HISTORY OF BRIJMOHAN LALL MUNJAL

 Dont

dream if you cant fulfill your dreans Brijmohan Lall Munjal is often fond of saying.  The founder and patriach of the $2.2 billon Hero Group is your classic first generation entrepreneur. He is a man who started small, dreams big used a combinationof grit and preseverance to create one of the countrys largest corporate groups and the Worlds No. 1 Two wheeler company.

Instinctive from a young age, Brijmohan lall made a rather unsual start in life. Around the time when the freedom movement in india was taking shape in the late 1920s,he walked into a newely opended GURUKUL(indian heritage school) near his home in Kamalia(now in pakistan).He was only six years old. Thus began an extraordinary tale of courage and preseverance.Brijmohan began his business story after partition in 1947, when he and his brothers relocated to ludhiana.The family set up a company that provided poor people with basic transport(cycles).

When Brijmohan and his brothers

started out ,there was no concept of organised dealer networks. Brijmohan built a series of bonds and networks with hundreds of family members,vendors,dealers and employees.Much like the japenese keiretsu system,these networks are now the that holds the Hero Group together. Thank to the relationships that we have nutured so passionately in the Hero Family, the younger generations of some of our bicycles dealers have become dealers of Hero Honda.These relatonships have survied through generations through bad times and good time.

Lall always visualize the applicability of technology before others could. For example, in the 1980s, when all two-wheeler companies in India opted for two-stroke engine technology, Brijmohan preferred a four-stoke engine - a technology that dramatically increased fuel efficiency and reduced maintenance costs. This technology was one of the biggest reasons for Hero Hondas scuess.
Brijmohan managed to steal a march over his industry peers.

Brijmohan

For example, when Honda Motors of Japan was looking for a collaborator in the 1980s, the Hero Group was not high up the pecking order initially as there were other more eligible and established suitors.

Year Awards 2001 Entrepreneur of the Year Award by Ernst & Young 2000 Sir Jehangir Ghandy Medal for Industrial Peace - by XLRI, Jamshedpur 1998 Business Leader of the Year by Business Baron 1997 Distinguished Entrepreneurship Award by PHD Chambers of Commerce & Industry 1995 National Award for outstanding contribution to the Development of Indian Small Scale Industry (NSIC Award - Presented by President of India) 1994 Businessman of the Year by Business India Group of Publications 1992 Honorary Membership - Indian Institution of Industrial Engineering Award and Accolades

Hero Honda Motors Ltd. is the world's largest

manufacturer of two wheelers, based in India. The company is a joint venture between India's Hero Group and Honda Motor Company, Japan that began in 1984. In 2001, the company achieved the coveted position of being the largest two-wheeler manufacturing company in India and the World No.1 two-wheeler company in terms of unit volume sales in a calendar year by a single company. Hero Honda has retained that coveted position till date.

The Hero Honda story began with a simple

vision the vision of a mobile and an empowered India, powered by Hero Honda.  This vision was driven by Hero Hondas commitment to customer, quality and excellence, and while doing so, maintaining the highest standards of ethics and societal responsibilities.  Hero Honda believes that the fastest way to turn that dream into a reality is by remaining focused on that vision.

Hero Honda bikes are manufactured across three globally benchmarked manufacturing facilities. Two of these are based at Gurgaon and Dharuhera which are located in the state of Haryana in northern India. The third and the latest manufacturing plant is based at Haridwar .

technology, systems and human resources, to produce products and services that meet the quality, performance and price aspirations of its customers. At the same time maintain the highest standards of ethics and social responsibilities. This mission is what drives Hero Honda to new heights in excellence and helps the organization forge a unique and mutually beneficial relationship with all its stake holders.

Hero Hondas mission is to strive for synergy between

2010 Company of the Year awarded by Economic Times Awards. 2009 'Two-wheeler Manufacturer of the Year' by NDTV Profit Car & Bike Awards 2009 . 2008 NDTV Profit Business Leadership Award. 2007 The NDTV profit car india & Bike india awards.