• Oriental and Motolite Marketing Corporation (OMMC)

• Philippines
• Manufacturer and Distributor
• Quezon City
• Sta. Maria, Bulacan
• A fully-integrated Filipino corporation
• 1919

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• Proudly carries a wide range of products from automotive,
motorcycle, industrial batteries
• Manufactured by PBI, one of the largest manufacturers, exporters and
distributors of automotive, motorcycle, and industrial battery
products and solutions in the Asia-Pacific Region

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• Casto C. Unson
• CC Unson Corporation
• Novaliches, Quezon City
• First owner

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• Don Ramon Caro
• RamCar Inc.
• Oriental Battery
• 1917

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• Ramon Agustines
• Oriental and Motolite Marketing Corporation
• Advisor at Indy Power Systems LLC.
• Former president of Ramcar Inc
• Trustee of the Electric Vehicle Association of the Philippines
• BS in Industrial Engineering from Lehigh University
• MS in Business Management from the Asian Institute of Management

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`
• In 1997, C.C. Unson Corporation merged with Ramcar, Inc.
• In 1978, Ramcar pioneered the manufacture of polypropylene casings to
become the first company in the country to produce automotive batteries
encased in plastic.
• In 1981, the original site at Gen. Luis St, Novaliches, Quezon City moved to
Meycauayan, Bulacan
• In 1989, production had risen to 12,000 tonnes
• In July 1990, the Marilao plant was commissioned and became the Philippine’s
largest secondary lead smelter producing 36,000 tons of soft lead bullion and
hard lead alloys from its reverberatory and blast furnaces respectively.
• In November of 1995, RAMCAR launched a nationwide initiative to stimulate
the environment consciousness of the Filipinos.
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1. Automotive Battery
2. Motorcycle Battery
3. Industrial Battery
4. Specialty Battery
5. Ram Tread Tire
6. Express Hatid
7. Trade-In

8.
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Maintenance Free

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Low Maintenance Free

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Maintence Free Motorcycle Battery Low Maintenance Free Motorcycle Battery

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Industrial Battery

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Specialty Battery
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Target Consumers

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Centra Inochi Extreme Pit Shop Corp.
Maxx-Energie Ventures Corp

Narada Global Service Philippines, Inc.

People's International Enterprises Company
Solar & Wind Electric Power, Inc.
Outlast Battery

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 SWOT ANALYSIS
Strengths
Trusted dependability and long service life
Express Hatid
Reliable performance even in extreme road and weather conditions

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 SWOT ANALYSIS
Weakness
Price

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 SWOT ANALYSIS
Opportunity
Alternative Source

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 SWOT ANALYSIS
Threats
Economy
 Rise of other battery brands

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 CONCLUSION
I therefore conclude that Motolite will benefit from the
growth of the car industry of the Philippines. As time passes
by, they will grow and flourish more by improving and learning
from their flaws and shortcomings.

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