Beruflich Dokumente
Kultur Dokumente
Entrepreneurship
By
Robert D Hisrich Michael P. Peters Dean A. Shepherd
Case Study
THINK!!!
It is a kind of behavior that includes: Initiative taking The organizing and reorganizing of social and economic mechanism to turn resources and situation to practical account The acceptance of risk and failure
(Porters Diamond)
Description of business Description of industry Technology plan Marketing plan Financial plan Production plan Organization plan Operational plan Summary bibliography
2. 3. 4. 5.
Culture, subculture, family, teachers, peers Culture: Can you change culture overnight? Being ones own boss, having individual opportunities, being a success & making money. Do you see any significant change in culture during last ten years? Subculture: Pockets of entrepreneurial subcultures Family: Uplifting Teachers: Encouragement, creativity, support Peers: Can discuss ideas, problems and solutions
Types of Start-ups
Lifestyle firm: A small venture that supports the owner
and does not grow. (S. A. Latif & Sons) Foundation Company: Company formed for R&D that does not go public High-potential Ventures: High growth potential and receives great investor interest Gazelles: Very high growth ventures
Iterative Synthesis:
Interaction of knowledge and social needs that start Product
development process
Ordinary Innovations:
New product with little technological change (M Bulb / Tube light)
Technological Innovations
New product with significant technological advancement (ES)
Breakthrough
New product with some technological change (VCR/DVD)