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CONFIDENTIAL

Frequently Used Template

Text

Template Document June Date 2002

This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from McKinsey & Company. This material was used by McKinsey & Company during an oral presentation; it is not a complete record of the discussion.

PPT TABLE 2
Unit of measure Heading Text Heading Text

* Source:

Footnote Source

PPT TABLE 3
Unit of measure Heading Text Heading Text Heading Text

* Source:

Footnote Source

PPT TABLE 4
Unit of measure Heading Text Heading Text Heading Text Heading Text

* Source:

Footnote Source

PPT TABLE 5
Unit of measure Heading Text Heading Text Heading Text Heading Text Heading Text

* Source:

Footnote Source

PPT TABLE 6
Unit of measure Heading Text Heading Text Heading Text Heading Text Heading Text Heading Text

* Source:

Footnote Source

CONFIDENTIAL

Frequently Used Template

SEO VA

Template Document June Date 2002

This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from McKinsey & Company. This material was used by McKinsey & Company during an oral presentation; it is not a complete record of the discussion.

Unit of measure

Text
Text

Text
Text

Text
Text

* Source:

Footnote Source

Unit of measure

Title

Title

Text

Text

* Source:

Footnote Source

Unit of measure

Title

Title

Text

Text

Text

* Source:

Footnote Source

10

EXHIBIT TITLE
Unit of measure Title

Text

Text

Text

Text

* Source:

Footnote Source

11

EXHIBIT TITLE
Unit of measure Title

Text

Text

Text

* Source:

Footnote Source

12

EXHIBIT TITLE
Unit of measure Title Title

Text

Text

Text

* Source:

Footnote Source

13

EXHIBIT TITLE
Unit of measure
Title Title Title

Text

Text

Text

* Source:

Footnote Source

14

2 COLUMN
Unit of measure

Title

Title

Text

Text

* Source:

Footnote Source

15

3 COLUMN
Unit of measure

Title

Title

Title

Text

Text

Text

* Source:

Footnote Source

16

4 COLUMN
Unit of measure

Title

Title

Title

Title

Text

Text

Text

Text

* Source:

Footnote Source

17

5 COLUMN
Unit of measure

Title

Title

Title

Title

Title

Text

Text

Text

Text

Text

* Source:

Footnote Source

18

6 COLUMN
Unit of measure

Title

Title

Title

Title

Title

Title

Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

19

7 COLUMN
Unit of measure
Title Title Title Title Title Title Title Title Title

Text

Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

20

8 COLUMN
Unit of measure

Text Text

Text Text

Text Text

Text Text

Text Text

Text Text

Text Text

Text Text

Footnote Footnote Source: Source: Source

* *

Source

21

3-STEP
Unit of measure

Text Text Text

Text Text

Text

Text

* Source:

Footnote Source

22

4-STEP
Unit of measure Text Text Text Text

Text Text

Text
Text

Text

* Source:

Footnote Source

23

5-STEP
Unit of measure

Text Text Text Text Text

Text Text

Text Text

Text

Text

* Source:

Footnote Source

24

3 HORIZONTAL
Unit of measure Text Text Text

Text Text Text

Text

Text

Text

* Source:

Footnote Source

25

4 HORIZONTAL
Unit of measure Text Text Text Text

Text Text Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

26

5 HORIZONTAL
Unit of measure Text Text Text Text Text

Text Text Text

Text Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

27

4-STEP
Unit of measure Text Text Text Text

Text

Text

Text

Text

* Source:

Footnote Source

28

FLOW 2
Unit of measure

Header

Header

Text

Text

* Source:

Footnote Source

29

FLOW 2 TITLE
Unit of measure

Header

Header

Text

Text

Text

* Source:

Footnote Source

30

FLOW 3
Unit of measure

Header

Header

Header

Text

Text

Text

* Source:

Footnote Source

31

FLOW 3 TITLE
Unit of measure

Header

Header

Header

Text

Text

Text

Text

* Source:

Footnote Source

32

FLOW 4
Unit of measure

Header

Header

Header

Header

Text

Text

Text

Text

* Source:

Footnote Source

33

FLOW 4 TITLE
Unit of measure

Header

Header

Header

Header

Text

Text

Text

Text

Text

* Source:

Footnote Source

34

FLOW 5
Unit of measure

Header

Header

Header

Header

Header

Text

Text

Text

Text

Text

* Source:

Footnote Source

35

FLOW 5 TITLE
Unit of measure

Header

Header

Header

Header

Header

Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

36

HORIZONTAL FLOW 3
Unit of measure Title Text

Text

Text
Text

Text
Text

* Source:

Footnote Source

37

HORIZONTAL FLOW 4
Unit of measure Title Text

Text

Text
Text

Text
Text

Text
Text

* Source:

Footnote Source

38

HORIZONTAL FLOW 5
Unit of measure Title Text Title

Text

Text

Text

Text

Text

Text
Text

Text

Text
Text

Text

Text
Text

Text

* Source:

Footnote Source

39

HORIZONTAL FLOW 6
Unit of measure Title Text Title

Text Text Text Text Text Text

Text Text Text Text Text Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

40

HORIZONTAL FLOW 7
Unit of measure
Title Text Title

Text Text Text Text Text Text Text

Text Text Text Text Text Text Text

Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

41

FLOW WITH SHOCK 1


Unit of measure

Title

Header

Header

Header

Text

Text

Text

Text

* Source:

Footnote Source

42

FLOW WITH SHOCK 2


Unit of measure

Header

Header

Header

Title

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

43

FLOW WITH 3 COLUMN


Unit of measure
Text Text Text

Text
Text

Text

Text

Text
Text

Text

Text

Text
Text

Text

Text

Text
Text

Text

Text

Text
Text

Text

Text

* Source:

Footnote Source

44

FLOW WITH 2 COLUMN


Unit of measure
Text Text

Text
Text

Text

Text
Text

Text

Text
Text

Text
Text

Text
Text

Text

Text
Text

Text

* Source:

Footnote Source

45

SQUARE FLOW
Unit of measure

Text Text

Text Text

Text Text

Text Text

* Source:

Footnote Source

46

FRAMEWORK
Unit of measure

Text Text

Text Text

Text Text

Text Text

* Source:

Footnote Source

47

Unit of measure

Title

Title

Text

Text

* Source:

Footnote Source

48

Unit of measure

Title

Title

Text

Text

* Source:

Footnote Source

49

Unit of measure Title Title

Text

Text

Title

Title

Text

Text

* Source:

Footnote Source

50

Unit of measure Title Title

Text

Text

xxxxx Title Title

Text

Text

* Source:

Footnote Source

51

Unit of measure

Title

Title

Title

* Source:

Footnote Source

52

Unit of measure

Title

Title

Text

Text

Title

* Source:

Footnote Source

53

Unit of measure

Text
Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

54

Unit of measure

Text
Text

Text
Text Text Text

Text

Text
Text Text

Text

* Source:

Footnote Source

55

SCP
Unit of measure

External shock

S tructure

C onduct

P erformance

xxxx

xxx

xxxx

xxxx

* Source:

Footnote Source

56

Unit of measure

Text

Text

Text

Text

Text
Text

Text

Text

Text

Text
Text

Text

Text

Text

* Source:

Footnote Source

57

Unit of measure
Text

Text

Text

Text

Text

Text
Text

Text

Text

Text

Text
Text

Text

Text

Text

* Source:

Footnote Source

58

Unit of measure
Text

Text

Text

Text

Text

Text

Text

Text
Text

Text

Text

Text

Text

Text

Text
Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

59

Unit of measure
Text

Text

Title

Title

Title

Title

Title

Text

Text

Text

Text

Text

* Source:

Footnote Source

60

Unit of measure
Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
61

Text

Text

Text Text Text

Text

Text

Text
* Source: Footnote Source

Unit of measure
Title

Text

Text

Text

Text Text Text

Text

Text

Text
* Source: Footnote Source

62

Unit of measure
Title Title Title Title

Text
Text

Text

Text
Text Text

Text

Text
Text

Text

* Source:

Footnote Source

63

TEAM STRUCTURE
Unit of measure Title

Title

Client

McKinsey

Expert group

* Source:

Footnote Source

64

Unit of measure

Text

Text

* Source:

Footnote Source

65

Unit of measure

Text

Text

Text

Text

Text

* Source:

Footnote Source

66

Unit of measure

Title

Title Text

Title Text

Title Text

Title Title

* Source:

Footnote Source

67

Unit of measure

Title

Title Text

Title Text

Title Text

Title Text

Title Title

* Source:

Footnote Source

68

Unit of measure Title

Title Text

Title Text

Title Text

Title
* Source: Footnote Source

69

Unit of measure Text Text Text Text

* Source:

Footnote Source

70

Unit of measure

Title

Sub title

Sub title

Risk management

* Source:

Footnote Source

71

Unit of measure

Text

Text

Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

72

CYCLE 2
Unit of measure

Text
Text Text

Text

* Source:

Footnote Source

73

CYCLE 2
Unit of measure

Text
Text Text

Text

* Source:

Footnote Source

74

CYCLE 3
Unit of measure

Text

Text

Text

Text
Text

Text

* Source:

Footnote Source

75

CYCLE 3
Unit of measure

Text

Text

Text

Text
Text

Text

* Source:

Footnote Source

76

CYCLE 4
Unit of measure

Text

Text

Text Text

Text
Text Text

Text

* Source:

Footnote Source

77

CYCLE 4
Unit of measure

Text

Text

Text Text

Text
Text Text

Text

* Source:

Footnote Source

78

CYCLE 5
Unit of measure

Text

Text

Text Text

Text
Text Text Text

Text

Text

* Source:

Footnote Source

79

CYCLE 5
Unit of measure

Text

Text

Text Text

Text
Text Text Text

Text

Text

* Source:

Footnote Source

80

CYCLE 6
Unit of measure

Text

Text

Text

Text

Text
Text Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

81

CYCLE 6
Unit of measure

Text

Text

Text

Text

Text
Text Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

82

FORCES AT WORK
Unit of measure Text Text

Text Text Text Text

Text Text

Text Text

* Source:

Footnote Source

83

2 BY 2 MATRIX
Unit of measure High

Text

Text

Text

Text

Text

Low High Text


* Source: Footnote Source

Low

84

2 BY 3 MATRIX
Unit of measure

Text
High

Text

Text

Text

Text
Low

Text

Text

Low

Medium Text

High

* Source:

Footnote Source

85

3 BY 3 MATRIX
Unit of measure

Text
High

Text

Text

Medium

Text

Text

Text

Text

Text
Low

Text

Text

Low

Medium Text

High

* Source:

Footnote Source

86

4 BY 3 MATRIX
Unit of measure

Text
High

Text

Text

Text

Text
Medium Text

Text

Text

Text

Text
Low

Text

Text

Text

2 Text

* Source:

Footnote Source

87

4 BY 3 MATRIX
Unit of measure

Text
4

Text

Text

Text

Text
3

Text

Text

Text

Text

Text
2

Text

Text

Text

Text
1

Text

Text

Text

2 Text

* Source:

Footnote Source

88

STUDY OBJECTIVE
Unit of measure

Text

Text

Text

Text

Text

* Source:

Footnote Source

89

LEVEL 03
Unit of measure

Text
Text

Text
Text

Text
Text

* Source:

Footnote Source

90

LEVEL 04
Unit of measure

Text
Text

Text
Text

Text
Text

Text
Text

* Source:

Footnote Source

91

LEVEL 09
Unit of measure

Text Text Text Text Text Text Text Text Text

Text Text Text Text Text Text Text Text Text

* Source:

Footnote Source

92

GANTT 4 WEEK
Unit of measure

Text

Text

Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

93

Unit of measure

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

* Source:

Footnote Source

94

Unit of measure Text Text Text Text Text Text Text Text Text Text Text

Text

Text

Text

* Source:

Footnote Source

95

Unit of measure
Text Text Text Text

Text Text Text Text Text Text Text Text Text Text Text Text

Text

Text

Text

* Source:

Footnote Source

96

Unit of measure
Text Text 1 2 3 4 1 Text 2 3 4 1 Text 2 3 4 1 Text 2 3 4

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

97

Unit of measure
Text Text 1 2 3 4 1 Text 2 3 4 1 Text 2 3 4 1 Text 2 3 4 1 Text 2 3 4

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

98

Unit of measure
Text Text Text Text Text Text Text 1 2 3 4

1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

99

Unit of measure
Text Text Text Text Text Text Text Text

1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

100

Unit of measure
Text Text Text Text Text Text Text Text Text

1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

101

Unit of measure
Text Text Text Text Text Text Text Text Text Text

1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

102

Unit of measure
Text Text Text Text Text Text Text Text Text Text Text

123412341234123412341234123412341234 1234

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

103

Unit of measure
Text Text Text Text Text Text Text Text Text Text Text Text Text

1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 12 3 4 1 2 3 4 1 2 3 4 12 3 4 12 34 1 2 3 4 1 2 3 4

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

104

Unit of measure Text Text 1 2 3 4 5 6 7 8 9 10 11 12

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

105

Unit of measure

Text Text

Text

1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

106

Unit of measure

Text Text Responsibility Mon Tue Wed Thu Fri

Text

Text

Text

* Source:

Footnote Source

107

Unit of measure

Text Text Responsibility M T W T F M T

Text W T F

Text

Text

Text

* Source:

Footnote Source

108

Unit of measure Text Text

Label 1

50 40 30 20 10

Label 1

50 40 30 20 10

Label 2 Label 3 Label 4 Label 5

Label 2 Label 3 Label 4 Label 5

* Source:

Footnote Source

109

Unit of measure

Text

Text

Label 1

50 40 30 20 10

Label 1

50 40 30 20 10

Label 2 Label 3 Label 4 Label 5

Label 2 Label 3 Label 4 Label 5

Text

* Source:

Footnote Source

110

Unit of measure

Text Label 1
50 40 30 20 10

Text Label 1
50 40 30 20 10

Text Label 1
50 40 30 20 10

Label 2 Label 3 Label 4 Label 5

Label 2 Label 3 Label 4 Label 5

Label 2 Label 3 Label 4 Label 5

* Source:

Footnote Source

111

Unit of measure

Text

Text

Text

Label 1

50 40 30 20 10

Label 1

50 40 30 20 10

Label 1

50 40 30 20 10

Label 2 Label 3 Label 4 Label 5

Label 2 Label 3 Label 4 Label 5

Label 2 Label 3 Label 4 Label 5

Text

* Source:

Footnote Source

112

Unit of measure

Text

Text

Text

Text

Label 1

50

Label 1

50

Label 1

50

Label 1

50

Label 2

40

Label 2

40

Label 2

40

Label 2

40

Label 3

30

Label 3

30

Label 3

30

Label 3

30

Label 4

20

Label 4

20

Label 4

20

Label 4

20

Label 5

10

Label 5

10

Label 5

10

Label 5

10

* Source:

Footnote Source

113

Unit of measure

Text

Text

Text

Text

Text

Label 1

50

Label 1

50

Label 1

50

Label 1

50

Label 1

50

Label 2

40

Label 2

40

Label 2

40

Label 2

40

Label 2

40

Label 3

30

Label 3

30

Label 3

30

Label 3

30

Label 3

30

Label 4

20

Label 4

20

Label 4

20

Label 4

20

Label 4

20

Label 5

10

Label 5

10

Label 5

10

Label 5

10

Label 5

10

Footnote Footnote Source: Source: Source

* *

Source

114

Unit of measure

Text

Text

Label 1

50 40 30 20 10 10 20 30 40

50

Label 2 Label 3 Label 4 Label 5

* Source:

Footnote Source

115

Unit of measure

Text Label 1
50 40 30 20 10

Text
50 40 30 20 10

Text
50 40 30 20 10

Label 2 Label 3 Label 4 Label 5

* Source:

Footnote Source

116

Unit of measure

Text

Text

Text

Text

Label 1

50

50

50

50

Label 2

40

40

40

40

Label 3

30

30

30

30

Label 4

20

20

20

20

Label 5

10

10

10

10

* Source:

Footnote Source

117

Unit of measure

Text

Text

Text

Text

Text

Label 1

50

50

50

50

50

Label 2

40

40

40

40

40

Label 3

30

30

30

30

30

Label 4

20

20

20

20

20

Label 5

10

10

10

10

10

Footnote Footnote Source: Source: Source

* *

Source

118

EXHIBIT TITLE
Unit of measure

Title Measure Label Label Label Label Label Label Label Label

Title Measure

Title Measure

80 70 60 50 40 30 20 10
Text

Label Label Label Label Label Label Label Label

80 70 60 50 40 30 20 10
Text

Label Label Label Label Label Label Label Label

80 70 60 50 40 30 20 10
Text

Footnote Footnote Source: Source: Source

* *

Source

119

EXHIBIT TITLE
Unit of measure
Title Measure Label 1 Label 2 Label 3 Label 4 Label 5 Label 6 Title Measure Label 1 Label 2 Label 3 Label 4 Label 5 Label 6
Footnote Footnote Source: Source: Source * *

Title Measure

60 50 40 30 20 10

Label 1 Label 2 Label 3 Label 4 Label 5 Label 6 Title Measure

60 50 40 30 20 10

60 50 40 30 20 10

Label 1 Label 2 Label 3 Label 4 Label 5 Label 6

60 50 40 30 20 10

Source

120

EXHIBIT TITLE
Unit of measure
Title Measure Label Label Label Label Label Label Label Label Title Measure Title Measure Title Measure

80 70 60 50 40 30 20 10
Text

Label Label Label Label Label Label Label Label

80 70 60 50 40 30 20 10
Text

Label Label Label Label Label Label Label Label

80 70 60 50 40 30 20 10
Text

Label Label Label Label Label Label Label Label

80 70 60 50 40 30 20 10
Text

* Footnote Source: Source: Source

Source

121

EXHIBIT TITLE
Unit of measure

Text

Text

60 50 40 30 20 20 30 40 50

60

Label 1

Label 2

Label 3

Label 4

Label 5

Label 1

Label 2

Label 3

Label 4

Label 5

* Source:

Footnote Source

122

EXHIBIT TITLE
Unit of measure

Text

Text

Text

60 50 40 30 30 40 50

60 50 40 30

60

Label 1

Label Label Label 2 3 4

Label 1

Label Label Label 2 3 4

Label 1

Label Label Label 2 3 4

* Source:

Footnote Source

123

EXHIBIT TITLE
Unit of measure

Text 60 50 40 30

Text 60 50 40 30

Text 60 50 40 30

Text 60 50 40 30

Label Label Label Label 1 2 3 4

Label Label Label Label 1 2 3 4

Label Label Label Label 1 2 3 4

Label Label Label Label 1 2 3 4

Footnote Footnote Source: Source: Source

* *

Source

124

EXHIBIT TITLE
Unit of measure

Title Measure

Title Measure

60 50 40 30 20 20 30 40 50

60

Label 1

Label 2

Label 3

Label 4

Label 5

Label 1

Label 2

Label 3

Label 4

Label 5

* Source:

Footnote Source

125

EXHIBIT TITLE
Unit of measure

Title Measure

Title Measure

Title Measure

Text

50 40

Text

50 40

Text

50 40

30 20 20

30 20

30

Label Label Label Label 1 2 3 4

Label Label Label Label 1 2 3 4

Label Label Label Label 1 2 3 4

* Footnote Source: Source: Source

Source

126

EXHIBIT TITLE
Unit of measure

Title Measure

Title Measure

Title Measure

Title Measure

Text 40 30 20

50

Text 40 30 20

50

Text 40 30 20

50

Text 40 30 20

50

Label 3

Label 1

Label 2

Label 1

Label 1

Label 2

Label 4

Label 1

Label 2

Label 4

Label 4

Label 2

Label 3

Label 3

Label 3

Footnote Footnote Source: Source: Source

* *

Label 4 127

Source

EXHIBIT TITLE
Unit of measure
Title Measure 80 90 50 60 70 Title Measure 80 90

20

30

40

50

60

70

20

30

40

Text Text Text Text Text Text Text Text

Text Text Text Text Text Text Text Text

Title Measure 80 90

Title Measure 80 90

20

30

40

50

60

70

20

30

40

50

60

70

Text Text Text Text Text Text Text Text

Text Text Text Text Text Text Text Text

Footnote Footnote Source: Source: Source

* *

Source

128

Unit of measure

Title (Measure)
50 60 70 80 90

20

30

40

Text

Text

Text

Text

Text

Text

Text

Text

Title (Measure) Title Measure


80 90

20

30

40

50

60

70

80

90

20

30

40

50

60

70

Text

Text

Text

Text

Text

Text

Text

Text

Title (Measure)
50 60 70 80 90

Text

Text

Text

Text

Text

Text

Text

Text

20

30

40

Text

Text

Text

Text

Text

Text

Text

Text

Title (Measure)
50 60 70 80 90

20

30

40

Text

Text

Text

Text

Text

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

129

Unit of measure

Title (Measure)
20 30 40 50

60

70

Title (Measure)
50 60 70

Text

Text

Text

Text

Text
60

Text
70

Title (Measure)
20 30 40 50

20

30

40

Title (Measure)

Text Text Text Text Text Text Text

Text

Text

Text

Text
60

Text
70

Title (Measure)
20 30 40 50

70 60 50 40 30 20

Text

Text

Text

Text

Text
60

Text
70

Title (Measure)
20 30 40 50

Text

Text

Text

Text

Text

Text

Title (Measure)
50 60 70

Text

Text

Text

Text

Text
60

Text
70

Title (Measure)
20 30 40 50

20

30

40

Text Text Text Text Text Text Text

Text

Text

Text

Text
60

Text
70

Title (Measure)
20 30 40 50

Footnote Footnote Source: Source: Source

* *

Text Source

Text

Text

Text

Text

Text

130

ROIC TREE ANALYSIS


Percent Unit of measure
Title
93.8 98.4 96.1 87.7 85.3

98

99

00

01

02

Title
6.1 11.2 1.5 0.8 13.6

Title

Title
3.1 0.1 1.1 1.1 2.0 2.0 2.6 1.8 1.7

0.1

98

99

00

01

02

98

99

00

01

02

98

99

00

01

02

Title Title
9.9 37.0 2.5 1.8 98 99 00 01 02 50.4 0.0 0.0 0.0 0.0 0.0

Title
13.8 18.3 23.4 15.6 15.7

98

99

00

01

02

Title
25.9 48.2

98

99

00

01

02

Title
25.9

32.4

28.8

6.9

27.1

-0.2 99

2.3

21.5

Title 15.6

13.7

11.4

9.7

10.6

98

00

01

02

Title
1.10 0.30 -0.26 98 99 00 01 0.30 0.04 98 99 00 01 02 98 99 00 01 02

Title
23.9 6.9 -0.2 99 2.3

43.3

Title
02 62 60 43 30 27

Title 27.8

Title
20.5 9.3 8.4 9.7 1.9 -1.5 99

-4.0 00

98

00

01

02 98 99 00 01 02 98 99 00 01 02

-5.2 01

-4.7 02

98

Title
7.9 7.5 8.0

Title
12.1 18.8 13.7 13.5

5.5 -5.0 98 99 00 01 -4.2 02 98

99

00

01

02

* Source:

Footnote Source

131

EXHIBIT TITLE
Unit of measure

Text 100%= 000 Series Series 000 000 000 000

Text 100%= 000 Series Series 000 000 000 000

20 20

15 15

10 10

10 20 20

10 10 20

20 20

15 15

10 10

10 20 20

10 10 20

40
Series

40
Series

35 30 50 60

35 30 50 60

Series

30

35

40

Series

30

35

40

Label Label Label Label Label 1 2 3 4 5

Label Label Label Label Label 1 2 3 4 5

* Source:

Footnote Source

132

EXHIBIT TITLE
Unit of measure

Text 100%= 000 Series


20

Text 000
15 15

Text 000
15 15

000
10 10

000
10 20

000
10 10 20

100%= 000 Series


20

000
10 10

000
10 20

000
10 10 20

100%= 000 Series


20

000
15 15

000
10 10

000
10 20

000
10 10 20

Series

20 40 35 20

Series

20 40 35 20

Series

20 40 35 20

Series

30 60

Series

30 60

Series

30 60

Series

30

35

40

50

Series

30

35

40

50

Series

30

35

40

50

Label Label Label Label Label 1 2 3 4 5

Label Label Label Label Label 1 2 3 4 5

Label Label Label Label Label 1 2 3 4 5

Footnote Footnote Source: Source: Source

* *

Source

133

EXHIBIT TITLE
Unit of measure
Title Measure 100%= 000 Series Series Series Series
20 20 30 30

Title Measure 000


15 15 35

000
10 10 40

000
10 20 20

000
10 10 20

000
10 10 20

000
10 10 20

000
10 10 20

100%= 000 Series Series Series


20 20 30 30

000
15 15 35

000
10 10 40

000
10 20 20

000
10 10 20

000
10 10 20

000
10 10 20

000
10 10 20

35

40

50

60

60

60

60

Series Text Text Text Text

35

40

50

60

60

60

60

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Title Measure 100%= 000 Series Series Series Series


20 20 30 30

Title Measure 000


15 15 35

000
10 10 40

000
10 20 20

000
10 10 20

000
10 10 20

000
10 10 20

000
10 10 20

100%= 000 Series Series Series


20 20 30 30

000
15 15 35

000
10 10 40

000
10 20 20

000
10 10 20

000
10 10 20

000
10 10 20

000
10 10 20

35

40

50

60

60

60

60

Series Text Text Text Text

35

40

50

60

60

60

60

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Footnote Footnote Source: Source: Source

* *

Source

134

Unit of measure

Title Measure 100% = xxxx Label 4 Label 3

Title Measure 100% = xxxx Label 4 Label 3

10 10 45 Label 5

10 10 45 Label 5

Label 2

15 20
Label 1

Label 2

15 20
Label 1

* Source:

Footnote Source

135

Unit of measure

Title Measure 100% = xxxx Label 4 Label 3

Title Measure 100% = xxxx Label 4 Label 3

Title Measure 100% = xxxx Label 4 Label 3

10

10 45 Label 5 20

10

10 45 Label 5 20

10

10 45 Label 5 20

Label 2 15

Label 2 15

Label 2 15

Label 1

Label 1

Label 1

* Footnote Source: Source: Source

Source

136

Unit of measure
Title Measure 100% = xxxx Label 4 Label 3 Label 2 10 10 15 20 Label 1 Title Measure 100% = xxxx Label 4 Label 3 Label 2 10 10 15 20 Label 1 Footnote Footnote Source: Source: Source * * 45 Label 5 Label 3 Label 2 Title Measure 100% = xxxx Label 4 10 10 15 20 Label 1 45 Label 5 45 Label 5 Label 3 Label 2 Title Measure 100% = xxxx Label 4 10 10 15 20 Label 1 45 Label 5

Source

137

Unit of measure

Title Measure
350 300 250 230 200 150 100 50 89 120 130 165 175 180 245 267 250 278

Title Measure
350 300 250 230 200 150 100 50 91 92 93 94 1995 89 120 130 165 175 180 245 267 250 278

298

298

0 1990

0 1990

91

92

93

94

1995

* Source:

Footnote Source

138

Unit of measure

Title Measure 350 300 250 230 200 150 100 50 89 120 130 165 175 180 245 267 278 250 298

Title Measure 350 300 250 230 200 150 100 50 89 120 130 165 175 180 245 267 278 250 298

Title Measure 350 300 250 230 200 150 100 50 89 120 130 165 175 180 245 267 278 250 298

0 1990

91

92

93

94

1995

0 1990

91

92

93

94

1995

0 1990

91

92

93

94

1995

Footnote Footnote Source: Source: Source

* *

Source

139

Unit of measure
Title Measure 325 350 300 278 298 267 250 300 245 250 230 200 220 150 195 175 180 165 100 130 120 50 89 0 1990 1991 1992 1993 1994 1995 1996 1997 Title Measure 325 350 298 300 267 250 278 300 245 250 230 200 220 150 195 175 180 165 100 130 120 50 89 0 1990 1991 1992 1993 1994 1995 1996 1997 Footnote Footnote Source: Source: Source * * Title Measure 325 350 300 278 298 267 250 300 245 250 230 200 220 150 195 175 180 165 100 130 120 50 89 0 1990 1991 1992 1993 1994 1995 1996 1997 Title Measure 325 350 298 300 267 250 278 300 245 250 230 200 220 150 195 175 180 165 100 130 120 50 89 0 1990 1991 1992 1993 1994 1995 1996 1997

Source

140

Unit of measure
Title Measure 325 350 300 278 298 267 250 300 230 245 250 200 220 150 175 180 195 165 100 130 120 50 89 0 1990 1991 1992 1993 1994 1995 1996 1997 Text Title Measure 325 350 300 278 298 267 250 300 245 230 250 200 220 150 180 195 165 175 100 130 120 50 89 0 1990 1991 1992 1993 1994 1995 1996 1997 Footnote Footnote Source: Source: Source * *

Source

141

Unit of measure
Title Measure
400 300 230 200 100 0 1990 245 267 250 278 298 300 325

89 120 1991

130 1992

165 1993

175 1994

180 1995

195 1996

220

Title Measure
350 300 250 200 150 100 50 89 0 1990 120 130 165 175 180 195 230 245 267 250 278 298 300 325

1997

Title Measure
400 300 230 200 100 245 267 250 278 298 300 325

220

89 120 0 1990 1991

130 1992

165 1993

175 1994

180 1995

195 1996

220

1997

1991

1992

1993

1994

1995

1996

1997

Title Measure
400 300 230 200 100 245 267 250 278 298 300 325

89 120 0 1990 1991

130 1992

165 1993

175 1994

180 1995

195 1996

220

1997

Footnote Footnote Source: Source: Source

* *

Source

142

Unit of measure

Title (Measure)
400 245 300 230 200 100 89 120 0 1990 1991 267 250 278 298 300 325

130 1992

165 1993

175 1994

180 1995

195 1996

220 1997

Title (Measure) Title Measure


350 300 250 200 150 100 50 89 0 1990 120 130 165 175 180 195 230 245 267 250 278 298 300 325 400 245 300 230 200 100 89 120 0 1990 1991 267 250 278 298 300 325

130 1992

165 1993

175 1994

180 1995

195 1996

220 1997

220

Title (Measure)
400 245 300 230 200 100 89 120 0 1990 1991 267 250 278 298 300 325

1991

1992

1993

1994

1995

1996

1997

130 1992

165 1993

175 1994

180 1995

195 1996

220 1997

Title (Measure)
400 245 300 230 200 100 89 120 0 1990 1991 267 250 278 298 300 325

130 1992

165 1993

175 1994

180 1995

195 1996

220 1997

Footnote Footnote Source: Source: Source

* *

Source

143

STICKER AND OTHERS


Unit of measure
EXAMPLE BACK UP REVISED ESTIMATE TENTATIVE PROPOSED CONCEPTUAL PRELIMINARY HYPOTHESIS ILLUSTRATIVE CONFIDENTIAL

STICKER AUTOMAKER
EXAMPLE BACK UP REVISED

ESTIMATE TENTATIVE HYPOTHESIS PROPOSED CONCEPTUAL ILLUSTRATIVE PRELIMINARY VERY PRELIMINARY WORK IN PROGRESS

CONFIDENTIAL

ROUGH ESTIMATE

TO BE COMPLETED

ROUGH ESTIMATE TO BE COMPLETED

VERY PRELIMINARY

ONLY FOR DISCUSSION

ONLY FOR DISCUSSION WORK IN PROGRESS

* Source:

Footnote Source

144

Unit of measure

High Medium Low

* Source:

Footnote Source

145

STICKER AND OTHERS


Unit of measure

Text

Text

Text

* Source:

Footnote Source

146

MAPS
Unit of measure

* Source:

Footnote Source

147

Unit of measure

APPENDIX

* Source:

Footnote Source

148

Unit of measure

END OF DOC
* Source: Footnote Source

149

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