TECHNOLOGY CHOICES &

EVALUATION

SUBMITTED TO: SUBMITTED BY :

ARUN KUMAR SIMRANJEET KAUR
6925
M.COM (BI) - 3RD SEM
 What is technology ?
 It is the branch of knowledge that deals with creation &
use of technical means & their interrelation with life,
society, &the environment , drawing upon such subject
as industrial arts, engineering, applied science, & pure
science.
 Technology includes the use of materials tools,
techniques, & sources of power to make life easier or
more pleasant & work more productive.
 Introduction on
Technology choice
 From the beginning of the industrial revolution, the rule
was to adopt as much new technology as possible as
quickly as possible.

 We will look at four common-sense criteria for choosing

technologies: utility, environment, autonomy and quality.

 Because we have used technology indiscriminately for

so long, it will be easy to explain what these criteria
mean by finding examples of technologies that violate
them – technologies that are either useless or
destructive.
 With and Without Choice
 Some choices of technology must be required by law, such as
limits on off-road vehicles, and others should be voluntary, such
as reduction of the time we spend watching television.

 Both political and personal choice of technology will come when

we finally realize how destructive our failure to choose
technologies has been.

 Because we have failed choose technologies based on utility, we

spend so much money on high-tech automobile-centered

 Because we have failed to choose technologies based on full

environmental cost, our quality of life has declined
6 Tips for Choosing the
Right Technology for Your
Business
1. Analyze Your Business
Needs
 Put all of your current technology into three
categories (good, bad, needs improvement) in order
to assess where are problems in your technological
infrastructure are.

Common areas for improvements in technology

include:
 Accounting and Financing
 Order Taking and Tracking
 Database Management
 Communication (both internal and with customers)
2. Choose Technology That Grows
with Your Business
 Purchasing new technology is likely to be expensive,
so you should carefully consider what you’re going to
buy.

 There is always a risk that whatever technology you

purchase could become outdated faster than you
anticipated

 To cover this risk, there is always the option of leasing

technological equipment in order to stay up-to-date
with more sophisticated technology.
3. Always Think in Terms of Need

 if you have employees that are constantly on-

the-go, meeting with clients and conducting
business outside the office, then it may make
sense to invest in gadgets like a tablet. As well
as this, think outside the box. You may like a
particular package, but there may be other, more
industry-specific software available to your
business that is likely to make things run a lot
more smoothly.
4. Have a Backup Plan

 Technology fails. It’s a fact of life. If you

don’t plan for this eventuality, then you
could be faced with the prospect of your
business shutting down entirely for a
period of time, leading to considerable
losses. If you completely depend on
technology, it’s important to complete
a Business Impact Analysis .
5. Get Support

 the right person to deal with technological

services such as installation, upgrades
should be hired

 Once this individual or service is in place,

ensure that you have a thorough protocol
for staff to report any IT problems and make
sure that your employees are familiar with it.
6. Don’t Forget Training

 You can invest thousands upon thousands in

up-to-the-minute technology, but if nobody
knows how to use it effectively then your
business will still not be working at optimum
efficiency. Developing an ongoing training
process so that your employees can benefit
from your IT investments and keep up to date
with continuing improvements is essential to
make the most out of your investment.
 Difficulties in the Choice of
Technology
 Scarcity of Capital : In underdeveloped countries there is the scarcity
of both capital and skilled manpower. So the adoption of new
technology becomes difficult.

 Illiteracy : Majority of the population in underdeveloped countries is

illiterate. It is difficult to acquaint them with new technology.

 Different Conditions : Many types of technology developed in

advanced in advanced nations may not suit underdeveloped world.
Techniques of developed nations may not suit underdeveloped
countries also because their level of industrialization is different.

 Scarcity of Innovators : Discovery and adoption of new technology

presuppose the existence of able innovators.

 Capital Intensive : Technology of the developed nations is largely

capital intensive. Scarcity of labour results in high wage rate in these
countries.
 Suggestions
 Co-ordination of Different Techniques : Co-ordinating the various possible
techniques, the one that accelerates the process of growth should be adopted.
Also, new technology should be compatible with the existing technology.

 Research : While adopting the technology of advanced countries, less developed

countries should make suitable modifications.

 Minimum Costs : Less developed countries should so choose between different

techniques of production that marginal productivity of the factors in their
alternative uses is equalized. In such a situation, costs of production would be
minimum.

 Import of Techniques : Technology may be imported from abroad but only from
those countries which assure of continuous maintenance of the hi-tech machinery
and equipment.

 Training : Underdeveloped Countries should arrange for the training of their

workers. This would facilitate the adoption of new technology.
Case study on Jio
THANK YOU