A NEW BUSINESS INFORMATION MEDIUM

THIS VENTURE
PROMOTING CONCEPT OF EXPORT LED GROWTH USING MASS MEDIA AND TELECOM NETWORK TO OVERSEAS PAKISTANIS;
PHONECAST HAS RECENTLY SIGNED UP WITH PTVS INTERNATIONAL STAELLITE TV PTV PRIME, COVERING WHOLE OF EUROPE & USA; PROJECT IS DESIGNED TO EXPLORE AS WELL AS DEVELOP MARKETING OF MADE IN PAKISTAN USING PTVS INTERNATIONAL ARM USE OF SATELLITE TV & TELECOM FOR REACHING TO GLOBAL MARKETS

INTERACTIVE BI-WEEKLY SHOW, PROMOTED EXTENSIVLY THROUGH-OUT THE WEEK IN EUROPE AND USA;

DISPLAY OF PAKISTANI TRADITIONAL & NON TRADITIONAL PRODUCTS & BRANDS;

INFORMATION ON DEVELOPMENTS OF EXPORTERS; SHOWCASING MANUFACTURING FACILITIES CALL CENTRE HANDLING INTERNATIONAL INQUIRIES AND ORDERS THROUGH LIVE OPERATORS SITTING IN PAKISTAN ROUND THE CLOCK; AGENTS TO BE FULLY CONVERSANT WITH POLICIES AND TRADE INCENTIVES IN PAKISTAN

 THE ORDERS WILL BE DELIVERED BY NATIONAL AIRLINE PIA TO BUYERS WORLDWIDE;

PTV-PRIME PROGRAME TO FEATURE ITEMS WITH CODES, AND TELEPHONE NUMBER;

THIS PROGRAM AND ITS PROMOTION TO ACT AS IMAGE BOOSTER OF PAKISTAN ROUND THE CLOCK;

PTV PRIME- EUROPE & USA

FIRST EVER PAKISTANI CHANNEL LAUNCHED IN UK, EUROPE AND USA

PRIME EUROPE PRIME USA

1998 2001

PRIME UK IS ON ASTRA A SATELLITE HOUSING ALL MAJOR ASIAN TV CHANNELS, ALSO IT IS AVAILABLE ON MOST CABLE NETWORKS AND ON SKY PLATFROM; PRIME USA IS ON ECOSTAR, A SATELLITE NETWORK, WHICH IS ALSO HOUSING ALL MAJOR ASIAN TV CHANNELS FROM SUB-CONTINENT FOR NORTH AMERICA AND CANADA;

1. 2. 3.

HOUSEHOLD REACH (AVERAGE HOUSES ARE OF 5 PEOPLE) : UK 48,000 HOUSES ( 240,000 VIEWERS) EUROPE12,000 HOUSES (60,000 VIEWERS) USA 45,000 HOUSES (225,000 VIEWERS)

CALL CENTRE IN PAKISTAN FOR "MADE IN PAKISTAN"

Satellite

TELECOM CIRCUIT
TV DISTRIBUTION SATELLITE

Satellite dish

CALLS TRAVEL THROUGH VOIP CHANNEL TO PAKISTAN, WHERE CALLS ARE HANDELED, AND AGENTS WILL TAKE ORDERS ON VARIOUS PAKISTANI PRODUCTS
RESPONCE IS FED TO UPLINK CENTRE VIA INTERNET DEDICATED CONNECTION

CALL HANDELLING

UPLINK CENTRE IN UK

CALLERS FROM ALL OVER THE WORLD

COMMERCE NET SECURED SERVER

PAKISTAN CALL CENTRE

CALLER FOR INFORMATION AND PURCHASE DIALS A LOCAL NUMBER City

EPB TO BE A PART OF THIS EXPORT LED GROWTHS PROMOTIONAL INITIATIVE;

EPB TO PROMOTE THIS CONCEPT; EPB TO OWN THIS PROJECT; EPB TO APPOINT A HELP DESK OFFICER FOR COORDINATION; EPB TO INVITE EXPORTERS AND BUSINESS COMMUNITY FOR INTRODUCTION OF THIS CAMPAING; EPB TO ORGANIZE MEETINGS AND SEMINARS ON THIS INITIATIVE;

BECOMES PARTNER TO A MAJOR EXPORT & TRADE PROMOTIONAL ACTIVITY FROM PAKISTAN THAT IS REACHING ALL OVER THE WEST; EPB WILL BE ABLE TO PROMOTE ITS MOTTO, THE OBJECTIVES AND TRADE INFORMATION IN WHOLE OF EUROPE AND AMERICAS; EPB WILL BE ENDORSED ALL OVER THE INTERNATIONAL MEDIA CAMPAING AS OWNER OF THIS IMAGE OF PAKISTAN BOOSTER; THIS ACTIVITY WILL BE DONE THROUGH PTVS OFFICIAL INTERNATIONAL TV CHANNEL IN UK & USA; THE DATABASE AND STRATEGY WILL BE MAINTAINED BY OUR CALL CENTER ; EPB WILL HAVE ITS POLICIES AND INVITIATIVES MADE AVAILABLE THROUGH A SINGLE PHONE CALL AT PAKISTANS CALL CENTRE;

THIS PROJECT IS DESIGNED INTO TWO PHASES: FIRST PHASE:

INITIALLY EPB, WILL HAVE NO FINANCIAL OBLIGATION, THE ONLY THING THEY WILL BE REQUIRED TO PROVIDE WILL BE THEIR BRANDING, PROMOTING THE CONCEPT AND CONDUCTING MEETINGS COUNTRY WIDE;
THE PROJECT IS DESIGNED TO BE SELF SUSTAINING;

SECOND PHASE: ONCE THE PROJECT IS ONAIR, AND HAS BEEN PASSED THROUGH RELIABILITY TEST; EPB WILL HAVE A PLATFORM THROUGH PRIVATE PUBLIC PARTNERSHIP TO PROMOTE ITS EXIBITIONS, TRADE DELEGATIONS, INTERNATIONAL TRADE FAIRS; BOOKINGS OF STALL ALL OVER THE WEST; EPB WILL BE ABLE TO UTILIZE THE FACILITES OF INTERNATIONAL TRADE PROMOTIONAL MARKETING; OUR 24 HOUR CALL CENTRE AGENTS WILL BE DIALING ALL OVER EUROPE AND USA TO PROMOTE PAKISTANI PRODUCTS AND UPCOMING EXIBITIONS; WE WILL OFFER EPB SUBSIDIZED RATES FOR PROMOTING ALL SUCH ACTIVITIES, TARGETTED TOWARDS OVERSEAS PAKISTANIS AND PAKISTANI TRADE INFORMATION SEEKERS;

Primes Asian Sky Mall

Asian Products @ your doorsteps

Product
Primes Asian sky Mall is a time bound, image developing, family Advertorial Program meant to deliver want satisfying products of Asian origin to an estimated audience of one billion in the Europe and the Americas.

 Consisting of 30 seconds media basket of a documentary cum advertising package, the program would project the brand and price of the products, with a clear-cut delivery and quality commitment from the manufacturer directly.

Aims and Objective

1. Increase awareness of the brand internationally 2. Improve the image of the company 3. Increase direct sales of the product 4. Increase the outlet sales through promotion of the outlets. 5. Increase the existing leads and generate new leads for export purposes

Project Partners
Prime TV, UK Phonecast, Pakistan.

Package: USD 20,000 per annum.

Program named Primes Asian Sky Mall of 25 minutes to run twice a week. (worth USD 20,000) Advertorial flash of 30 seconds to run 10 times on daily basis (worth USD 70,000) A active and unique UAN number for the service in Pakistan (worth USD 1000) A unique lead forwarding active helpline in the USA (worth USD 2000). Support and editorial help of shoot outs at the local destinations (preferably in your own outlet, with a permanent banner placed like as seen on TV in Asian sky mall) (Worth USD 2,000) An exclusivity of the brand in its own category ( Priceless facility!) Specific announcements on the channel during international fairs in Europe and Americas. (worth USD 5,000)

Package -- continued

A twenty four hour automated 0900 facility in Pakistan (worth USD 3,000) A unique service web address A unique service email address Facility of the satisfied customers interviews online. (worth USD 1000) Web banner on the prime trade sites of Pakistan, (worth USD 1,000)

 Note: All the studio, shooting, editorial and content cost to be borne by the customer directly as per actual (standard is to be approved from the channel).

Target clients
Home textile: Chen One, IDEAS, HABBIT, Bed and Bath Rice: Bari Rice, Taj Mehal Mens Boutique Adnan Aijaz, Aijaz, Junaid Jamshaid. Women Boutiques Bareeze Kid Boutique Zubaidas Supari Tulsi Confectionary Hilal Press Hamdard Press Surgical Hillbro Football ?? Leather Hub Leather, Jafferjees Carpet Pak carpets Handicrafts ??

O&M PARTNERS WITH PTCL ON 0900 SERVICES

CONSORTIUM PARTNERS E-COMMERCE GATEWAY- SINGAPORE

PRESENTER
ABDULLAH BUTT CEO COO A TELECOM & INTERACTIVE MEDIA CONSULTANT - TELE INFOMEDIA TRADE INFORMATION & MEDIA - SMART CALL CENTER FLORIDA, USA

1. 2.

CONSULTANT (OVERSEAS)
ITCN ASIA PHONE2SAVE E-COMMERCE GATEWAY-SINGAPORE USA BASED TELECOM SERVICE PROVIDER

CEO

- PHONECAST-PAKISTANS PREMIER TELE MEDIA COMPANY

1. 2. 3. 4. 5. 6.

SERVICE PROVIDER (DOMESTIC)

PAKISTAN TELEVISION CORPORATION RADIO PAKISTAN PHONE-INN NEWS UPDATE FOR EUROPE (UPCOMING) MEDIFONE ISLAMIC CALL CENTER 0800/0900 POLLING & INFO SERVICES TELE INFO & PRMOTIONAL SERVICES PAKISTANS FIRST AUDIO NEWS BUREAU NEWS & TRADE INFO FROM PAKISTAN PAKISTANS FIRST MEDICAL INFO ON PHONE PAKISTANS FIRST ISLAMIC INFO-LINE

WHAT WE DO ?
Information Bureau Direct Response Television Services Audiotex Service Providers Establishment of Regional IP Networks for Voice & Data Inbound/Outbound Call Handling Services Domestic & International Call Centers

Video & Audio Conference solution providers

LICENSES
Internet Service ProviderPremium Rate ServicesStore & Forward Fax ServicesInternational Call Centre ServicesISP PRS FAX CCS

AUTOMATED INFORMATION SYSTEMS: Export Promotion Bureau On line Trade Information (Voice/Fax) Pak International Airline Automated Flight Information via CTI Pak Customs-CBR Export/Import Info by Phone/Fax Population Planning Infoline for Ministry of Population & Welfare Crime Control Crime Reporting and Monitoring MediFone Automated Medical Info Service Islamic Call Center 24 Hour Online Islamic Issues Jang Newspapers News & Entertainment by Phone/Fax NTM ( Private TV Channel) Interactive Viewers Polling Service ITCN ( IT Exhibition) Official Helpline and Call Centre AUTOMATED BILLING & MONITORING: PTCL Cable & Wireless Billing by Automated Voice/Fax Telephone Billing System-(Paktel)

0900 SERVICE EXPERIENCE-PAKISTAN

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. PTVs Prime Time Drama Quiz Roshan Pakistan PTV Daily Morning Transmission PTV Cricket 0900 Quiz Radio Pakistan Corporation (Quizline) FM 100 Official 0900 service Bureau HilalCandy Quiz PRIME Video On Demand- PRIME ENTERTAINMENT PRIME Helpline- PRIME ENTERTAINMENT PRIME Investigator- PRIME ENTERTAINMENT Meezan Mano Salva PRIME ENTERTAINMENT) Reckitts Dettol Quiz UniLever Walls Show Unilevers Lux Style Awards-PTV Batain Mulaqatain PTV Sunday Morning show Box Office PTV Network Pakistan Business Update PTV Network Lakson Tobacco's world Cup cricket Quiz-PTV PHONE-INN an Info-tainment line Sanam Small Room (KTN- Sindhi) Cookery (KTN- Sindhi) Music Muqabla (KTN- Sindhi) EYE-CALL PTV daily 4-15 till 5-15 PM

23. 24.

Doctor OnLine Islamic Call Center

ON PAKISTAN TELEVISION
DIRECT RESPONSE VIA TV DRAMA TELE- QUIZ FOR AUDIENCE INFORMATION ON DEMAND SERVICES CONSUMER - INFO HOTLINE PRODUCT SURVEY VIA PHONE-IN PRODUCT RATING VIA TELE-RESPONSE

GOVERNMENT SCHEMES VIA PHONE

TV AWARDS VIA PHONE-IN

REGIONAL ACHIEVEMENTS
DUBAI: Establishing a 14 country IP backbone head office at Dubai Internet city SUDAN: SRILANKA: Installation of IP network using SUDATELs IP connectivity Establishment of an ISP in Colombo

BANGLADESH: Installation of IP Gateways with BTTB, at Dhaka IRAN-1: IRAN-2: CAMBODIA: Installation of IP Network in KISH ISLAND Fraud detection technology to Telecom Company (TCI) Installation of IP Network and satellite link in Phenom Phen

AFGHANISTAN: Extensive work in Kabul, installation of 5 VSAT Network

OUR CUTTING EDGE:

Complete integration Excellence in Execution Hybrid of qualified marketing lists Needs-based proactive telemarketing Permission-based e-mail Broadcast faxing Targeted direct mail Outbound telemarketing Predictive dialing for clients

WHAT WE HAVE ?
World-Class call handling facility. Innovative processes. Best-of-class technology solutions. Strong financial backing. A fully redundant telecom network. And a dynamic, empowering work culture. All this transforms customer care into an engine of profit growth, and into a means of differentiating goods and service offerings in increasingly competitive markets. For managers accustomed to viewing call centers as loss leaders and customer care as a necessary evil (and a drag on earnings) this is nothing short of revolutionary. The Smart Call Center Advantage. Experienced senior operations executives, based in Asian Continent and the United States. A unique corporate culture. A large B2B marketing team. Innovative processes. State of the art facilities. Fully redundant telecom network infrastructure. Scalable, best-of-class technology solutions. Strong financial backing. Inbound customer care. Outbound telemarketing.

 WHAT IT IS COMPRISED OF: A call center solution is a unique combination of leading edge switching, computer and software technology that has been put together to achieve specific business mission. Switch or networkbased Automatic Call Distribution (ACD), offering superb routing and capability for companies large and small. Automated service delivery and improved call throughput using Interactive Voice Response (IVR). Automatic, predictive dialing for maximum call throughput and more effective outbound calling applications. Computer Telephony Integration (CTI) to provide simultaneous call routing and database access. The agent knows exactly what to say and do before he or she picks up the call. Specialized applications to allow agents to request, access and modify information relevant to the campaign they are handling-and to alert them to related information while the caller is still on the line.