PRESENTED BY:-

D E VA N S H LU H A D I A
D E V I TA C H A N DA K
N A M A N JA I N
PA R I D H I PAT N I
P R I YA N S H I K H A N D E LWA L
RISHABH SHARMA
WHAT IS DATA?
 Big data is a huge amount of data that
cannot be stored or processed by using
traditional database in a given time frame.

WHAT IS BIG ‘Big data’ is similar to ‘small data’, but

DATA? bigger in size.

It helps to solve new problems or old

problems in a better way.
  Volume - Large amount of data into TB/PB or
more.
 Velocity – speed of data generating and
processing. Over 3.7 billion internet users
Characteri produces large amount of data every minute. Ex:-
4.56 million tweet/minute.
stics of  Variety - different format of data.
big data 1. Structured (database)
2. Semi structured (xml file)
3. Unstructured (pdf, images, videos etc.)
 Structure data:- It refers to data which is already stored in the
database in an ordered manner.
It accounts that 20% existing data is structured
data.
Sources:- Human generated
Machine generated
 Unstructured data:- They don’t have any clear format of data.
It accounts that 80% existing data is
unstructured data.
Sources:- Human Generated
Machine Generated
 Semi-structure:- the data does not reside in fixed fields or
records, but does not contain element that can separate the
data into various hierarchies.
 Veracity - It refers to the quality of data or
trustworthiness of data.
Variability – Meaning is changing.
ex:- A word can have totally different meaning in
Characteri two different tweet.
stics of Value - Having access to big data is no good unless
big data we can turn it into value
Companies are starting to generate amazing value
from big data
HOW BIG
DATA
WORKS?
Examples of Big Data
 Location tracking

Precision medicine

Usage of big
Fraud detection and handling
data

Advertising

Entertainment & Media

Benefits of big data

01 02 03 04
Increase your Predictive Increase Appropriate
efficiency analysis revenue by promotional
understanding strategy
customer needs
Challenges of big data

HANDLING A REAL-TIME CAN BE DATA SECURITY SHORTAGE OF

LARGE AMOUNT COMPLEX SKILLED PEOPLE
OF DATA