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HDFC standard life insurance company

HDFC Standard Life Insurance Company Limited. is one of India's leading private insurance companies, which offers a range of individual and group insurance solutions. It is a joint venture between Housing Development Finance Corporation Limited (HDFC Limited), India's leading housing finance institution and a Group Company of the Standard Life Plc, UK. As on February 28, 2009 HDFC Ltd. holds 72.43% and Standard Life (Mauritius Holding) 2006, Ltd. holds 26.00% of equity in the joint venture, while the rest is held by Others.
HDFC standard life insurance company

HDFC Mutual Fund HDFC Bank HDFC Standard Life Insurance Company HDFC Sales HDFC ERGO General Insurance Company Ltd (formerly HDFC general insurance company Ltd) Other Companies Co-promoted by HDFC
HDFC standard life insurance company

Mr. Deepak S Parekh is the Chairman of the Company. He is also the Executive Chairman of Housing Development Finance Corporation Limited (HDFC Limited). He joined HDFC Limited in a senior management position in 1978. He was inducted as a wholetime director of HDFC Limited in 1985 and was appointed as its Executive Chairman in 1993. He is the Chief Executive Officer of HDFC Limited. Mr. Parekh is a Fellow of the Institute of Chartered Accountants (England & Wales). Mr. Deepak M Satwalekar is the Managing Director and CEO of the Company since November, 2000. Prior to this, he was the Managing Director of HDFC Limited since 1993. Mr. Satwalekar obtained a Bachelors Degree in Technology from the Indian Institute of Technology, Bombay and a Masters Degree in Business Administration from The American University, Washington DC.
HDFC standard life insurance company

HDFC Standard Life is a strong, financially secure business supported by two strong and secure promoters HDFC Ltd and Standard Life. HDFC Ltd s excellent brand strength emerges from its unrelenting focus on corporate governance, high standards of ethics and clarity of vision. Standard Life is a strong, financially secure business and a market leader in the UK Life & Pensions sector.
HDFC standard life insurance company

TATA AIG BAJAJ ALLIANZ BIRLA SUN LIFE ICICI PRUDENTIAL LIFE INSURANCE CORPORATION (LIC) INDIA
HDFC standard life insurance company

HDFC PROVIDES INSURANCE LIKE Fire Insurance  Marine Insurance  Motor Insurance  Health Insurance  Engineering Insurance  Rural Insurance  Miscellaneous Inurance
HDFC standard life insurance company

Our brand has managed to set a new standard in the Indian life insurance communication space. We were the first private life insurer to break the ice using the idea of self-respect instead of death to convey our brand proposition (Sar Utha Ke Jiyo). Today, we are one of the few brands that customers recognize, like and prefer to do business. Moreover, our brand thought, Sar Utha Ke Jiyo, is the most recalled campaign in its category.
HDFC standard life insurance company

HDFC Standard Life believes that establishing a strong and ethical foundation is an essential prerequisite for long-term sustainable growth. To ensure this, we have concentrated our focus on expansion of branch network, organising an efficient and well trained sales force, and setting up appropriate systems and processes with optimum use of technology. As all these areas form the basic infrastructure for establishing the highest possible customer service standards. Our core values are drilled down to all levels of employees, as these are inviolable. We continue to promote high integrity in business practices and shun short cuts and unethical practices, as we wish to be perceived as an institution with high moral standing. Since our inception in 2000, when the Indian insurance space was opened for private participation, we have consistently focused on setting benchmarks in all aspect on insurance business. Being the first private player to be registered with the IRDA and the first to issue a policy on December 12, 2000, our differentiators are:
HDFC standard life insurance company

Our Vision 'The most successful and admired life insurance company, which means that we are the most trusted company, the easiest to deal with, offer the best value for money, and set the standards in the industry .

*******'The most obvious choice for all'.*******


     

Our Values Values that we observe while we work: Integrity Innovation Customer centric People Care One for all and all for one Team work Joy and Simplicitystandard life insurance company HDFC

Sept, 2008
Received 2008 CIO Bold 100 and CIO Security Awards

May, 2008
Received PCQuest Best IT Implementation Award 2008

January, 2008
Sar Utha Ke Jiyo Among India s 60 Glorious Advertising Moments

HDFC standard life insurance company

HDFC standard life insurance company

As a joint venture of leading financial services groups. HDFC standard Life has the financial expertise required to manage longterm investments safely and efficiently.

Financial Expertise

Range of Solutions


HDFC SLIC has a range of individual and group solutions, which can be easily customized to specific needs. These group solutions have been designed to offer complete flexibility combined with a low charging structure

Strong Ethical Values:

HDFC SLIC is an ethical and Cultural Organization. False selling or false commitment with the customers is not allowed.

Most respected Private Insurance Company




HDFC SLIC was awarded No-1 Private Insurance Company in 2004 by the World Class Magazine Business World for Integrity, Innovation and Customerlife insurance company Care. HDFC standard

 HDFC

Standard Life s wide and diversified product portfolio help individuals meet their various needs, be it:  Protection: Need for a sound income protection in case of your unfortunate demise  Investment: Need to ensure long-term real growth of your money  Savings: Save for the milestones and protect your savings too  Pension: Need to save for a comfortable life post retirement  Health: Cover for health related exigencies
HDFC standard life insurance company

Our gross premium income, for the year ending March 31, 2009 stood at Rs. 5,564.69 crores. The company has covered over 8,33,070 lives as on March 31, 2009

HDFC standard life insurance company

Individual Products Protection Plans Investment Plans Pension Plans Savings Plans Group Products One-stop shop for employee-benefit solutions Group Term Insurance Group Variable Term Insurance Group Unit-Linked Plan Social Product Development Insurance Plan Eligibility Premium Payments The role of development agency Prohibition of rebates life insurance company HDFC standard

The future topics for research in the organization could be setting up of an appropriate ad campaign. It is very vital to the companies success that the people of India know about HDFC SLIC, its products and their special features and how insurance in general can help them in their future. The advertisements have to be emotionally appealing. They might also include a celebrity. The brand name of HDFC could be used to give a push to HDFC SLIC and its products. The general perception of insurance as inauspicious should be done away with and individuals and corporations accept insurance on power with other investment opportunities. The other area of research could be in the management of funds HDFC SLIC possesses and how it can maximize returns for its investors. A research project could be undertaken on how to ensure that the money gets invested in the right companies and earns a medium high return on investment. Another area of research could be an analysis of the sales and marketing techniques used by HDFC SLIC. A large number of changes could be introduced and this would help in saving operating costs and improving the efficiency of the firm.
HDFC standard life insurance company

HDFC has joined smile foundation as one of its partners under corporate social responsibility (CSR) programme. HDFC has joined hands with smile foundation to work for the welfare of orphans through education,health care and also provide residental facilities in remote western part of orissa. HDFC is running various education,regular health care,nutritional support,vocational and higher education programmes.
HDFC standard life insurance company

NEEDS AND OBLIGATIONS OF LIFE CAN BE TAKEN CARE OF QUIET EASILY

A beautiful house A Dream car

Children s marriage

Child education

Holidays and Tours

Happy Retirement

HDFC standard life insurance company

We Value your Self as much as your

respect

life

HDFC standard life insurance company

THE FUN IS LIKE LIFE INSURANCE, THE OLDER YOU GET, THE MORE IT COST.

HDFC standard life insurance company

HDFC standard life insurance is first life insurance company in India. It has business spread out across the globe. It was registered on 23rd December 2000. It currently ranks number 4 amongst the insurers in India (Source: annual premium provided by the company) The company faces a large amount of competition. To sustain itself it must promote its products through advertising and improve its selling techniques. Consumers must be aware of the new plans available at HDFC SLIC. The medium of advertising used could be television since most of its competitors use this tool to promote their products. The company must be promoted as an Indian company since consumers seem to have more trust in investing in Indian firms. People should not be afraid to invest money in insurance and must use it as an effective tool for tax planning and long term savings.
HDFC standard life insurance company

BIBLIOGRAPHY
Our area of research is Questionnaire paper  Magazines  Generals  Books Websitese like www.google.com  www.business.gov.sg  www.answers.com
HDFC standard life insurance company

PRESENTED BY GROUP 2
 RICHA VERMA  SURABHI SINGH  VISHAL MISURIYA  DINESH KUMAR YADAV  SAURABH SRIVASTAVA  OM PRAKASH GUPTA  PRATEEK GUPTA
HDFC standard life insurance company

HDFC standard life insurance company

HDFC standard life insurance company

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