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EVEREST INDUSTRIES LIMITED (Established in
1934).
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'EVEREST INDUSTRIES LTD WAS ESTABLISHED ON 1934

'IT PROVIDES BUILDING PRODUCT & BUILDING SOLUTIONS FOR

HOUSING,COMMERCIAL AND INDUSTRIAL SECTORS ACROSS 32 COUNTRIES.

'IT COVERES MORE THAN 1 BILLION SQUARE METER OF INDUSTRIAL AND

RESIDENTIAL ROOFS, AND MAJORITY OF CORRUGATED ROOFS IN INDIA ARE EVEREST
ROOFS.

'IN INDIA WE DISTRIBUTE OUR PRODUCTS ACROSS 1 LAKH VILLAGES AND 600 CITIES,
THROUGH 5 STATE

'IT WAS CERTIFIED BY ISO 9001/14001 & ALSO CERTIFIED BY GREEN COUNCIL
BUILDING OF INDIA.

'EVEREST FIBER CEMENT BOARDS KNOWN AS E-BOARDS.

'R"%"%'"&R
'GENESIS A-32 MOHAN CO-OPERATIVE INDUSTRIAL ESTATE MATHURA ROAD, NEW
DELHI.
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Technical /
 ,
Managing Director Executive B. Tech (Hons) General
Management

Chief Operating B.E. (Mech.), General


 -
) COO and Director
Officer PGDM (IIM) Management

Business
.-

 Chairman Promoter Director M.Com, MBA
Management
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MAIN OBJECTIVE

Competitive Analysis of Everest Fiber Cement Board with the

reference of BISON&GYPSUM BOARDS

SUB- OBJECTIVE

'To implement the theoretical knowledge into practicability

'SWOT Analysis

'To know about impact of the different strategies used in U.P.

market.

'Personality development

'Knowledge enhancement
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'Civil Engineers
' Architects
'Contractors
'Builders
'Glass dealers
'Plywood Dealers
'Interior Decorators
'All Gypsum &Bison Dealers
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'Just Dial
'Yellow Pages Magazine
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'The sampling areas of this research are LUCKNOW & KANPUR.
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'Random Sampling Method

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'The research instruments, which was used, for collecting the data is questionnaire and
personal interview.

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'The method of contact would be personal and direct as this would help to qualify the
client's issues while filling up the questionnaire and also helps them if they do not have
the knowledge about Everest Fiber Cement Boards.
 &#(&#,-

DIFFERENT PRODUCT USE BY ARCHITECTS & CIVIL

ENGINEERS




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 &#(&#,-

AWARENESS OF EVEREST PRODUCT AMONG ARCHITECTS &

CIVIL ENGINEERS




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AWARENESS OF EVEREST PRODUCT AMONG CUSTOMERS

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'Advertisement & Promotion of the product.

'Architects meeting in given cities-

'Lucknow
'Kanpur
'Allahabad
'Varanasi
'Gorakhpur

'Maintain sound relation to the dealers.

'Maintain price fluctuation among dealers.

' Issue Calendar & some small gifts.

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'Everest product based on this statement

Better quality with low price.
'The study has brought in to focus two very interesting features.
'

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'hncreasing demand of Everest Products due to its superior attributes in Lucknow & Kanpur
market.

'The Company has to improve promotion, distribution channel & maintain sound relation to
the dealers & distributors.

ëEVEREST FhBRE CEMENT BOARD hS A QUALhTY PRODUCT 1 This statement is an accepted

truth that cannot be ignored.
THANK YOU