SUSTAINABILITY

GROUP 5
Azerhan TURAN Benjamin VAUGHAN Hongxu WANG Garbis KARMANDARIAN Zhouya WEI Glafkos PAPADOPOULOS Yi YE Osman DEMIR

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INTRODUCTORY STATEMENT
Purpose of the study: To produce a sustainability policy and
an action plan as shown in the outline. We have adopted the STEEP Analysis as our technique pointing out the external factors affecting the implementation of the policies and plans to be adopted by our firm.

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OUTLINE

1. Sustainability policy 2. Business Departments a. Housing b. Civil-engineering departments c. Facilities and asset management 3. Action Plan 4. Critical Success Factors 5. Integration in Company Ethos 6. Conclusion

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STEEP APPROACH
Technological

Social

S
Sustainability Policy

Economic

Political

Environmental

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STEEP APPROACH
OVERALL POLICY:
- Is to create sustainable housing and infrastructure, - Utilizing new technology while preserving the local environment.

- This is to be done in an economically advantageous

way whilst maintaining political sensitivities. - Investment in research and development in the long term.

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STEEP APPROACH
SOCIAL
- Affordable housing - Affordable heating cooling and water - Community involvement - Social inclusion and safety - Integrating communities via roads.

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STEEP APPROACH

TECHNOLOGICAL - Integrating new technologies to buildings - Intelligent buildings - Use of technologically advanced material for roads (composite materials)

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STEEP APPROACH
ENVIRONMENTAL
- Reduced CO2 emissions and energy consumption - Maintain local environment and habitat - Waste management and recycling, water efficiency (e.g. water treatment, water storage)

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STEEP APPROACH

ECONOMIC - Supporting local economy - Creating green job opportunities - Competitive business advantage in the long term.

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STEEP APPROACH

POLITICAL
- Creating relationships with the local authorities - Implementing national level sustainability initiatives.

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THREE DEPARTMENTS

Housing Civil Facilities/Asset Management

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HOUSING

-Our aim is to become leading sustainability housing

provider in Berkshire by 2016 at which point we will have a capability to produce zero emission homes -This will make up 60% of our business.

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CIVIL

-We aim to use cutting edge technological

advancements in order to drastically reduce CO2 emissions from road building and make water recycling a priority. -This will make up 40% of our business.

LOGO FACILITIES/ASSET MANAGEMENT -In response to increasing BOT procurement methods by the UK government we aim to build and operate a high proportion of our future projects. -To ensure profitability we will develop an asset management capability. (Whole life costing) -To ensure our social commitments we will further develop our facilities management department.(Through life management)

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ACTION PLAN
SOCIAL - Engage the local community and be more transparent. E.g. visiting local schools, hospitals, creating newsletter for door to door distribution, explain the potential effects and benefits of future projects and sustainability policies. - Involvement with local academics and universities. Commissioning an engineering doctorate student at the University of Reading.

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ACTION PLAN
TECHNOLOGICAL
- Discuss with suppliers about where and how the materials are sourced. - Using policy and processes from leaders of other external industries e.g. Manufacturing and oil and gas sectors.

- Minimize on site concrete dust, air and water

pollution - Lime mortars are more preferable to Portland

cement mortars in terms of recycling

- Bricks bonded with lime mortar can be reused if the building is demolished

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ACTION PLAN
ENVIRONMENTAL

- Ensure that operatives and site staff are trained

to understand waste energy the importance of usage and minimizing during pollution

construction. Furthermore that they appreciate the impact of the local wildlife flora and fauna.

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ACTION PLAN
ECONOMIC

- Try to achieve balance between the benefits of

using renewable resources and energy and the cost of doing so. - Achieve long term profit from short term capital investment. - Investment in local community - Green job opportunities

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ACTION PLAN
POLITICAL
-Build strong partnerships with supplier, consultants and public departments that place strong emphasis on

sustainability over the long term aligning ourselves with

these organizations. -Consider our reputation with the local government

consumers and the media with a view to publishing

plans to develop the company into the leading sustainability contractor in Berkshire. -Exploiting government funds and assistance schemes to combat problems of capital investment.

LOGO COMMERCIAL - Considering use of external consultant to help rethink management practices with a view to long term cost benefit. - Making sustainability issues as the key factor in the business profit and investment in the long term. - Exploration possible merges and acquisitions with other local companies. - Through research in whole life costing and through

life management.

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CRITICAL SUCCESS FACTORS

The following are crucial aspects to the success of our sustainability policy:
-Board and CEO must be key driving force behind policy implementation -Keep process simple -Ensure integration between business departments -Appoint a green manager to oversee sustainability issues -Constantly monitor progress and keep staff, partners and the public informed -Build strong relationships with external partners -Do what works for our organization (consider financial and geographic limitations)

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ETHOS AND CORE VALUES

- Taking on new staff who have sufficient background on

sustainability or training current staff towards the issue. - Incentive schemes, reimbursement for employee investment

in sustainable technologies eg. Swiss Re.

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ETHOS AND CORE VALUES

- Bike to work and carpooling schemes. - Employee reimbursement for public transport. - Mandatory recycling programs - Making the head office BREEAM excellent building. - Employee interaction with local community on

sustainability issues.

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CONCLUSION
- Intention to make sustainability profitable in the long

term.
- Become leading firm on sustainability in the region. - Constantly evaluate and reassess the success of our policies and adjust if necessary.