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What is Retail?
Retailing consists of the business activities involved in selling goods and services to consumers for their personal, family, or household use. It includes every sales of goods and services to the final consumer. As such retailing is the last link that connects the individual consumer with the manufacturing and distribution chain
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Evolution of Retail
Barter chain Kirana stores Chain of large stores Finally malls Hypermarkets Supermarkets
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Retail
Unorganized 97%
Organized 3%
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Organized
High
rate of growths in organized retailing between 2000-2005. 4000 new modern outlets in last 3 years.
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Over
Modern Format retailers Supermarkets (Foodworld) Hypermarkets (Big Bazaar) Department Stores
Department
retail retail
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Agriculture
Double Plastic
Urbanization: Covering
easier:
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on small retailers and vendors in the unorganized sector keeping in the likely growth in the overall market. on employment. on consumers. on farmers and manufacturers. on prices. impact on economic growth.
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Effect
High Poor
Expertise Couple
of firms in retail sector have turn over more than Rs 100 crore.
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Importance
Largest and fastest growing sector in India. Modern retailing forms one point stop for all shopping. Consumer gets a large product variety of brands to choose from one roof. First it was a sellers market and now its changing to buyers market. By 2010 Indian retail sector would be generating 10 million employment opportunities.
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Government Policies
The retail industry in India is growing at a significant pace. However, there are several problems faced by the industry. The major challenges for the organized sector include:
Taxation
Multi-point According
to analysts, for this industry to thrive, Indian retailers need to emulate worldwide retail practices such as accuracy in financial reporting, increased levels of corporate governance and greater accountability among employees. 4/12/12
Strength
Increasing demand driven by the countrys young working population Increase in per capita income which in turn increases the household consumption. Improvement in the standard of living. technology intensive industry. Consumer spending increasing at 11% annually. Pattern of consumption changing along with shopping trends
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Weakness
Lack of expertise in Supply Chain. Management. Inadequate Infrastructure. Lack of specialized professionals in Industry. Government Restrictions on FDI. Lack of huge investments for expansion. Lack of industry status. Need to provide Value for Money-squeezing margins.
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Opportunities
Change Indian
in consumer behavior pattern and increase in disposable income. rural markets offer a sea of an opportunity for the retail sector. international Players. prospect for the fashion industry.
factors like dual household income has enhanced spending power in use of credit cards.
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Increase Spends
Threats
Competition from unorganized Sector to the organized Sector. Rising lease/rental costs affecting project viability. FDI restrictions in the retail sector. Poor monsoons and low GDP Growth could affect consumer spending drastically. Differentiate taxation laws hindering expansion.
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conclusion
The consumers preferences are changing rapidity and becoming highly diversified. It is difficult for the retail stores to satisfy all the needs of the customers. The most of the consumers want to get some attractive prices, good schemes and offers on every purchases and a shopping comfort as well . Those who are able to purchase their needs and want for a month in a bulk prefers to go to the retail chains.
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