COMMUNICATION

 Is a two-way process by which

information is exchanged between
or among individuals through a
common system of symbols, signs
and behavior.
 Is the process and receiving
messages to achieve understanding.
GEORGE WILKINS
-an English dramatist and pamphleteer
best known for his probable collaboration
with William Shakespeare on the play
Prince of Tyre.
- “SPEECH IS THE MOST IMPORTANT OF
ALL MEANS OF COMMUNICATION”
COMMUNICATION OBJECTIVES

1. TO INQUIRE – request for information,

assistance, services or supplies without
persuasive effort.
2. TO INFORM – we convey information to the
audience by providing instructions or
directions, description of something, or
explanation of how and why an object or
process operates or reports.
COMMUNICATION OBJECTIVES

3. TO PERSUADE – we persuade to motivates

our audience to act or behave in a way that he
or she may not have thought about before.
4.TO ENTERTAIN – We entertain by giving
information and by persuading.
- We divert, amuse, decrease tension
or build rapport.
TYPES AND LEVELS OF COMMUNICATION

1.INTRAPERSONAL COMMUNICATION – a person talks

to oneself or himself mentally to process information
being received. It is the way in which individuals
process information based on their own life experiences.
2.INTERPERSONAL COMMUNICATION- takes place
when two people are involved in the process.
3.GROUP COMMUINICATION – involves three to six
persons, usually engaged in face-to-face interaction,
actively working together toward a common goal.
4.PUBLIC COMMUNICATION – requires an individual to
deliver an informative, persuasive, or special occasion
message in front of a group
 7 ELEMENTS OF SPEECH COMMUNICATION PROCESS

1.SPEAKER – the person who is presenting the oral message to a

listener.
2.MESSAGE – whatever a speaker communicates to someone else.
3.CHANNEL – the means by which a message is communicated.
4.THE LISTENER – the person who receives the communicated
message.
5.FEEDBACK – the messages, usually nonverbal, sent from a
listener to a speaker.
6.INTERFERENCES – anything that impedes the communication of
a message.
7.THE SITUATION- is the place and time which communication
occur.
 LESSON 2: LISTENING

IMPORTANCE OF LISTENING
 You listen to:
1.Follow directions
2.Obtain knowledge
3.Arrive at decisions
4.Evaluate information
 TYPES OF LISTENING
1.EMPHATIC LISTENING – we listen to understand the
feelings and emotions of others.
2.CRITICAL LISTENING – we address our attention
directly to what the speaker is saying.
3.APPRECIATIVE LISTENING –listening for pleasure and
enjoyment, as when we listen to music, to comedy
routine, or to an entertaining speech.
4. ACTIVE LISTENING – listening to understand the
message of a speaker, as when we attend a classroom
lecture or listen to directions for finding a friend’s house.
 BARRIERS TO EFFECTIVE LISTENING
 EXTRINSIC NOISE – “External noises” are sensory stimuli which
draw people away from intended meaning.
example:
noisy seatmates
loud generator
hot or cold room
 INTRINSIC NOISE – “Internal noise” the thoughts and feelings
that interfere with meaning.
example:
family problem
financial problem
feeling of pain or hunger.
HOW TO LISTEN WELL

 A person must lend his ears with

complete attention and thorough
concentration
 He must shut out the presence of other
persons to absorb the substance of what
is being said.
 He should be entirely removed from
irrelevant noises
THE NATURE OF LANGUAGE

1.Words are only symbols

2.Words do not always have the same
meaning
3.Words have both denotative and
connotative meanings.
4.Words give an incomplete picture of
reality.
ATTRIBUTES OF AN EFFECTIVE ORAL
LANGUAGE

 AN EFFECTIVE ORAL LANGUAGE IS

CLEAR
 AN EFFECTIVEORAL LANGUAGE IS
APPROPRIATE
 AN EFFECTIVE ORAL LANGUAGE IS
VIVID AND IMPRESSIVE