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Once a company is public, its every move is scrutinized by investors and analysts around the world
that can lead to Market pressures for company.
A public company’s stock price is frequently subject to rapid fluctuation. The stock price can be
affected by a variety of factors, over which management may have little or no control. A loss of
stock value can lead to dire consequences, such as stockholder lawsuits, loss of confidence in
management and possible hostile takeovers.
Public companies also are faced with the added pressure of the market which may cause them to
focus more on short-term results rather than long term growth.
• An initial public offering may or may not be the right direction for your company. IPOs
come with a host of advantages and disadvantages. In order to become an IPO, a
company must be able to pay for the generation of financial reporting documents,
audit fees, investor relations departments, and accounting oversight committees. IPOs
often generate publicity by making their products known to a wider potential swath of
customers. But taking a company public is a huge risk. Smaller businesses may find it
difficult to afford the time and money it takes to become an IPO. Privately held
companies have more autonomy than public ones.