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Importance of Technical communication

Technical communication plays a pivotal

role in an organization, whether it is a business enterprise, an industry, or an academic institution. All managerial or administrative activities involve communication, be it planning, organizing, recruiting, or decision making.

Importance of Technical communication


When you write reports, give instructions,

or read brochures you are involved in the process of communication.


The success of any organization is largely

recognized by the quality and quantity of information flowing through its personals.

Importance of communication can never be ignored The higher your position the greater is your need to communicate. If you wish to become a good communicator, you need to communicate. It is impossible for an organization to survive without communication, for all its activities would come to a stand still.

IMPORTANCE OF COMMUNICATION
1. 2. 3. 4. 5. 6. 7. LARGE SIZE ORGANIZATIONS GROWTH OF TRADE UNION THE HUMAN RELATION ASPECT PUBLIC RELATION ASPECT TECHNOLOGICAL ADVANCEMENT GLOBAL BUSINESS ENVIRONMENT TIMELY INFORMATION

LARGE SIZE ORGANIZATIONS


a. b. c. d. e. f. Age of modern organizations Modern organizations are stupendous in size Levels of hierarchy have gone up Generally there are 3-5 levels of hierarchy In many cases there are 13-15 levels. Communication is important to direct people, getting feedback and so on. g. Effective co-ordination can be achieved only with the help of an effective system of communication.

GROWTH OF TRADE UNION


1.No system of management can work efficiently with out
taking the workers union into confidence.
2. Managers have to negotiate with the representatives of the employees on various issues. 3. No organization can work satisfactorily without the mutual understanding and cooperation between management and trade unions. 4. In this regard communication is important.

THE HUMAN RELATION ASPECT


1. It is difficult to get work out of people unless they are treated humanely. 2.Human relations within an organization have changed from master-servant relationship to partner relationships. 3.Communication helps a manager in developing meaningful relationships, boosting morale, and soliciting co-operation. 4. Communication helps to maintain human relations.

PUBLIC RELATION ASPECT


Communication is a tool for building relationship with customers, employees, suppliers, press and other stakeholders. An industrial enterprise works in the society and so it has got certain social obligations towards the customers, workers, suppliers and the general public.

PUBLIC RELATION ASPECT


Business executives are aware that the ability to get along with the people, to advance in their career and to sell their goods, depend on clear and effective communication. Managers have to be good communicators. They have to be wisely sensitive to the internal as well as external environment of the organization.

TECHNOLOGICAL ADVANCEMENT
1. The world is changing fast owing to scientific and technological advancement. 2.Often it leads to problems as sub-ordinates resent these changes. 3.If there is no proper communication between the superior and sub-ordinate, the work suffers and complains and disputes may crop up. 4. It is a challenge to the management to educate the subordinates so that they may smoothly adapt to the dynamic character of the organization.

GLOBAL BUSINESS ENVIRONMENT


Many organizations operate at the transnational level, this requires dealing with people of different languages and cultures. Naturally, communication is to be given greater attention for success in international business.

Timely Information
Modern organizations need adequate and timely information for better decision making.

Modern organizations are highly competitive in nature and therefore they must have adequate information about the competitors, their products, policies to meet the challenge of competition.
To keep pace with the changing environment effective management of information is important.

Timely Information
It is very essential for a business enterprise to keep in touch with the external environment as it influences its functioning a great deal. A manager cannot decide wisely whether to offer a new product line, if he has no knowledge of market potential, organizational changes and capital required etc.

Conclusion
Though most professionals are well aware of the importance of communication, they do not develop their skills to good effect in this sphere of work.

Conclusion
The more you participate in the communication process, the better you develop your skills in collecting and organizing information, analyzing and evaluating facts, appreciating the difference between facts and inferences and communicating effectively. If you wish to become an effective communicator, you need to communicate.

Thank You

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