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COMMUNICATION
COMMUNICATION IS THE FUNDAMENTAL PROCESS OF SOCIETY
CONVEY FEELINGS
TO BE IN TOUCH / NETWORKING
Communication Goals
To change behavior
To emote
Writing
Shannon and Weaver's Communication Model
SENDER RECEIVER
SENDER RECEIVER
Message Encoding Channel Message Message
to be sent message received decoding
NOISE
FEEDBACK
COMMUNICATION PROCESS -
SENDER RECEIVER
MESSAGE
FEEDBACK
BARRIERS / INTERRUPTIONS:
PHYSICAL
PSYCHOLOGICAL
SEMANTIC
Communication
Communication is the process of sending and
receiving information among people…
Feedback
receiver sender
SENDER RECEIVER
Messages not delivered due to “distortion”
Feedback
Sender Receiver
Distortion
PSYCHOLOGICAL BARRIERS:
ZONE OF COMFORT –
PERCEPTIONS / PREDISPOSITIONS -
STEROTYPING –
EGO DEFENSIVE –
What causes distortion?
Speaker Listener
Language Perceptions
Wordiness Preconceived
Semantics notions/expectations
Emotions Physical hearing problem
Inflections Speed of thought
Personal interests
Emotions
Attention span
No active listening!
LISTENING
LISTENING
GESTURES &
EXPRESSIONS VOICES VOICES
GESTURES &
WORDS EXPRESSIONS
7%
Listening is needed everywhere…
SUMMARIZE
PARAPHRASE
Pull together
Restate what was the main points
said in your own of a speaker
words
QUESTION
Challenge speaker
to think further,
clarifying both your
and their
understanding
STEPS IN EFFECTIVE COMMUNICATION :
LISTEN ACTIVELY AND ATTENTIVELY
BE CLEAR IN IDEAS TO COMMUNICATE
PRACTICE EFFECTIVE COMMUNICATION
COMMUNICATE TO MAKE YOUR POINT
BE PRECISE ( KISS)
TALK WHEN YOU MUST (ADD VALUE)
GENERATE INTEREST (UNDERSTAND CUES)
KNOW YOUR CUSTOMER / AUDIENCE : CATER
TO THEIR NEEDS WHILE COMMUNICATING
BE SIMPLE, DIRECT AND HONEST
LISTEN ...