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Factors of Production
Households Firms
Goods and
Services
Product Revenue $
Consumption $ Market
The Questions of Economics
Scarcity requires us to make choices
involving:
• What to produce?
• Market Forces
• Governmental Forces
• Social Forces
Economic Choice
In Capitalist economies the Market is
the major rationing device:
• What?
• How?
• For Whom?
Economic Choice
In Mixed Economies (both market and government
combined), the society makes choices which allocate
resources through a combination of government
intervention and market forces.
Government Forces:
• Government Spending
• Regulation
• Taxes
• Subsidies
Opportunity Costs
• Opportunity Cost - is the highest valued alternative
foregone when choosing between alternatives.
• When an activity is chosen, the opportunity cost is
the benefit expected from the best alternative
forgone.
• Example: If you choose to attend college this year,
your opportunity cost is the salary you would have
received from the best available full-time job.
Economic Choice
• To choose, evaluate tradeoffs--the
opportunity cost of a choice is the value
of the best alternative you gave up
Rational Self-Interest
• Individuals rationally
select alternatives
they perceive to be in
their best interests
Incentives
MB > MC
Rational Choice
I will choose not to make a choice if
MB < MC
MB < MC
How Do Economists Think: Utility and Rationality
ECONOMIC GROWTH
FULL EMPLOYMENT
ECONOMIC EFFICIENCY
PRICE LEVEL STABILITY
ECONOMIC FREEDOM
EQUITABLE DISTRIBUTION
ECONOMIC SECURITY
BALANCE OF TRADE
ECONOMIC GOALS
ECONOMIC GROWTH
FULL EMPLOYMENT
ECONOMIC EFFICIENCY
PRICE LEVEL STABILITY
ECONOMIC FREEDOM
EQUITABLE DISTRIBUTION
ECONOMIC SECURITY
BALANCE OF TRADE
Economic Models
• An economic model is a
simplification of reality
designed to capture the
important elements of the
relationship under
consideration
• A model is usually a
graph or a set of
mathematical equations
Scientific Reasoning Tools:
Inductive Reasoning:
• Reasoning from facts to generalizations.
- Gather, systematically arrange, and draw
conclusions from the analysis of facts and
data (empirical analysis). Test the theory
(hypothesis) against real-world situations.
• Deductive Reasoning:
- Starting with generalities of how the world
works, generate hypotheses and test those
predictions against real-world situations.
What is the
Scientific Method?
• Problem
identification
• Model
development
• Testing a theory
Organized Facts Which Lead
to
Generalizations or Principles
THEORIES
INDUCTION
FACTS
Theories Which Lead to
Verification or Rejection By
the Facts
THEORIES
THEORETICAL
DEDUCTION
INDUCTION
ECONOMICS
FACTS
Either Can Lead to Policies
POLICIES
THEORIES
THEORETICAL
DEDUCTION
INDUCTION
ECONOMICS
FACTS
Scientific Reasoning Issues
• In complicated, real-world systems, how
do you unscramble cause and effect?
– Hold other things equal (ceteris paribus).
• Fallacy of composition
• If A happens before B, did A cause B?
• Confusing correlation with causation
Scientific Reasoning Tool
Ceteris Paribus:
• It is Latin for “all else equal” and
change in y >0
change in x
x
Two-Variable Diagram Representing a
Direct Relationship
Consumption($)
C
360
F
300
E
240 Thevariables
D
180 incom eand
C consum ptionare
120 directlyrelated.
B
60 A
0
100 200 300 400 500
Income($)
Direct Relationships
Variables Moving in the
Same Direction
A B
A Line with Negative Slope
change in y < 0
change in x
x
Two-Variable Diagram Representing an
Inverse Relationship
A B
Two Diagrams Representing
Independence between Two Variables
VariablesXandYare VariablesXandY
Y Y areindependent.
independent(neithervariable
isrelatedtotheother).
40 40 D
30 30 C
A B C D
20 20 B
10 10 A
0 X 0 X
10 20 30 40 10 20 30 40
(a) (b)
Calculating the Slope of a Line
Y Y
∆Y –10 ∆Y +10
Slope= = =+2
Slope= ∆ =
X 10
=–1 ∆X +5
(negativeslope) (positive
A
40 40 D
∆Y
B 30
30 C
∆X
C
20 20 B
D
10 10 A
0 X 0 X
10 20 30 40 10 15 20
(a) (b)
Calculating Slopes
∆Y +10
Slope= = =`
Y Y ∆X 0
(infiniteslope)
40 40 D
A B C D
30 30 C
20 ∆Y 20 B
0
Slope= ∆ = =0
X 10
(zeroslope)
10 10 A
0 X 0 X
10 20 30 40 10 20 30 40
(c) (d)
Calculating the Slope of a Curve at a
Y
Particular Point
Line drawntangent
tothe curve at
40 pointA.
C
30
A
20 20
∆Y 20
Slope= = = +.67
10 B ∆X 30
30
X
0 10 20 30 40
Graphing Relationships Among
More Than Two Variables
DIC = f (P T)
Quantity
0 1 2 3 4 5 6 7 Ice Cream
A Movement Along a Curve vs.
A Shift in the Curve
Price
A change in
quantity
demanded
P0
P2
D0
Q0 Q2 Quantity
A Change in the Quantity Demanded
Versus a Change in Demand
Price
A change in
P1
quantity
demanded
P0
D0
Q1 Q0 Quantity
A Change in the Quantity Demanded
Versus a Change in Demand
Price
A change in
demand
Decrease in Increase in
demand demand
D1
D0
D2
Quantity
Key Terms and Concepts
• Scarcity • Induction
• Economics • Deduction
• Utility • Fallacy of Composition
• Land • Ceteris Paribus
• Labor • Positive Economics
• Capital • Normative Economics
• Entrepreneurship • Microeconomics
• Opportunity Cost • Macroeconomics
• • Inverse Relationship
Marginal Analysis
• Direct Relationship
• Rational Behavior • Slope of a line