SOCIOLOGY/PHILIPPINE

POPULAR CULTURE FOR

HIGHER EDUCATIONAL
INSTITUTIONS (HEI’s)

WMSU Dr. Adrian P. Semorlan, FEDP

Dean, College of Liberal Arts
Western Mindanao State University

WESTERN MINDANAO STATE UNIVERSITY

• Culture is that complex whole which includes
knowledge, belief, art, morals, customs and any
other capabilities and habits acquired by men as
a member of society. ( E.E. TYLOR)
• It is a lens through which one views the world
and is passed from one generation to the next.
• It is what makes us human.
• Language, a system of communication using vocal
sounds, gestures, and written symbols, is probably the
most significant component of culture because it allows
us to communicate.

• Language is so important that many have argued that it

shapes not only our communication but our perceptions
of how we see things as well.
WHAT MAKES UP CULTURE?

• Material culture (any physical object to which we give social meaning)

and

• Material culture includes the objects associated with a cultural group, such
as tools, machines, utensils, buildings, and artwork.
• Non-material culture (the ideas associated with a cultural group).

• Non-material culture includes ways of thinking (beliefs, values, and

assumptions) and ways of behaving (norms, interactions, and
communication).
  
ELEMENTS OF CULTURE
• 1.Norms, the formal and informal rules regarding what kinds of behavior are
acceptable and appropriate within a culture.

Norms govern our behavior

 

TWO TYPES OF NORMS

• Folkway is a loosely enforced norm that involves common customs,

practices, or procedures that ensure smooth social interaction and acceptance.
•  
• Mores is a norm that carries greater moral significance, is closely related to
the core values of a group, and often involves severe repercussions for
violators.
• 2.Traditions and Customs, It refers to a body of beliefs or
behaviors handed down orally from generation to generation.
 
• 3.Values, Are absolute standards to what society considers proper and
good

• 4.Laws, Are formalized norms, which has the formal sanction of state.
 
• 5.Social Control, It refers to the discipline you impose when
encountering certain limitation to the rule; acting in an ethical and
appropriate way
 
 FACTORS OF CULTURE

• 1.Ethnocentrism, Culture is far more superior to other cultures.

 
• 2.Xenocentrism. Foreign culture is the best culture.

• 3.Temporocentrism, What is present Culture, is more important

than the past.
 
• 4.Counterculture, Contradict the dominant norms, values or
culture of the society; a certainty culture is against the culture.
 
• 5.Culture Shock, Encounter a new culture that can serve and feel
the essence of the culture that is different from their own.
 • 6.Cultural Diffusion, Spreading of culture pattern from one group of
people to another.

• 7.Cultural Relativism, Compare or question the culture of other culture.

 
• 8.Cultural Change, Transition of culture through adaptations.

• 9.Subculture, Culture within a culture

• 10.Idiocultures, Group forms its own culture to a certain extent. A

System of beliefs, knowledge, behaviors, and customs through group
interactions.
 
GROUP DYNAMICS # 1
 GROUP DYNAMICS # 1

- 4 members per group

- Create a scenario and emerging issues about the experiences that you
had have encountered in a group CULTURE in relation to the
concepts that we discussed in our subject matter.

- Primary Group
- Secondary Group

- The In-Group
- The Out-Group
- The Clique
Thank You for Listening!