HOW ELECTRONIC MEDIA IS BETTER THAN PRINT MEDIA?

Electronic media is media that uses electronics or electromechanical energy for the audience to access the content. Video recordings, audio recordings, multimedia presentations, slide presentations, CD-ROM, and Online Content are all forms of electronic media.

There are mainly three types of Electronic Media: 1. Television(Ad Film, TV Show, etc) 2. Radio(advertising on air) 3. Internet(social media, online displays, etc)

Television(Ad Film, TV Show, etc) :

Radio(advertising on air):

Internet(social media, online displays, etc):

 The industry associated with the printing and distribution of news through newspaper and magazines.
print media - a medium that disseminates printed matter

medium- a means or instrumentality for storing or communicating information Public pree, press - the print media responsible for gathering and publishing news in the form of newspapers or magazines journalism, news media - newspapers and magazines collectively samizdat, underground press - a system of clandestine printing and distribution of dissident or banned literature

There are mainly three types of Print Media:

1. Newspapers(TOI, HT, Dainik Jagran, etc) 2. Magazines(Sports, Filmfare, etc) 3. Press Release

Newspapers(TOI, HT, Dainik Jagran, etc):

Magazines(Cosmopolitan, Filmfare, etc):

Press Release:

 Electronic media is very widespread and easily accessible. It is highly influential, especially to adolescents and young adults who seriously value technology. Electronic media is more environment friendly the lesser the paper used, the lesser the trees that are chopped off. It is faster than print media; for example, if there was an earthquake or a hurricane somewhere, you can instantly watch the damages caused by it on the Television within minutes . Electronic media is more informative these days than print media.

 The best part of Electronics media is that it gives life picture and the scenes which print media cannot do. The important role of the electronic media is to educate the illiterate and socially victimized people, farmers, unskilled workers, youth and common people of the country. With things like Internet, we can keep ourselves abreast of the latest news all the time. This makes us think that electronics media is more informative than the print media.

 Research indicates that 90% of all electronic media received are watched. More than 85% of consumers watch/use their electronic media the same day they receive it. 94% of e-mailings are watched with more that one person present. Electronic media are reliable, fast and usable when compared to print media. Electronic media have a high pass-along rateextending the viewing audience.

BY, ABDUL KALAM EMPI B-SCHOOL ROLL-NO: 161 DEPT: ADCOMM