ATTITUDINIZE PSYCHOTHERAPY

ENHANCES SELF ESTEEM

By
DR.LINA H ASKARI
Assistant Professor, Psychology
College of Business Management
Institute of Business Management
SUPPORT AND GUIDANCE BY
The Administration & Faculty
 Attitudinize=
“To change the Attitude from a negative
(dysfunctional) one to a positive one.”

Core Concepts of Organizational Behavior: 4

Chapter 1
Theory by (Kamradt & Kamradt, 1999), and design by
(Reigeluth, 1999). Affective

LATENT ATTITUDE
Unresolv Trigger
Feeling Define the feeling
ed Need

Choose a course of
action Recall related
knowledge
Psycho-motor
React to the
unresolved need

Does the Yes

ATTITUDINAL
action work? CONSISTENCY
No
ATTITUDINAL
DISSONANCE

Yes
Is it Refine the Attitude
repairable
?
No
Core Concepts of Organizational Behavior: 5
DYSFUNCTIONAL ATTITUDE ATTITUDE
Chapter 1
Dysfunctional Attitude
Weissman (1979)
The distorted beliefs or attitudes
reacting to stressors which may include:
* The need for perfectionist achievement.
* Constant approval by others.
* The need for unconditional Love.
* One’s sense of entitlement to things as
happiness, love, success, etc.
* Constant sense of personal responsibility for
self and the environment.
* One’s ability to be responsible to find
happiness within oneself or seek it from the
outside world.
 ATTITUDINIZE
PSYCHOTHERAPY
* A complete psychotherapy dealing

effectively with all the six vital aspects

concerning an emotional problem of a

human being.
* The therapy of choice for mental health
care problems, including depression,
suicidal ideation & the anxiety disorders.
* Can be easily conducted in Individual
Sessions as well as in Group Sessions, as
 ATTITUDINIZE
Attitude makes a difference every hour,
everyday, in everything that one does
for the entire life, so change the attitude.
“This life is “Makafat – e - Amal”
meaning whatever you give to life, you
take it in return. (Askari, 2005)
The greatest discovery of any generation
is that human beings can alter their lives
by altering the attitudes of their minds
(Schweitzer, 2002).
 ATTITUDINIZE
PSYCHOTHERAPY
(change the attitude of your
personality to enhance your
self-esteem)
in SIX Dimensions
PSYCHOLOGICAL
PHYSIOLOGICAL
TERMINOLOGICAL
NEURO-HORMONAL
TIME MANAGEMENT
SPIRITUAL
Consequences of Low Self-Esteem
 creates anxiety, stress, loneliness and likelihood for
depression.
 causes problems with friendships and relationships.
 seriously impairs academic and job performance.
 leads to underachievement and increased vulnerability to
drug and alcohol abuse.
 Enhances the negative self-image and makes the person
increasingly non-productive or even actively self-
destructive in behavior.

Core Concepts of Organizational Behavior: 10

Chapter 1
 Self-Esteem

In psychology, self-esteem
reflects a person's overall
self-appraisal of their
own worth, which includes
self-regard,
self-respect &
self- efficacy.
 Three Steps to
Better Self-Esteem

Step 1: Rebut the Inner Critic

Step 2: Practice Self-Nurturing

Step 3: Get Help from Others

 ATTITUDINIZE
Psychologically

 Every one has inferiorities and

insecurities, no one’s perfect – none of it
can be deleted completely, so why be
afraid of being inferior, just deal with
the feelings effectively.
 Be Happy, Content & Serene with
WHATEVER YOU have.
Laugh at your inferiorities, life
troubles and FEARS which made your
life miserable!
 ATTITUDINIZE
Physiologically
 Six Deep Breaths per minute keeps balanced
Blood circulation and neuro-hormonal
regulation throughout the body to deliver
nutrients and other essential materials to cells
and removes waste products.
 Your Erect position for walking, talking,
sitting, working & driving would present you
as an assertive personality, Heart Beat would
produce synchronization with breathing to
improve responsiveness to blood pressure
changes, hence keeps you satisfied.
 Health is Wealth; Care of drinking, eating,
temperature, pressure & Prevention from
diseases gives you 100% lively life !
 ATTITUDINIZE
Terminologically

 It is Important to REPLACE one negative thought

with FOUR POSITIVE ONES, to CHANGE your
Self-Esteem FOR YOUR BETTERMENT for the
REST of your life
 Every word inside your soul & coming out of
your mouth to represent YOU, needs to be
precisely tuned as a success stamp upon your
personality.
 Confirm to YOURSELF, “I ‘M THE BEST”
FAKE IT - UNTIL
YOU REALLY MAKE IT!
 ATTITUDINIZE
Neuro - Hormones
* The Regulatory process of the
Neuro-hormonal system includes:
1) Repair and Regeneration,
2) Neutralization of Toxic substances or allergens,
3) Adaptation to Stress, and
4) Prevention or correction of Illness.
“Continuous neglect” of this powerful health
correcting system results in its breakdown and its
loss of adaptivity to the environment,
a function crucial to survival.
* Give Importance & Time to YOURSELF
through EXERCISE and MASSAGE
of the Pressure Points.
 ATTITUDINIZE
Neuro - Hormones
 ATTITUDINIZE
For Time
Management
Every MINUTE of your life is Important & you are
ACCOUNTABLE for it ANYWAY.
 Learn TIME MANAGEMENT & LEAVE TIME
HARRASSMENT! Man is made an inferior and weak
entity but ASHRAF UL MAKHLOOQAAT.
 STRICT ACCURACY & FIDELITY towards the
importance of time, can only provide success.
ACQUIRE EXCELLENCE - It’s Painful !
 It’s the RIGHT TIME to USE the power &
resources you have right now.
Remember NEVER to Misuse it !
 ATTITUDINIZE
Spiritually
 Achieving the humanistic source of joy &
Spiritual satisfaction By soaring of the heart while
experiencing afresh the natural world, and feeling
our interdependence with all things in it.
 Take Pride in the efforts of science to diminish
Inferiorities, try Competence instead of JEALOUSY.
 Remove your GUILTS embedded in particular
areas of your inferiorities, PARDON self & others,
Be responsible to acquire Satisfaction by Believing
that YOU have been Pardoned.
 Repeat frequently, “I Trust YOU Completely My
LORD, YOU’LL HELP ME to Delete MY Inferiorities
and grant me worth, respect and efficacy !
 Therapeutic
Intervention
* Completely Relaxed Environment with
SOOTHING MUSIC
* Continuous DEEP BREATHING for
Self Relaxation
* The Specific Angles of THINK RIGHT NOW !
* Slow Deep Breathing at the POINT of GUILT
where you felt inferior & insecure in life
* Relax and absorb the Most Bearable PAIN at
that JUNCTION POINT of guilt
* Tell yourself “It’s just normal and essential to
become a human !”
 Therapeutic
Intervention
Continued …..
* Keep LAUGHING with ALL YOUR
MIGHT on every misery you experience
* Relax again, take a few BREATHS
* REPEAT The PROCESS 3-5 times
* Regularly THINK & FEEL all the SIX
positive attitudes you have learned
* REMEMBER! Your Self – Esteem will be
enhanced STEP BY STEP
DO NOT TRY WITHOUT PROPER
GUIDANCE
 The Process of the
Technique
REMEMBER!
* To complete the process of Self – Esteem
Enhancement through
ATTITUDINIZE PSYCHOTHERAPY
* Beneficial only for ZIE People
(Zestful, Intelligent & Enthusiastic)
* PROGNOSIS= 97% Development & Self
enrichment for Adolescence and Youth.
* A 75 minute session, Twice a week,
FOR THREE MONTHS ONLY
* SURELY ! IT will Enhance YOUR Self-
Esteem for Life Success INSHA ALLAH
 Method
90 Male & 90 Female students (youth of ages
17-21) of MAJU having low score (below 50)
on self-esteem, were tested on Queendom’s SET
(2003), DAS and their Educational Performance
was noted. Sample was divided into “Therapy” &
“No Therapy” Groups. Attitudinize Therapy was
conducted for 14 weeks (75 minute gp sessions
twice a week) only on Therapy group. In the end,
the whole sample was re-administered the tests,
to relate the effectiveness of the Attitudinize
Therapy with the Enhancement of Self – Esteem
and in turn reduction of Dysfunctional Attitudes
& enhancement of Educational Performance.
TABLES

Core Concepts of Organizational Behavior: 24

Chapter 1
 GRAPHS
500 160

2
20

400 140
43
53 86
46
75
24

300 120

44
3
200 100

80
100 20

60
0
N= 45 45 45 45 45 45
N= 90 90 90 90 90 90
ATMSE ATMDAS ATMEP ATFSE ATFDAS ATFEP
BTMSE BTMDAS BTMEP BTFSE BTFDAS BTFEP

400
29

300

200

100

Core
0 Concepts of Organizational Behavior: 25
Chapter 1 NTFDAS NTFEP
N= 45 45 45 45 45 45

NTMSE NTMDAS NTMEP NTFSE

 Statistically significant
results reveal; through
Attitudinize Psychotherapy SELF
ESTEEM is enhanced among youth, 97%
within Males & 99% within Females.
Reduction in Dysfunctional Attitudes
was 75% for Males & 63% for Females. Also
Educational Performance improved
34% for Males & 32% for Females.
The “No Therapy group” showed negligible
(i.e., 1-3%) improvement only.
Hence providing evidence that Attitudinize
Psychotherapy employs a positive, active,
educational approach that focuses on how to change
the attitudes and on seeking solutions
rather than just simply talking about the past or
 Attitudinize Psychotherapy
provides
* Emotionally Supportive
Environment
* Empathic Relationship
* Opportunity to Express Feelings
* Direct Approach on Inculcating
Positive Attitudes
* Change in thinking
* New Lifestyle Strategies and
* Behavior Proportionate
with the Attitude