Key Milestones

1930 s Factory Opened at wolfsburg Germany. 1940 s Production of first volkswagen. Company turned over to German government. 1950 s Vw begin building foreign Plants. Launched Beetel in US. Market. 1960 s Sold stock to German public. Purchased Auto Union (Audi ). 1970 s Iconic Beetel discontinued all over the world.

Cont...
1980 s Begin Car venture in China. Purchased Seat and Auto Latin in Brazil. 1990 s Built China largest auto plant. Acquires Skoda Rolls Royce and Bugatti. 2000 s Spent 3.1 billion $ to modernize Factories. 1.7 billion $ in Asia Pacific Market. Acquired 49.9% Stake of Porche for 5.75 billion $ and 19.9% Stake of Suzuki for 2.5billion $.

Overview of Volkswagen Group

1. Volkswagen Group is a German Automobile Manufacturing Group. 2. Headquarter is situated at Wolfsburg Germany. 3. 2nd largest automobile manufacturer. 4. Annual Production is 5 million vehicle, Annual sales is 121345 $. 5. Having 60 Production plant with 344500 employees.

Contd .
6. Product ranges are Low consumption small cars, Luxury class vehicles and trucks. 7. Volkswagen AG is represented by 9 Brands i.e. Audi, Bentley, Bugatti, Lamborghini, Porche, Scania, Seat, Skoda, Volkswagen.

Worldwide Brands .

Journey Volkswagen in INDIA

1. Volkswagen group INDIA is Indian subsidiary of Volkswagen AG. 2. Headquarter in Pune (Maharashtra). 3. VW Group is represented by 3 brands in India i.e. VW, Audi and Skoda. 4. Skoda brand launch in 2001, Audi and VW in 2007. 5. It has 16 model in Indian market.

Contd
6. VW, Skoda and Audi having 120 dealership across the country. 7. VW group has plant in Aurangabad and Chakan with annual capacity of 110000 cars. 8. Annual investment of 3800 cr i.e. 580 millions Euros. In Indian market. 9. VW group sold 19000 vehicles in India in 2009.