entrepreneur use
technology to market their product
a). Economical
b). Convenient
c). Hassle-free
Computing Earnings
 Profit

Is the amount earned from the

sales of products and or services
after operating the cost and
expenses have been deducted.
 Sales

-Is the total amount of money

received from the customer in
exchange for the product and/ or
service provided and sold.
 Expenses
>Include the amount spent to produce the product or
provide the service including the cost of:
1.Labor
2.Materials
3. packaging and labelling
4.Marketing and promotions
5.Damage to goods and spoilage
6.Utilities ( electricity, water, transportation, telephone,
internet, etc.
7.Other expenses
Profit =Sales - Expenses
 For example

You want to make a basic medicine

cabinet and you decided to sell it with
a 20% mark- up in addition to your
capital or cost of expenses.
Material