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@ Madeleine Vionnet (June 22, 1876 ± March 2, 1975)
was a French fashion designer.
@ She was known as the "Queen of the bias cut" and
"the architect among dressmakers", Vionnet is best-
known today for her elegant Grecian-style dresses
and for introducing the bias cut to the fashion world.
@ Vionnet began her apprenticeship in Aubervillier as a
seamstress at age 11.
@ Madeleine Vionnet was 17 when she left her
apprenticeship to take a position as a seamstress at the
House of Vincent.
@ Shortly after she left this
position and got married at
the age of 18.
@ Shortly got divorced and
moved to London.
@ She was introduced to Kate
Reilly who offered Vionnet
employment in her Salon.
@ an 1912 she founded her
own fashion house,
"Vionnet".
@ an 1914, when World
War a started, Madeleine
Vionnet closed the house
and set off to visit Rome.
@ an 1919, Vionnet
returned to Paris and
reopened at 222, Rue de
Rivoli.
@ uring the same
period, Thayaht, a futurist
artist, created Vionnet's
logo and started designing
textiles, clothing and
jewelry for the house.
@ an the 1920s Vionnet
created a stir by
introducing the bias cut.
@ Her clothes were famous
for accentuating the
natural female form.
@ With the financial
backing of Theophile
Vionnet opened at #50
Ave, Montaigne the so
called ³temple of fashion´
on April 15, 1923 and
launched her label under
the name Vionnet and
Cie.
@ New salon included a fur

 
salon, a lingerie salon and 


a boutique at either end.

@ Vionnet & Cie
entered into a
distribution
arrangement with
Charles and Ray
Gutman.
@ an November, the
first collection of
Vionnet clothing
shown at Charles
and Ray was an
enormous success.
@ an February 1924, the Vionnet New York Salon
opened at Hickson and an exclusive collection of
gowns was presented.
@ an 1925, Vionnet & Cie was the first French couture
house to open a subsidiary in New York.
@ an 1926, because of high demand and because her
dresses were to hard to copy she began producing her
first lines of ready to wearè
@ n 1927, Vionnet opened a school within her couture
house.
@ an August 1939, Madeleine Vionnet (1876-1975)
presented her last collection in Paris before closing
her house of couture.
@ an 1952, years after the closing of her house,
Madeleine Vionnet donated most of her designs to the
archives of the UFAC including 120 dresses from
1921 to 1939.
@ an 1988, the Vionnet label was acquired by the
Lummen family who reopened the house primarily
focusing on accessories and the launch of new
perfumes.
@ antroduced new ready-to-wear collections in February
2003.
@ pventually, in July 2006, Arnaud
de Lummen, Cp of the house,
announced a return on the
fashion scene.
@ Sophia Kokosalaki, was
appointed Creative irector of
the house and a debut clothing
collection was launched for
Spring/Summer 2007 - the first
Vionnet clothing collection in 67
years. 

  

@ Marc Audibet, appointed as artistic advisor, presented

its sole and unique collection for the house in ctober
2007.
@ From 2006 to 2008, Vionnet produced made-in-
France "demi-couture" collections closed to haute-
couture in the prices featured and the techniques and
textiles used.
@ n February 24, 2009, Matteo Marzotto announced
the acquisition of the label and the creation of a new
and independent structure in Milan where Vionnet is
now operated.
@ Vionnet is now
designed by Rodolfo
Paglialunga who, prior
to Vionnet, spent 13
years as a designer of
womenswear at Prada,
and the previous four
years at Romeo Gigli.

 
 
Y
 
@ Madeleine vionnet is known
as ³the queen of the bias cut´.
@ By cutting fabric against the
grain, she enabled it to cling,
drape and give in a way that
was flattering to the body.
@ anfluenced by the modern
dances of asadora uncan,
Vionnet created designs that
showed off a woman's natural
shape.
   
@ She used this "bias cut" to promote the potential for
expression and motion, integrating comfort and
movement as well as form into her designs.
@ Vionnet used materials such as crêpe de
chine, gabardine, and satin to make
her clothes; fabrics that were
unusual in women's fashion of
the 1920s and 30s.
@ Characteristic Vionnet styles that clung to and moved
with the wearer included the handkerchief dress, cowl
neck, and halter top.
@ Cream tulle ball gown.
@ This dress was designed
by madeleine vionnet in
1938 and presented in
her last farewell
collection.
@ This dress was
purchased by lady foley.
@ Black lace ball gown.

@ This was purchased by a

loyal puropean client of
vionnet.

@ Right now in the victoria

and albert museum,UK.
 @ Vionnet dominated haute couture in the 1930s with
sensually draped garments that were inspired by Greek,
Roman, and medieval styles but brought suavely and
sexily up-to-date.

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@ This silk jersey evening dress,
designed by Madeleine Vionnet
in Paris, France in 1930.
@ including her use of the bias
cut technique and the
unadorned elegance of her
drapery inspired by classical
statuary.
@ an this dress, the straps,
jeweled with aquamarine and
clear faceted glass stones, set
into metal mounts.
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@ Headquarters in Milan,
ataly since 2009. 
@ Key people are Matteo
Marzotto ( wner),
Gianni Castiglioni
(Strategic Partner),
Rodolfo Paglialunga
(Chief esigner).
@ eals with luxury
goods.   "
m   

@Madeleine Vionnet
Perfume by Madeleine
Vionnet,is a timeless
classic fragrance for
women by madeleine
vionnet.
@Madeleine vionnet is a
refined blend of citrus
with a rich blend of
florals.
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@ The color blends used in Vionnet spring 2010
collection are absolutely wonderful and deepen the
collections lovely style.
÷   
@ The Business of Fashion sat down with Mr. e
Lummen at Vionnet's recent presentation for S/S
2008 at Place Vendome during Paris Fashion Week to
learn about his strategy for building the Vionnet
brand.
@ Madeleine Vionnet shuttered her business in 1939,
and it stayed shut for six decades.
@ Yet earlier this year, Matteo Marzotto bought the
rights to the Vionnet brand.
@ The exhibit of 130 dresses, with interactive
explanations of Vionnet's techniques, runs through
Jan. 31
@ The spring 2010 collection shown in Paris last month
walks a fine line between homage and modern life.
@ Vionnet is now even seen on red carpet appearences.

Carey mulligan Hillary swank Carey mulligan

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