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INDIAN AUTOMOBILE INDUSTRY

• 4TH Largest passenger car Market


• In India more than 45 car brands sold in the Market
• More than 200+ models sold in India

Market Share in India


COUNT POPUL CARS PER
RY ATION THOUSAND 3% 3%
5% Maruthi
USA 32.7 Cr 722 Hyundai
5%
UK 6.6 Cr 587 Mahindra
7%
Tata
CHINA 142 Cr 173
8% 52% Honda
INDIA 136.8 Cr 22 Toyota
17% Renault
Ford
ABOUT BRAND HISTORY- MORRIS GARAGES

• Morris Garages is Britain most iconic brand established in the year


1924 in Oxford, UK.
• William Morris is the father and Cecil Kimber is the creator of the brand.
• The first record was broken in the year 1939 and won many more
racing competitions.
• In 1957 MG set world record by reaching speed of 245.65KMPH and
broke its own record in 1959 by reaching 254.91 KMPH.
• MG built worlds most affordable sports car in the year 1962.
• MG was operated by SAIC ( Shangai Automobile Industry Corporation)
• Foot prints across 10 countries:- UK, EUROPE, CHILE, EZYPT,
SOUTH-AFRICA, THAILAND, VIETNAM, MIDDLE EAST (SAUDI
ARABIA), AUSTRALIA, INDIA.
• SAIC is parent company to MG.
ABOUT SAIC
• SAIC Motor Corporation Limited (SAIC Motor) is the 7th largest
automobile company in the world.
• SAIC's affiliated vehicle companies include Morris Garages, SAIC
MAXUS, SAIC Volkswagen, SAIC-GM, Shanghai General Motors
Wuling (SGMW), NAVECO, SAIC-IVECO Hongyan and Shanghai
Sunwin Bus Corp with 85 footprints all over the world.
• In 2018, SAIC MOTOR sales volume is 7.05 million (1.75% Y-Y
growth), occupying 24.1% of the market in China.
• SAIC Motor makes its 14th appearance on Fortune Global 500 in
July 2018, ranking 36th with a revenue of $128.8 billion.
• SAIC stands 5th rank in on Forbes brand value in the world.
SAIC VS. OTHER BRANDS
As per AUTOMOTIVE WORLD SAIC REVENUE $128.8 BILLION
RANKING SAIC stands 7TH Largest DOLLAR Which is equivalent to
group in the world. • 3.4 * MARUTHI SUZUKI
• 1ST – TOYOTA • 8.5* RENAULT
• 16TH – KIA • 2.8* TOYOTA
• 2ND – VOLKSWAGON • 2.7* KIA
• 18TH – TATA • 1.4* HYUNDAI
• 21ST - MARUTHI

SAIC Sold 70.8 lakhs cars in the SAIC’s Business line:-


year 2018 compare to global • Vehicles
sales of • Components
• 12 times of Maruthi • Trade & services
• 17 times of KIA • Auto financing
• 8.6 times of Hyundai
• 4.6 times of Honda
FAILURE REASONS:-
 After sales
 Dealer network
 Spare Parts
 Products
 Maintenance
 Outdated technology
 Customer relationship
 Customer satisfaction
INVESTMENT IN INDIA

• MG India head quartered in Halol, Gujarat.


• MG invested 2000cr in India and planning to invest 5000cr in total in
coming years.
• MG planning to start operations with 50 dealers and 120+ touch points
in India.
• MG plans to launch 5 models in India by the end of 2020.
i. Hector mid of june 2019.
ii. Electric SUV 2019
iii. 7 Seater SUV 2020
iv. SUV 4 Common Platform 2020
v. SUV 5 Common Platform 2020
MORRIS GARAGES

MG 4 Key success Reason for Existence


factors • Enable
1) Product • Exciting
2) Customer Experience • Experience
3) Service cost • Every time
4) Network

Brand Pillars Doing things Differently


• Innovation
• Experience Transactional Building
Relations

• Community
• Diversity Product Customer
Selling Experience

Sales Brand
Consultant Ambassador
MG BRAND PILLARS
Innovation:
• Internet Car
• Intelligent AI integration with self learning ability
• Intelligent DMS
• Adobe stacks
Experience
• In Car- Internet car with fully loaded features
• Out Car- Display at Dealerships.
• I smart Mobile app- 4G enabled 5G ready
Community
• MG Car Club – 70,000 registered members across globe.
• CSR Activities MG live.
Diversity
• Equal opportunities for women. More than 31% women’s workforce targeting of
50% by the end of 2019.
CLASSIFICATON OF CARS - BASED ON BODY TYPE

HATCHBACK SEDAN MUV

SUV VANS

AS PER SOCIETY OF INDIAN AUTOMOBILE MANUFACTURER (SIAM)


A - PASSENGER CAR – HATCH BACK, SEDAN, COUPE
B- UTILITY VEHICLES – SUV, MUV
C- VAN
TURBO CHARGER

The turbocharger on a car applies a very similar principle to a piston engine.


It uses the exhaust gas to drive a turbine. This spins an air compressor that
pushes extra air (and oxygen) into the cylinders, allowing them to burn more
fuel each second

Turbo Charger

Produce Power
and Torque

Enhance
Mileage
TRACTION CONTROL SYSTEM
A traction control system (TCS), also known as ASR is typically a
secondary function of the electronic stability control (ESC) on
production motor vehicles, designed to prevent loss of traction of driven
road wheels. TCS is activated when throttle input and engine torque are
mismatched to road surface conditions.
Intervention consists of one or more of the following:
• Brake force applied to one or more wheels
• Reduction or suppression of spark sequence to one or more cylinders
• Reduction of fuel supply to one or more cylinders
• Closing the throttle, if the vehicle is fitted with drive by wire throttle
• In turbocharged vehicles, a boost control solenoid is actuated to reduce
boost and therefore engine power.
Typically, traction control systems share the electrohydraulic brake actuator
and wheel speed sensors with ABS.
ANTILOCK BRAKING SYSTEM
[ABS]
• An anti-lock braking system (ABS) is a
safety anti-skid braking system used on aircraft
and on land vehicles, such as cars, motorcycles,
trucks and buses.
• ABS operates by preventing the wheels
from locking up during braking, thereby
maintaining tractive contact with the road
surface.
ELECTRONIC BRAKEFORCE DISTRIBUTION

• Electronic brakeforce distribution (EBD


orEBFD) or electronic brakeforce limitation
(EBL) is an automobile brake technology that
automatically varies the amount of force applied
to each of a vehicle's wheels, based on road
conditions, speed, loading.
BRAKE ASSIST
Brake assist is an active vehicle safety
feature designed to help drivers come to a
stop more quickly during an episode of
emergency braking.
VEHICLE STABILITY CONTROL
VSC is a system that helps prevent side skids and help
stabilize the vehicle while turning on a curve. ... When
the vehicle senses a loss of traction or a slip, braking is
automatically applied to all 4 individual wheels and
engine power is reduced to help secure the safety of
the vehicle.
TRACTION CONTROL
Traction control is an active vehicle safety
feature designed to help vehicles make
effective use of all the traction available on the
road when accelerating on low-friction road
surfaces.
ROLLOVER MITIGATION
The Roll Over Mitigation function constantly monitors
the vehicle behaviour with the help of the ESP® sensors
and intervenes when the vehicle threatens to roll
over. Roll Over Mitigation brakes individual wheels and
reduces the driving torque to prevent roll over and to
stabilize the vehicle.
POWER, TORQUE, RPM, TYRE
Power is the rate at which work is done, that is the rate at which energy is transferred by force.
The rotational force that is generated by the engine (by which the energy is transferred) is
called torque. RPM is the short for "rotation per minute". This is the speed at which the engine
is rotating the flywheel
• Power to weight ratio
PWR= [power/ kerbweight]*1000

• Rpm in diesel is less than petrol


• Diesel – 6000 rpm
• Petrol - 8000 rpm

TYRE: 205/55 R16 79T


205 width of the tyre
R Radial tubeless tyres
16” diameter of rim
79 Load rating
T speed rating
55 aspect ratio [(section x height / width ) x 100]
BRAND PILLARS
INNOVATION MG CAR CLUB
• Internet car- Hybrid car • 7000 Members Across Globe
• Intelligent AI integration [ self • I- Smart Next Gen Mobile
learning capability] Application That Connects The Car
4g Enabled, 5g Ready [ Reliance]
• Intelligent DMS – centralized Factor Provided Unlimited Owned
database system that understands By Reliance.
customer behaviour pattern
• Technical giants(Panasonic, adobe,
• Adobe stacks – centralized tom-tom maps, cisco, cognizent,
database [ Due to stacks] Microsoft etc.,)
• CSR
• MG Live, Charge Makers

EXPERIENCE DIVERSITY

• Outdoor Events Equal Opportunity For Women

• In-car Internet More Than 31% Women


Workforce
• Outcar Display Dealership
HECTOR
Designed in
UK

Customized
Engineered
& Produced
in China
in INDIA

• Hector is named after Hector Character in trojan price hector in Troy movie
• Hector is also name of fighter plan (BI-PLANE) of Royal air force in the year
1930.Symbol Of British Engineering which is known for Its Performance and
on board ammunition
• Named After Trojan Prince Hector because of his characteristics like Bold,
powerful, Strategist, Family Man, Invincible [ Safety ]. Prince hector was
admired for being strong & bold, trustworthy & dependable.
TARGET CUSTOMERS?

CUSTOMER TRAITS
1. Stay Fit & Healthy - Stand out ( Customer Vehicle Reflection)
2. Socialized - Unwind & recharge
3. Tech savys - Stay connected & Indulge
4. Go For Weekends & Getaways - Peace of Mind

TARGET CUSTOMERS
- No Limitations in targeting, Targeting all customers who can afford to buy the
car.

KEY OFFERINGS OF PRODUCT


• Style –Standout
• Comfort & Performance – Unwind & Recharge
• Technology – Stay Connected And Indulge
• Safety – Peace Of Mind
PRODUCT HIGHLIGHTS

1.Style
• Big & Bold SUV Looks
• Chrome Logo & Front Grille
• Led Headlamps
• Day time Running Lamps
2. Performance
• Diesel - 2.0 L- Engine 1956 CC, Power 170PS,Torque 350 Nm
• Petrol- 1.5 L- Engine 1451 CC, Power 143PS, Torque 250 Nm

• Transmission 6 Speed Manual


Transmission ,Bsg [ Belt Driven Starter
Generator], Dual Clutch Transmission
3. FUTURE READY TECHNOLOGY
• Acceleration
• 0-100 kmph in 10 sec
• Stopping distance
• 100-0 kmph <45meters
• Internet cars
• 48v hybrid system [BSG], start/ stop
feature, regeneration braking e- boost
function.
• 10.4’’ HD touchscreen, AVN, navigation,
voice command, apple car play, android
auto AC controls, Music.
• 7’’ multi-info display with navigation inputs.
• Tyre pressure monitoring system (TPMS).
• 6 speed transmission (DCT-AT, MT).
PRODUCT HIGHLIGHTS
Comfort and convenience
• Panoramic sunroof.
• Six way power adjustable driver seat.
• Mood/ ambient light [8 colours, glass holder, 4 doors, 2 footwear].
• Cruise control (40+ KMPH)
• Auto headlamps and rain sensing wipers.
• Power adjustable & foldable ORVM’s
• Second row reclining seat armrest
• Rear seat - flat fold & 60:40 split
SAFETY
1. 360 degree rear view camera with
front and rear parking sensors
2. CHASSIS CONTROL SYSTEM –
ESP( electronic stability program),
TCS( traction control system),
HHC(hill hold control), VSM(vehicle
stability manager)
3. Six airbags [dual front side and
curtain airbags].
4. Electric parking brake(only in DCT).
5. Auto hold function (A).
VARIANTS

STYLE
LV0 SUPER
LV1 SMART
LV2 SHARP
LV3
4 STEPS OF DEMONSTRATION

INTERIOR
(core strength)

FRONT REAR

SIDE
FRONT
S.No Features Advantages Benefits Variants

1 Big & bold SUV Road presence, Pride of ownership, All variants
looks imposing design reflects customer
personality, standout in
crowd.

2 Premium chromic Distinctive & sporty Imparts expressive SMART AND SHARP
grille appeal, head turner

Front parking Warns of low lying Safe manual parking SUPER, SMART AND
3 sensors obstacles SHARP

4 Front parking Improves visibility Helps in vehicle parking SHARP


camera ,safe manual parking

5 Led lamps Bright uniform Enhanced safety SUPER, SMART AND


illumination SHARP

6 Led front fog lamps Enhanced safety driving, SUPER, SMART AND
advice weather SHARP

7 Efficient petrol Powerful & efficient Excellent performance All variants for 6MT,
engine and best in careful 6MT Hybrid for super,
efficiency smart and sharp
DCT smart and sharp
8 Powerful diesel High power & Sporty drive, best in STANDARD
engine torque, world class
renowned FCA
engine
9 Anti theft emblem Emblem fixed Reinforced mg legacy STANDARD
with 3 screws peace of mind.
from inside

10 48V battery Fuel saver, lower Low cost of owning SUPER, SMART
emission, and environmental AND SHARP
enhanced power friendly.

11 Start/ stop feature Saves fuel, More saving per ride SUPER, SMART
reduces emission AND SHARP

12 Regenerative Reduce load on Improves vehicle SUPER, SMART


braking engine, higher performance, low AND SHARP
fuel efficiency running cost

13 E boost function Provides superior Improved SUPER, SMART


acceleration at performance AND SHARP
lower engine
speed
Interior driver side

S.No Feature Advantage Benefit VARIANTS

1 Internet inside Car trains itself, learns and Helps control SMART AND
personalizes , control remotely, futuristic SHARP
various cars, future and personalized
remotely and through voice experience
command

2 10.4 inch touch screen Large screen for ease of Large clear display, SUPER, SMART
AVN operation, key control at convenience of AND SHARP
fingertips operation

3 Android auto & apple Easy access to SUPER, SMART


carplay phone function AND SHARP
added convenience

4 Online navigation Regular updates, maps Real-time SMART AND


available online and offline information, accurate SHARP
navigation

5 TPMS (tyre pressure Know about the tyre SMART AND


monitoring system) pressure in the dashboard SHARP
6 Remote car operation Access to basic car Enhance convenience SMART AND SHARP
functions with smart
application, windows,
sunroof, ac

7 7 inch multi info display Navigation, music, Maintains attention on SHARP


call on display the road. 3.5 INCH FOR
STYLE, SUPER AND
SMART
8 Dual airbag front side and Style -2
curtain airbags Super – 2
Smart- 4
Sharp– 6

9 Cruise control Min 40-120 Super, smart, sharp


Rpm 4800 max
Works in 3,4,5,6
gear

10 Push button stop/start Smart, Sharp


with smart entry

11 Remote key operation Car function: Super, smart and


1.Windows open sharp (sunroof only for
2. sunroof open sharp)
12 PU leather seat [fabric – Plush interior Smart, Sharp
basic] Premium feel

13 6 way power adjustable Smart, Sharp


driver seat

14 Panoramic sunroof Premium feature, Top variant (Sharp)


luxurious feel.
15 8 speaker+ sub woofer Style- 4 speakers
+ amplifier [infinity Super – 4 speaker + 2
audio] woofer
Sharp & smart- 8
[speaker+ sub woofer+
amplifier]

16 Dual clutch Smart & Sharp[petrol]


transmission
17 6 speed MT All variants

18 Electric parking brake Smart & Sharp [only


DCT not in manual
19 All variants
Driver armrest &
intelligent storage
space
20 Power adjustable, ORVM melts fog &
foldable & heated makes clear vision [
ORVM standard only in sharp]
21 Rain sensing wipers Only sharp

22 Auto headlamps Only sharp

23 Sunglass holder Only sharp


INTERIOR CO-DRIVER SEAT

S.No Feature Advantage Benefits

1 4 way power adjustable Only sharp [ except


co-driver seat petrol MT, BSG]

2 Height adjustable front Risk saving feature, Enhance safety [all


seatbelt minimum chance of variants]
risk
3 Chrome inside door Premium finish Super, sharp, smart
handles

4 Cooled glove box Added cooling inside All variant


glove box

5 Mood lighting [8 colour] Only sharp [operated in


touch panel]
INTERIOR REAR
S.No Feature Advantage Benefits

1 ISOFIX Child seat anchorage All variants

2 2nd row seat Recline / flat fold/ 60:40 All variants


split
3 Centric armrest All variants
with cup holder
4 Rear AC vents All variants

5 2 fast charging 5a, 12v All variants


USB port
6 Flat floor [no All variants
tunnel]
REAR
S.NO FEATURE BENIFIT

1 Led tail lamps Super, sharp, smart

2 Reverse parking camera & Sensors – standard


sensors Camera- super, sharp, smart

3 360 degree round view camera Sharp

4 Boot space Standard

5 Led rear fog lamps Super, sharp, smart


SIDE
S.NO FEATURE ADVANTAGE BENEFIT

1 Dimensions Length-4655mm,
Wheel Base-2750mm, width-
1835mm,
height-1760mm,
ground clearance-192mm
2 Build qualities B pillar hot stamping, thick sheet
metal, high tensile steel

3 Chrome line on cladding Chrome line silver Chrome-style, super


strips Cladding- standard
[Sharp, smart]

4 17 inch machined alloy Sharp, smart


wheel 17’’ silver in super

5 Front & rear disc brakes All variants


6 Chassis control ESP+TCS+VSM+HHC All variants
system

7 ABS+ EBD + BA Standard

8 Led turn indicators on Standard


ORVMS

9 Roof rails Standard

MG BEST IN CLASS WARRANTY


BEST IN ORA
BEST IN SERVICE OFFERINGS
BEST IN AMC
CONFIGURATIONS
TRANSMISSION STYLE SUPER SMART SHARP

6 MT YES YES YES YES


6 MT HYBRID
PETROL - YES YES YES
48V
DCT - - YES YES

DIESEL 6MT YES YES YES YES

COLOUR CONFIGURATIONS
VARIANTS
COLOR OPTIONS STYLE SUPER SMART SHARP
CANDY WHITE YES YES YES YES
AURORA SILVER YES YES YES YES
STARY BLACK - YES YES YES
BURGANDY RED - YES YES YES
GLAZE RED - - YES YES
SPECIFICATIONS
LENGTH 4655 MM
WIDTH 1835 MM
HEIGHT 1760 MM
WHEELBASE 2750 MM
GROUND CLEARANCE 192 MM
BOOT SPACE 587 litres

MILEAGE HECTOR JEEP XUV HARRIER


(KMPL) 500
MANUAL 14.96 14.10 14.10 N.A
(MT) (MT) (MT)
PETROL 15.81
(BSG)
AUTO 13.96 N.A N.A N.A

DIESEL MANUAL 17.41 17.10 14.0 16.7


*MILEAGE ARE ACCORDING TO ARAI
DEMONSTRATION

PRODUCT FEATURES ADVANTAGES BENIFITS EXPERIENCE

4 STEP DEMONSTRATION

INTERIOR
FRONT [DRIVER, REAR SIDE
CO-DRIVER]
ELEVATOR PITCH

B • BRAND
• BRITISH ICON 95 YEARS OF LEGACY
• HECTOR IS BEGINNING OF NEW ERA IN INDIA

R • ROAD PRESENCE
• IMPOSING DESIGN – HIGH ON COMFORT

• INNOVATION

I •



INTERNET CAR WITH I-SMART NEXT GENERATION
VR WITH AI
ADVANCED DCT
48 V HYBRID,

• TRUSTWORTHY

T • COMPLETE SAFETY PACKAGE, BUILD QUALITY MADE IN INDIA,


120 TOUCH POINTS
• SERVICE ASSURANCE
FYI: IN 2018, 500 MILLION PEOPLE USED INTERNET. INDIA HAS 2ND
LARGEST INTERNET USERS
1. THE WORLD OF CONNECTED CARS
SUZUKI SUZUKI CONNECT
HONDA H-CONNECT
NISSAN NISSAN CONNECT
HYUNDAI BLUETOOTH AUTOLINK i.e., I-BLUE SIM
TOYOTA CONNECT INDIA
2. INTERNET CAR HIGHLIGHTS
GAANA SAP
NUANCE ADOBE STACKS
UNLIMIT TOMTOM MAPS
PANASONIC COGNIZANT
MICROSOFT AIRTEL
CISCO I SMART INTELLIGENCE
ACC WEATHER
CAR ADVANTAGES

1. HARD BRAKING
2. SUDDEN BRAKE ACCELARATION
3. SCORE BOARD – On driving behaviour
4. MILEAGE
5. ENGINE PERFORMANCE
6. SERVICE REMAINDER
7. CAR LOCATION SHARING
8. GEOFENCING
9. VEHICLE HEALTH MONITORING
10. TRIP ANALYSIS
11. E CALL – EMERGENCY
12. B CALL – BUSINESS
13. ROAD SIDE ASSISTANCE
MG MOBILE APPLICATION FEATURES

MG app:
1. AI based voice command
2. Vehicle control through voice command
3. Remote vehicle control
4. Car tracking
5. Music app and entertainment context
HYBRID
A hybrid car is one that uses more than one means of propulsion -
that means combining a petrol or diesel engine with an electric motor. The main
advantages of a hybrid are that it consume less fuel and emit less CO2 than a
comparable conventional petrol or diesel-engined vehicle.
HYBRID VEHICLES ARE OF 4 TYPES
1. MICRO HYBRID [SCORPIO]
2. MILD HYBRID [CIAZ]
3. FULL HYBRID [ TOYOTA]
4. PLUG IN HYBRID [BMW]
ELECTRIC VEHICLE:
• ALL ELECTRIC CHARGING VEHICLES
• PLUG IN HYBRID ELECTRIC VEHICLES
• TWO POWER SOURCE + CHARGING VEHICLES
BENEFITS OF HYBRID OVER TRADITIONAL

 ENVIRONMENTAL FRIENDLY
 SMOOTH AND QUITE
 EFFICIENT DRIVE
 RESPONSIVE POWER
 FULL EFFICIENCY
 POWERFUL
 LESS MAINTAINANCE
 DURABLE
 LIGHTER IN WEIGHT
 HIGHER TORQUE
 LESS EMMISION
TYPES OF HYBRID
MICRO • IDEAL STOP/START
• Eg: SCORPIO, BOLERO, XYLO, XUV 300
HYBRID
MILD • IDEAL STOP/START, BATTERY REGENERATION
• TORQUE ASSISTANCE, BATTERY SUPPORTS FOR
ACCELERATION
HYBRID • Eg: S-CROSS, CIAZ, ERTIGA

FULL • ELECTRIC DRIVE + MILD HYBRID


• Eg: ACCORD, TOYOTA, LEXUS [ LS, RS,RY]
HYBRID
PLUG-IN • PLUG IN CHARGING + FULL HYBRID
• Eg: BMW I8, XC 90
HYBRID
HYBRID SYSTEM
12V 48 V
1 BRAKE ENERGY LOWER HIGHER
REGENERATION
2 BOOST DURATION FEW UPTO 20
SECONDS SECONDS
<80kmph
3 E – BOOST TORQUE < 6% 10-15%
4 E – MOTOR POWER FUEL < 5KW 5 TO 15 KW
EFFICIENCY < 5% 10-15 %
5 CO2 REDUCTION 3-4% 11%
PRIMARY COMPETITION USES OF HYBRID SYSTEM
1. HIGH THERMAL ENERGY RECOVERY
1. JEEP COMPASS 2. 4 TIMES HIGHER CAPACITY TO STORE
2. HARRIER ENERGY
3. XUV 500 3. NO LAGGING RESPONSE AT LOW RPM
4. EXISTIN DRIVING EXPERIENCE
5. FUN TO DRIVE
6. MORE MILEAGE
7. ENVIRONMENTAL FRIENDLY
NOTE : NA – NOT AVAILABLE
A – AVAILABLE
DCT- DUAL CLUTCH TRANSMISSION
ENGINE SPECIFICATION WITH COMPETITION
Engines Hector Harrier Jeep Xuv 500
compass
Petrol 1.5L NA 1.4L M hawk 4 cylinder 2.2L
turbocharger

Diesel 2.0L Kryotec 2.0L 2.0-litre M hawk 6th generation


turbocharged 170.63bhp electronically controlled
diesel engine 16V variable geometry
Multijet II turbocharger 2.2L
Diesel
Engine
Hybrid 48v NA NA NA
battery
with 1.5L
COMPETITING COMPARISIONS
S.NO FEATURES MG COMPETITI COMPETITI COMPETITI
ON ON 2 ON 3.
1.HARRIER .COMPASS XUV500

1 LENGTH 4655 MM 4598 MM 4395MM 4585 MM


2 WHEELBASE 2750 MM 2741 MM 2636 MM 2700 MM
3 WIDTH 1835 MM 1894MM 1818 MM 1890 MM
4 HEIGHT 1760 MM 1706 MM 1640 MM 1785 MM
5 GROUND 192 MM 205 MM 190 MM 200 MM
CLEARANCE
6 FUEL TANK 60 LTRS 50 LTRS 60 LTRS 70 LTRS
CAPACITY
7 ALLOY WHEEL 17’’ 17’’ 18’’ DUAL 17’’
MACHINED TONE MACHINED
8 CHROME CHROME WITHOUT AVAILABLE
LINE/CLADDING LINE AND CHROME
STRIPS CLADDING
STRIPS
9 ROOF RAILS YES NA AVAILABLE AVAILABLE
10 PETROL: 143PS/250N NA 162PS/250N 140PS/320N
POWER/ M M M
TORQUE
11 DIESEL: 170PS/350N 140PS/ 173PS/350N 158PS/360N
POWER/TORQU M 350NM M M
E
12 DCT AVAILABLE NA A NA

TECHNOLOGY
FEATURE MG HARRIER COMPASS XUV500
INTERNET A NA NA NA
INSIDE
COMMANDS AI, VOICE LIMITED NA NA
COMMAND COMMAND
TOUCHSCREEN 10.4’’ 8.8’’ 8.4’’ 7’’

SOUND 8[SPEAKERS 9 [SPEAKERS+ 6 SPEAKERS 6 [SPEAKERS+


SYSTEM +SUB TWEETER WOOFER]
WOOFERS] +WOOFER]

ONLINE A NA NA NA
NAVIGATION
48 V A NA NA NA
START/STOP A NA NA A
FEATURE
REGENERATI A NA NA A
VE BRAKING
E- BOOST A NA NA NA
FUNCTION
DISPLAY 7’’ MULTI INFO 7’’ WITHOUT 3.5’’ WITHOUT NA
DISPLAY NAVIGATION NAVIGATION
WITH
NAVIGATION
INPUTS

Fuel TRANSMISSIO HECTOR HARRIER XUV 500 JEEP


N COMPASS

Petrol Manual 14.16(MT) NA 14.0 MT 14.10 MT


15.81 (BSG)
Automatic 13.96 NA NA NA

Diesel Manual 17.41 16.7 14.0 17.10


FEATURE MG HARRIER COMPASS XUV 500

POWER 6 WAY & 4 WAY NA 8 WAY 6 WAY


ADJUSTABLE
DRIVING SEAT

MOOD LIGHTING 8 COLORS NA NA [WHITE LIGHT] NA [ICE BLUE


LOUNGE LIGHT]

CRUISE A A NA A
CONTROL

POWERED 6 HEIGHT NA NA NA
TAILGATE ADJUSTABLE

PANAROMIC A NA A NA
SUNROOF

ELECTRIC DCT NA A NA
PARKING BRAKE

GLOOVE BOX COOLED GLOOVE COOLED FRONT NA COOLED FRONT


COMPARTMENT ARMREST ARMREST

SEAT RECLINE 2ND ROW SEATS NA NA A


USB FRONT & REAR NA NA NA
PORT WITH FAST
CHARGING

FLOOR FLAT FLOOR WIDE WIDE YES


TUNNEL TUNNEL

SAFETY
FEATURES MG HARRIER COMPASS XUV 500

VIEW 360 DEGREE REAR REAR REAR


ROUND VIEW CAMERA CAMERA CAMERA
PARKING FRONT NA NA NA
SENSORS PARKING
SENSOR [X2]
WITH
CAMERA
HEAD LAMPS LED XENON LED BI XENON HALOGEN
HEADLAMPS WITH DRL’S HID WITH PROJECTOR
WITH DRL DRL’S WITH DRL
FLOATING LIGHT FRONT AND NA NA NA
INDICATORS REAR

LED FOG LAMPS AVAILABLE NA NA NA


FRONT AND
REAR
POWER A NOT HEATED NOT HEATED NOT HEATED
ADJUSTABLE,FOL
DABLE & HEATED
ORVM’S
TPMS A NA NA A

LED TAIL LAMPS A A A NA

LED REAR FOG A NA NA NA


LAMPS

ANTITHEFT A NA NA NA
EMBLEM

REAR DISC A NA NA A
BRAKE

B- PILLAR HOT A NA A NA
STAMPING
TOP 10 AGAINST PRIMARY COMPETITION
HARRIER XUV500 COMPASS
10.4 INCH HD TOUCH SCREEN AVN 10.4 INCH HD TOUCH SCREEN AVN 10.4 INCH HD TOUCH SCREEN AVN

48V HYBRID SYSTEM 48V HYBRID SYSTEM 48V HYBRID SYSTEM

POWER ADJUSTABLE DRIVER AND LARGER DIMENSIONS LENGTH LARGER DIMENSIONS LENGTH
CO DRIVER SEATS AND WHEEL BASE AND WHEEL BASE

PANAROMIC SUNROOF PANAROMIC SUNROOF HEATED ORVM

MOOD LIGHTING MOOD LIGHTING MOOD LIGHTING

FRONT PARKING SENSORS 7 IND MID WITH NAVIGATION 7 IND MID WITH NAVIGATION

REAR PARKING SENSORS 4 WAY ADJUSTABLE CODRIVER FRONT PARKING SENSORS


SEAT

POWERFUL ENGINES POWERFUL ENGINES CRUISE CONTROL

COMPLETE LED PACKAGE COMPLETE LED PACKAGE COMPLETE LED PACKAGE

360 AROUND VIEW CAMERA 360 AROUND VIEW CAMERA 360 AROUND VIEW CAMERA
TOP 10 AGAINST SECONDARY COMPETITON

CRETA
10.4 INCH TOUCHSCREEN AVN 48V HYBRID
INTERNET INSIDE

LARGER DIMENSIONS FRONT PARKING SENSORS

MOOD LIGHTING 8 COLOURS 7 INCH MID WITH NAVIGATION


INPUTS

POWERFUL ENGINE ELECTRIC PARKING BRAKE

COMPLETE LED PACKAGE 360 AROUND VIEW CAMERA


‘THE ENGINEERING WALL’
• sheet metal thickness – 8% more thickness than competitors
• high strength steel for b pillar hot stamp
• tailored welded blanks
• quite car cabin-hood and fender insulation
• under floor insulators
• acousted windsheild for better noise insulation.
• fibre glass reinforced epoxy floor NVH melt sheets. thus, lower level of
NVH(noise,vibration&harshness).

100+ VOICE COMMAND SUPPORT


ORA – 1800 100 6464
SALES PROCESS OF MG:-
1. Prospecting
2. Customer Reception
3. Consulting
4. Product Demonstration
5. Test Drive
6. Follow Up & Lost Sales Analysis
7. Value Added Services
8. Closing The Deal
9. Delivery Management
10. Post Sales Follow Up
AUTO START CONDITION
• press clutch at neutral position.
• press accelerator at neutral position
• turn sterring wheel until angle <100 degree
• auto ac has start request [comfort zone]
• start/stopswitch request inhibit engine stop
• engine stopped > 300 sec.
• press brake pedal deeply
• unfasten the seat belt
• driver side door open
• conditions:
1. brake energy regeneratin condition
2. boost enter condition
3. exit condition
1. BRAKE ENERGY REGENERATIN CONDITION

• battery charge < 67 degrees


• vehicle speed > 15 kmph
• clutch release
• accelerator pedal release
• gear not in neutral position
• brake pedal pressed and engine speed 150 rpm higher than ideal
speed
• brake pedal released [vehile in coast]
• exit conditon: vehicle speed <10 kmph, battery charge > 70%, clutch
pressed, accelerator pedal pressed, gear in neutral position, engine
speed 50 rpm< ideal speed.
• vehicle coasting and engine fuel recovered.
2. BOOST ENTER CONDITION
• internal time from last boost function > 1 second
• battery charge is > 43%.
• accelerator pedal
• engine speed is less than 1800 rpm
• gear not in neutral position
• brake pedal not pressed, clutch released.
3. EXIT CONDITION
• accelerator and pedal position is less than 60%
• battery charge less than 40%.
• time duration >20 second at bsg boost mode.
• vehicle speed is greater than or equal to 100kmph
• engine speed is greater than or equal to 2100 rpm.
• gear less than 6
• gear in neutral position.
• gear pedal pressed.clutch pedal not released.
• Break pedal is released.
STAGES
1. LEAD
2.OPPORTUNITY
3.CUSTOMER OFFLINE JOURNEY
4. APPOINTMENT
5. SALES QUOTE
LEAD
1. mg.net- sap platform
2. functionalities:
a) web enquiry mgt
b) pulse hub enquiries management
c) walk-in & other enquire management
d) test drive- 3rd party/in-house
e) sales quotation
f) learning management
g) productivity analysis
3. third-party tie up- (miles)- self driver car platform.
4. customer wants test drive car from mile
LEAD
CRM SALES HOSTES
• Enquiry management • Pre delivering call
• Pre-booking • Delivery arrangement
• Post sales follow up • Documents preparation
• Complaint management • Delivery Updation in DMS
• Creating leads in mg net • Co-ordinate with delivery
and assign to sales Co-Ordinator
consultant
OPPORTUNITY
• Aware Of Prospects Needs Before His Visit To
Dealership
• Understand Behavioral Interest
• Offers Customizes, Offering Depending On Prospects
Need
• Focusses On Might Set Of Prospects With An Intention
To Buy.
• Logically Follow Up With Lead
• Keeps On Track With The Lead
MG
WEBSITE

DIGITAL
MG ELEMENT
PULSE AT
HUB DEALERS
MG HIP

NET

CAR CAR
CONFIGU DEKHO,
RATOR CAR 24
APPOINTMENT
• Lead generation additional public prosecutor
• Vehicle boosting system
• Service boosting app
• Jc app
• Fi app
• Pick and drop app
• Claims management
• Complaint management
• Customer history supported by mobility

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