Purpose or Objectives of communication

Conveying the right message

Co-ordination of effort Good industrial relations Development of managerial skills Effectiveness of policies.

Principles of Communication
q

Principle of clarity Principle of integrity Principle of informality Principle of attention Principle of consistency Principle of adequacy Principle of timeliness Principle of feedback Principle of communications network

Scope of Communication
Information sharing Feedback Control Influence Problem solving Decision making Facilitating change Group building Gate keeping

7 Cs -Characteristics of successful communication 1.Candidness (Credibility) builds trust

Open, frank, honest

2.Completeness- Planned And Structured 3.Courtesy improves relationships 4.Clarity comprehension easier 5.Correctness builds confidence 6.Concreteness reinforces confidence 7. Conciseness saves time
One more C -Consistency introduces stability

Organizational Benefits

Increase productivity Anticipate problems Make decisions Coordinate workflow Supervise others Develop relationships Promote products Shape impressions Understand needs

Formal Internal Communication Network

Downward
Supervisor

Upward
Supervisor

Staff

Staff

Horizonta Department Department l

Communication
Supervisors Top-level managers

Departments

Departments

Lower-level managers

Staff

External Communication
Customers Venders Investors

Company
Distributors Journalists

Competitors

Community Representatives

Guidelines to Becoming a Good Communicator

1. 2. 3. 4.

Adopt an audience-centered approach. Foster open communication. Create clean, efficient messages. Be ethical in your communications.

Rules of Five Keith Davis- Guide the receiver 1.Receive 2.Understand 3.Accept 4.Use 5.Give Feedback

Need for Communication in Management

Increase job performance To effect changes Motivate Inform and convince Clear understanding of roles Empower employees with information Creates a sense of belonging Resolves disputes Develops sense of total situation.

Is communication an important tool of successful Management? How?

Why Managers need communicational skills? Henry Mintzberg of MIT- The nature of the Managerial Work.(1973) Informational role Interpersonal role Decision role

Informal Communication

No formal organization chart is followed Not a planned channel Free from formalities Multidimensional Dynamic and reacts quickly May also supplement the formal channel.

Grapevine

An informal channel of communication Primarily a channel of horizontal communication Can flow vertically and diagonally

Four types

Single strand- flows like a chain, in sequence-one tells one Gossip one person tells everybody else, non-selective basis Probability( randomly according to the law of probability) Cluster moves through selected groups whom they trust. Cluster- most popular form.

H G G F E

H B A D E C CLUSTER L

GOSSIP B F D

A C

K J

D B C Single A Strand E A

I G H J F I

C B

PROBABILITY

Match the following:

1.

Communication Process
2. Encoding 5. Feedback 3. Channel

Exercise

Sender

4. Receiver
1.

You Write an e-mail to your friend. a. Your friend __________ b. Your friend replies to your mail__________ c. Internet __________ d. You __________ e. Words in your letter __________

Match the following:

1.

Communication Process
2. Encoding 5. Feedback 3. Channel

Exercise

Sender

4. Receiver
1.

You Write an e-mail to your friend. a. Your friend 4. Receiver b. Your friend replies to your mail5. Feedback c. Internet 3. Channel d. You 1. Sender e. Words in your letter 2. Encoding

Match the following:

1.

Communication Process
2. Encoding 5. Feedback 3. Channel

Exercise

Sender

4. Receiver

2. Your friend waves his/her hand and indicates bye. a. Hand signal __________ b. You __________ c. Your friend __________ d. You wave your hand __________ e. Non-verbal __________

Match the following:

1.

Communication Process
2. Encoding 5. Feedback 3. Channel

Exercise

Sender

4. Receiver

2. Your friend waves his/her hand and indicates bye. a. Hand signal 2. Encoding b. You 4. Receiver c. Your friend 1. Sender d. You wave your hand 5. Feedback e. Non-verbal 3. Channel

Panambur, Mangalore Dsouza

DSouza DSouza

Mlore