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Perfect competition a market structure characterized by a large number of firms so small relative to the overall size of the market, such that no single firm can affect the market price or quantity exchanged. Perfectly competitive firms are price takers. They set a production level based on the price determined in the market. If the market price changes, then the firm re-evaluates its production decision.
perfectly competitive market is a price taker and can sell all of the output that it wants at the going market price Because it can sell all of the output it wants at the going market price, it has no reason to charge less. perfectly competitive firm is unrelated to the quantity of output produced and sold, this price is also equal to the marginal revenue and average revenue generated by the firm. For ex-If a firm is able to sell any quantity of output for $2.50 each, then the average revenue, revenue per unit sold, is also $2.50. Moreover, each additional unit of output sold, marginal revenue, generates an extra $2.50.
A perfectly competitive firm faces a horizontal or perfectly elastic demand curve, such as the one displayed
competitive firm, like any other firm, is motivate by profit maximization. The top panel indicates the two sides of the profit decision--revenue and cost. The straight green line is total revenue. Because price is constant, the total revenue curve is a straight line. The curved red line is total cost. The shape of the total cost curve is based on increasing then decreasing marginal returns. The difference between total revenue and total cost is profit, which is illustrated by the lower panel as the brown line.
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