Construction

Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire Awareness Knowledge

To get your company’s name out To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure. there, you need to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire
60% To get your company’s name out there, you need to make sure.
Marketing is the business process of creating.

Knowledge
45% To get your company’s name out there, you need to make sure.
Marketing is the business process of creating.

Awareness
7% To get your company’s name out there, you need to make sure.
Marketing is the business process of creating.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire
01 To get your company’s name out there, you need to make sure.
Marketing is the business process of creating.

Knowledge
02 To get your company’s name out there, you need to make sure.
Marketing is the business process of creating.

Awareness
03 To get your company’s name out there, you need to make sure.
Marketing is the business process of creating.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire Knowledge
To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure.

Awareness Reinforcement
To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire
To get your company’s Awareness
name out there, you need To get your company’s Knowledge
to make sure. name out there, you need To get your company’s
to make sure. name out there, you need
to make sure.

75% 50% 35%

 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire Awareness Knowledge

To get your company’s To get your company’s To get your company’s
name out there, you need name out there, you need name out there, you need
to make sure. to make sure. to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire
01 To get your company’s name out there, you need to make
sure. Marketing is the business process of creating.

Knowledge
02 To get your company’s name out there, you need to make
sure. Marketing is the business process of creating.

Awareness
03 To get your company’s name out there, you need to make
sure. Marketing is the business process of creating.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire Knowledge
To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure.

Knowledge Reinforcement
To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire Awareness Knowledge Action

To get your company’s To get your company’s To get your company’s To get your company’s
name out there, you need name out there, you need name out there, you need name out there, you need
to make sure. to make sure. to make sure. to make sure.

65% 34% 17% 89%

 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire Awareness
To get your company’s To get your company’s
name out there, you need name out there, you need
to make sure. to make sure.

Knowledge Action
To get your company’s To get your company’s
name out there, you need name out there, you need
to make sure. to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire Awareness
To get your company’s To get your company’s
50% name out there, you need
45% name out there, you need
to make sure. to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Awareness Reinforcement
To get your company’s name out 02 03 To get your company’s name out
there, you need to make sure. there, you need to make sure.

Desire Knowledge
To get your company’s name out 01 04 To get your company’s name out
there, you need to make sure. there, you need to make sure.

Action
05 To get your company’s name out
there, you need to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire Knowledge
To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure.

Reinforcement
To get your company’s name out
there, you need to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire Awareness Knowledge Action

To get your company’s To get your company’s To get your company’s To get your company’s
name out there, you need name out there, you need name out there, you need name out there, you need
to make sure. to make sure. to make sure. to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Knowledge
To get your company’s name out
there, you need to make sure.

03

Action Awareness
To get your company’s name out 02 04 To get your company’s name out
there, you need to make sure. there, you need to make sure.

Desire Reinforcement
To get your company’s name out 01 05 To get your company’s name out
there, you need to make sure. there, you need to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Knowledge
To get your company’s
name out there, you need
to make sure.
Awareness
To get your company’s
name out there, you need
to make sure.
Desire
To get your company’s
name out there, you need
to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

60% 45% 75% 10%

Desire Awareness Knowledge Action
To get your company’s To get your company’s To get your company’s To get your company’s
name out there, you need name out there, you need name out there, you need name out there, you need
to make sure. to make sure. to make sure. to make sure.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire Knowledge
To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure.

Awareness Action
To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure.

Action Knowledge Aweakness Desire

 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

Desire
To get your company’s name
out there, you need to make
sure. Marketing is the business
process of creating.
A A
Desire
To get your company’s name
out there, you need to make
sure. Marketing is the business
process of creating.

Knowledge
To get your company’s name
out there, you need to make
sure. Marketing is the business
process of creating.
B B
Knowledge
To get your company’s name
out there, you need to make
sure. Marketing is the business
process of creating.
 Construction
Marketing is the study and management of exchange relationships. Marketing is the business
process of creating relationships with and satisfying customers.

60% 45% 75%

Desire Awareness Knowledge

To get your company’s name out To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure. there, you need to make sure.