BRANCH BANKING

IMMERSION REPORT

PRESENTATIO
N
UNDER THE GUIDANCE
OF

Mr. G.S.ARUN PRASAD

PROGRAM COORDINATOR (MMS – BFS)
PRESENTED
BY:-
Praveen Kumar
RA1852002010008
MMS(BFS)
 INTRODUCTION
• This survey provides us customer’s actual
perception regarding banking and bankers
• This survey helps you to know customer
satisfaction levels on various banks
• This survey gives us information regarding
type of products used majorly by customers
and knowledge of customers on banking
 OBJECTIVES
• To study customers opinion on banking system and
services provided by banks
• To know various products and financial services
provided by banks to the customers
• To know the actual number of banks that are
satisfying customer needs
• To find out various limitations of banks in customer
point of view
 SCOPE AND LIMITATION
SCOPE:-
• This survey also help us to know whether the services offered by banks are
satisfying customers or not
• This survey will be able to reveal banking knowledge of customers
regarding the products offered by banks
• This survey helped us to know the actual opinion of customer on banking
services

LIMITATION:-
• This research was carried out in stipulated time.
• Some of the respondents during the survey felt uncomfortable to share
their details
• The information given by the respondents might be inappropriate as they
were not showing any interest in the survey
 NO OF RESPONDENTS USING
DIFFERENT BANKS
16

14
14

12

10

4
3
2
2
1 1 1 1 1 1 1

0
Axis Bank Bank of Canara Central Federal ICICI Bank Indian Punjab South State
Baroda Bank Bank of Bank Bank National Indian Bank of
India Bank Bank India

Total
BANK CATERS ALL BANKING
NEEDS
NO OF RESPONDENTS USING
DIFFERENT ACCOUNT
FACILITIES PROVIDED BY BANK
 UNNECESSARILY CHARGE FOR
MAINTAINING MINIMUM BALANCE
BANK OFFER COMPETITIVE
INTEREST RATE
SERVICE OF ANY ALTERNATIVE BANK
OVERALL SERVICE QUALITY OF
YOUR BANK
MANAGEMENT ACCOUNT
HANDLING QUERIES
 CUSTOMER SERVICE
REPRESENTATIVES/TELLERS
BRANCH FACILITIES
OPINION ABOUT THIS SURVEY
 SUGGESTION

• Banks should provide services to all sets of people

irrespective of their level of understanding
• Banks should educate their customers regarding the
hidden penalties that may effect their account if the
tend to violate banking norms
• Customers should be educated regarding banking
products and should be trained to modernized
banking transactions to form a better digital India
 CONCLUSION
• Banks should extend their operations to remote
locations irrespective of their customer base
• Bankers should create awareness regarding R.B.I
norms and various rules that a bank should abide
with
• Banks should extend their support to rural customers
and should support them about financial products
and their limitations
THANKIN
G YOU