Insights for ArcGIS – An Introduction

Arthur Haddad and Linda Beale

Analytics
powered by location
Data analysis

• Insights is designed to facilitate data exploration, visualization and analysis

- The essential analysis workflows should only be a few clicks away for any analyst

- Information should be obtained from data that can be used to formulate conclusions, predict

outcomes or support decisions

- If location possibly impacts results it should be included in the analysis

Powerful analysis made simple
• Visual, intuitive, and interactive

Analysis methods Smart defaults

presented as questions

Drag-n-Drop
Getting to know
Insights
Made for the” Analyst”
Usable Across Roles, Titles, and Skill Levels

Viewers

Interactive
Pages & Reports
Data Scientist
GIS Analyst

Data Analyst

Analysts
Industry Expert Analytical Models
& Methodology

Business Analyst

Decision Maker
Data Stores
Data & & Applications

Perform Analysis – Basic to Advanced Analysis Results

Business Data and Spatial data together in one place

Spreadsheet Database GIS

… Open data too

Location-enable your business data

=
• Perform address-level geocoding
• Work with data in a custom spatial reference
• Spatial join to global boundaries, with granularity
• Leverage your custom spatial data
 Powerful analysis made simple

Exploratory Spatial Statistical

• Find the right questions to ask • Relate and overlay datasets • Quantify and describe
Online or Enterprise

OR

SaaS Your Infrastructure

(Physical, Virtual, or Cloud)
ArcGIS Online
ArcGIS Enterprise
Working with Insights
Adding Data to Insights

• When adding data to a workbook, each layer, table, or view is added as a separate
dataset by default

• Insights works directly against the fields

• Semantic model created behind the scenes
- Geo-Dimension; Temporal-Dimension; Categorical (Strings); Quantitative (Numbers)

…roles help define actions that can be taken in Insights for ArcGIS
Get started guide
Data pane

Shape field
Numeric

Categorical Dataset
Date/time
Result
dataset

Indicates
Date
card-dataset
components
connections

Hierarchy
 Changing the value,
number to string and rate
Working in Insights
Rename datasets

Rename fields
Add a second piece of
information to the pop-up
Working with tables
Data table

Table card
Highly interactive

Interactive
legends

Details
Analytic Workflows, With Deeper Insight

Statistical Analysis
Exploratory Analysis • Descriptive stats Spatial Analysis
• Regression • How is it distributed?
• Charts, tables, and maps
• Link analysis • How is it related?
• Interactivity between visualizations
• What’s nearby?
• Context of the largest digital atlas in world
• How has it changed?

GeoEnablement Record & Repeat Analysis

• Geocode address • Share model to analysts
• Convert X,Y • Document best practices
• Join to boundaries • Re-run with new data
• Enrich proportionally with
demographic variables

Share Results
• Share with executives
Data Preparation • Tell your story
• Format fields • Share with public
• Calculate new fields
Spatial analysis
Statistical analysis
Spatial and statistical analysis: Real-world examples

• Predict variable, to forecast where 911 calls

are likely to happen, based on projected data
• Spatially filter and spatially aggregate, to
summarize and understand patterns of social
events and activities
• Enrich data, to add population data and
wildlife areas, to measure human impact
Sharing pages and collaborating with models
Maximize your work
1. Inform decision makers
2. Collaborate with analysts

Decision maker

You

Analyst
Let’s take a deeper
look at Insights
Regression, Predictions, Link
Analysis, Python/R and more…
Insights Road Ahead
New Home Screen
Support for Open Data Sciences

• Take advantage of existing open data science

infrastructure
- Use Python or R Kernels and any library you have access to
- Use Insights datasets and attributes as inputs to Python
Scripts
- Use results from your Python or R outputs in Insights
- Data
- Graphs

• Save work done within Insights as .py, .r or Notebook

• Use “Magic Command(s)” to simplify working between
Insights and your kernels
2019 Roadmap

Big data analytics

& visualizations

More analysis &

visualization methods
Insights

Jupyter

Python & R Integration

Structured
Semi-structured
Unstructured
Insights

Desktop More data connectors

Mac and Windows PC & connector extensibility
To learn more…

Training courses
www.esri.com/training
Get Started with Insights for ArcGIS (Tutorial)
Get Started with Insights for ArcGIS (Instructor-led course)

ArcGIS resources
doc.arcgis.com
Insights for ArcGIS
Print Your Certificate of Attendance
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Tuesday Wednesday
12:30 pm – 6:30 pm 10:45 am – 5:15 pm
GIS Solutions Expo GIS Solutions Expo
Hall D Hall D

5:15 pm – 6:30 pm 6:30 pm – 9:00 pm

GIS Solutions Expo Social Networking Reception
Hall D National Museum of
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