WELCOME

KEY FEATURES OF SOCIALL

NETWORKING SITES
 ABSTRACT

 Social networking offerings (SNSs) have these days emerged as a

research topic of hobby, consistent with their industrial fulfillment and
popularity.
 They're internet (sometimes cell) services that have, as a number one
motive, the constructing and sustaining of users’ social networks. In this
article we behavior two analyses.
 INTRODUCTION

 A company’s an advertising and advertising desires for a specific product

might in all likelihood consist of developing product attention amongst
targeted customers, supplying data approximately product competencies
and lowering consumer resistance to purchasing for the product.
 The improvements inside the net in current years have made new
structures available to a commercial organisation
 BACKGROUND

 When you think about casual networks, what's your assessment of? More
than likely, it's the average estimates flying into your head.
 You know, Facebook, Twitter, Instagram, and LinkedIn. When in doubt,
there are numerous relational collaboration areas, each offering stand-out
troubles and chances to publicists.
 FACEBOOK MARKETING STRATEGY

 Facebook was built up in 2004 by the broadly disputable Mark

Zuckerberg. Zuckerberg, who despite everything fills in as the informal
organization's CEO, made the site in his school apartment at Harvard to
be utilized only by the undergrads'.
 The site, which was generally welcomed among the understudy populace,
prospered in the primary long periods of its reality.
 YOUTUBE

 Released in may also 2005, YouTube permits billions of people to

discover, watch and proportion firstly-created videos.
 YouTube presents a forum for people to attach, tell, and inspire others
throughout the globe and acts as a distribution platform for unique
content creators and advertisers huge and small.
 INSTAGRAM

 Instagram is one of the quickest growing social platforms and it has

received titanic popularity over time.
 It has come to be one of the maximum vital social networks among
people, and keeps to expand in popularity with over 400+ million
dynamic customers a month.
 LINKEDIN

 LinkedIn is a commercial enterprise-oriented social networking website

released in 2003. It has 300+ million users internationally. It's far
available in 20 languages.
 It allows users to create and customise profiles and hook up with human
beings having comparable hobby regions.
 METHODOLOGY

 Pattern and statistics series For have a look at purposes, wedding

ceremony customers of a leading florist in Sri-Lanka worried in online
change for the past 5 years were selected.
 The chosen respondent was anticipated to country which sort of posts of
the company in reality brought about them to participate on-line
The usage of famous practices from moderated regression analyses
(Aiken & West, 1991), the interaction was Plotted to interpret its
shape. Mainly, the use of the records from the hypothesized version
analyses.

Top Social Networking Sites by Share of U.S. Visitors, September 2009

Rank Name September 2009 (%) September 2008 (%) Year- over- year change
(%)

1 Facebook 58.59 19.94 194

2 Instagram 30.26 66.84 -55
3 Youtube 2.38 1.62 47
4 Twitter 1.84 0.15 1170
5 Linkedin 1.05 1.76 -40
As a major website includes hundreds or tens of lots of commodity
hardware, server failure takes place often. Primary websites pair every
server with a backup server. This facilitates to satisfy the availability
challenges.
 SAMPLE DATA AND DATA COLLECTION
 

 Pattern and statistics series For have a look at purposes, wedding

ceremony customers of a leading florist in Sri-Lanka worried in online
change for the past 5 years were selected.
 The chosen respondent was anticipated to country which sort of posts of
the company in reality brought about them to participate on-line
 DATA ANALYSIS

5
4.5
4
3.5
3 2018
2.5 2019
2 2020
1.5
1 2020
0.5
0
2019
Facebook
Instagram
Youtube 2018
Linkedin
Social media can be used successfully to promote sales for various  companies." Would you agree?

8
7
6
5 2018
4 2019
3 2020

2
2020
1
0
2019
Facebook
Instagram
2018
Youtube
Linkedin
Which one do you think is the most effective social networking site for online marketing

9
8
7
6
2018
5
2019
4
2020
3
2 2020
1
0
2019
Facebook
Instagram
2018
Youtube
Linkedin
 CONCLUSIONS & RECOMMENDATIONS

 Social networking websites have come to be a mainstream medium for

lots of teenagers and adults from all over the global which includes India.
 These sites encourage and enable humans to trade facts approximately
themselves, percentage pics or videos, and use blogs and personal
messaging to talk with pals
 LIMITATIONS

 The examine does have limitations, masses of which highlight exciting

opportunities for future studies. The check the sample, as an instance,
modified into very extensive and several.
 It's far feasible that even though the research effects are typically true
throughout industries,
 BIBLIOGRAPHY

 B. Stone: Is Facebook growing up too fast, The New York Times , March 29, 2009.

 
 DPB Co:IrPeople Technical manual. Vol 3. 2008.

 Vala Ali Rohani: IrExpert Technical manual. Vol 2. , 2008.

 WonKim, Ok-RanJeong, Sang-WonLee: On social Web sites. Information Systems 35, 215– 236 (2010).

 
 Prantik Bhattacharyya, Ankush Garg, S. Felix Wu: Social Network Model based on Keyword categorization
THANK YOU