Colors play a very important role in the world in

which we live. A rainbow of colors envelops our

life
• Affect thinking
• Change actions
• Cause reactions
• The meaning of colors can vary depending
on culture and circumstances.
• Each color has many aspects to it but you can
easily learn the language of color by
understanding a few simple concepts
 RED COLOR
RED is the color of energy, passion, action,
ambition and determination. It is also the color
of anger and danger.
• War
• Aggression
• Power
• Emotional Intensity
 ORANGE COLOR
ORANGE is the color of social communication
and optimism. From a negative color meaning it
is also a sign of pessimism and superficiality.
• Pleasure
• Domination
• Creativity
• Attention
 YELLOW COLOR
YELLOW is the color of mind and intellect. It is
optimistic and cheerful. However it can also
suggest impatience, criticism and cowardice.
• Intelligence
• Social Energy
• Dreams
• Curiosity
 PURPLE COLOR
PURPLE is the color of imagination. It can be
creative and individual or immature and
impractical. 
• Dignity
• Wealth
• Spiritual Power
 GREEN COLOR
GREEN is the color of balance and growth. It
means both self-reliance as a positive and
possessiveness as a negative, among many other
meanings.
• Nature Lover
• Family Oriented
• Emotional
 BLUE COLOR
BLUE is the color of trust and peace. It can
suggest loyalty and integrity as well as
conservatism.
• Loyalty
• Unforgiving
• Peaceful
• Calm
 PINK COLOR
PINK is unconditional love and nurturing. Pink
can also be immature and silly.
• Friendship
• Sweetness
• Physically weak
 BROWN COLOR
BROWN is a friendly yet serious, down-to-earth
color that relates to security, protection, comfort
and material wealth.
• Stable
• Sincere
• Sensitive
 BLACK COLOR
BLACK is the color of hidden, secretive and
unknown, creating an air of mystery. It keeps
things bottled up inside, hidden from the world.
• Protection
• Night
• Depth
• Strength Of Character
 WHITE COLOR
WHITE color means most complete and pure,
the color of perfection. The color meaning of
white is purity, innocence, wholeness and
completion.
• Neat
• Simplicity
• Isolated
• The Google colors found in the logo are blue,
red, yellow and green.
• primary colors RGB.
• secondary color on it to show that Google
does not always follow the rules.
 conclusion
• Colors have effect on personality of every
person.
• Without colors there will be no thoughts and
without thought there will be no life.