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Overview

Cellular Subs

Jazz Ufone Zong Telenor Total


60,499,544 23,416,220 35,788,387 45,701,696 165,405,847
2 Ufone needs to catch up with the competition

Subscribers (Mn) Data Subs (Mn) 4G Subs (Mn)


22.7 9.1 2.2

59.2 25.5 13.0

35.2 13.8
21.8

44.8 15.8 7.6

Sites (‘000) Jazz Telenor Zong Ufone


3G 9 9.8 11 6.7
4G 8 8.6 11 1.2
Total 11.4 11.5 11.2 9.1
Source: Ufone Internal Reporting, PTA (Sep’19) & Market Intel
Revenue

Category Cellular Local loop LDI WLL VAS (Estimated) Total


2015-16 345,537 76,344 32,554 90 2,499 457,024
2016-17 369,118 72,701 19,555 236 2,503 464,114
2017-18 382,410 77,411 22,261 0 6,668 488,750
Revenue

Revenue Telenor Ufone Zong Jazz


Bn PKR 102.9 57.6 70.0 198.3
Market Share
1 Pakistan market has substantial potential

Mobile Acquisitions Subscribers


Subscribers 19’ vs. 18 Penetration

162 10 77%
Mn Mn
Population < 30 Years: YOY Sep Growth: 7% Regional Avg. 118%
65%

Source: PTA (Sep’19) / GSMA Intelligence/ Digital 2019


Comparable Markets: Nigeria, Philippines, Bangladesh, Srilanka Penetration is calculated as percentage of Population
1 There is significant opportunity to grow in Data

Data Subs Smart Phone Social Media


Penetration Penetration Penetration

36% 36% 18%


Regional Avg. 77% Regional Avg. 62% Regional Avg. 33%

Penetration is calculated as percentage of Population

Source: GSMA Intelligence/ Digital 2019, Comparable Markets: Nigeria, Philippines, Bangladesh, Srilanka
1 Pakistani Industry is projected to show continuous growth in revenues

8% 7% 7%
6% 6%
6% 5%
5%
Organic
Growth Rate
550
522
493
464
433
403
374
354

Revenue
(PKR Bn)
2017 2018 2019-F 2020-F 2021-F 2022-F 2023-F 2024-F

Source: Internal forecasting


Mobile Revenue Numbers only
1 through consistent acquisition growth rate

8% 8%
7% 7% 7% 6% 6%
6%
Growth Rate
228,101,628
215,221,628
202,721,628
190,121,628
177,921,628
165,521,628
152,986,607
143,325,637

Subscribers
(Mn)

2017 2018 2019-F 2020-F 2021-F 2022-F 2023-F 2024-F

Source: Internal forecasting


Mobile Subscribers only
1 and 4G being the key driver

45% Data subs penetration


24% 4G
21% 3G
64%
58%
51%
43%
34%
24%
4G 13%
6%
Penetration
145,123,310
20,477,927 40,323,310 60,423,310 82,123,310104,123,310125,123,310
8,490,999
38,519,452 39,645,706
35,408,828 33,908,828
33,808,828
33,708,828
33,608,828 33,508,828
96,335,186 92,842,974 89,889,490 83,789,490
Subscribers 74,389,490 64,989,490
56,689,490 49,589,490
(Mn)
2017 2018 2019-F 2020-F 2021-F 2022-F 2023-F 2024-F

Non-Data 3G 4G
Source: Internal forecasting
Mobile Subscribers only
1 along with higher penetration of 4G handsets

50% handset penetration


30% 4G
20% 3G
72%
66%
60%
52%
42%
33%
23%
13%

75 99 121 142 163


4G Handset 19 35 54
Penetration
38 35 32
30
30
30
30
29
87 83 79
Smart Phones 72 61 51 43
(Mn) 36

2017 2018 2019-F 2020-F 2021-F 2022-F 2023-F 2024-F

Non-Data 3G 4G
Source: Internal forecasting
Mobile Handsets only
1 Moreover Industry has spent aggressively on Spectrum Acquisition

Plus 6.6
temporary
in 1800
band
(40.2)

47.2 MHz

33.6 MHz
28.6 MHz

18.6 MHz
Competitive Site Counts – Apr’ 2020
2G Sites 3G Sites 4G Sites

14,000
13,040
12,456
11,901 11,860 12,065
12,000
10,882
10,190 10,305
No. of Sites

10,000 9,242 9,077

8,000 7,677

6,000

4,000
3,114

2,000

-
Ufone Telenor Zong JAZZ

3G vs 2G = 83% 3G vs 2G = 91% 3G vs 2G = 95% 3G vs 2G = 79%


4G vs 3G = 41% 4G vs 3G = 94% 4G vs 3G = 102% 4G vs 3G = 88%
4G vs 2G = 34% 4G vs 2G = 86% 4G vs 2G = 97% 4G vs 2G = 70%
End Yr-2020 : (including PO1 & PO2)
3G vs 2G = 84%
4G vs 3G = 51% 14
4G vs 2G = 43% Information of competition is based upon confirmation obtained from reliable sources & market intelligence

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