EMPLOYEE COMMUNICATION: A ROADMAP TO EMPLOYEE ENGAGEMENT

Employee Engagement + Employee Communication= A STRONG PRODUCTIVE WORKFORCE

By NAVYA.N.RAO
DR.AMBEDKAR INSTITUTE OF TECHNOLOGYPage 1

INTRODUCTION
When there is lack of communication in the organization, employees cannot be kept busy, productive and engaged. A successful employee engagement strategy helps create a community at the workplace and not just a workforce.

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 High levels of employee engagement in an organization are linked to superior business performance, including increased profitability, productivity, employee retention, customer metrics and safety levels. Hence effective engagement communication is a key part of any internal communications strategy.
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Employee engagement approaches for all employees

Communications activities Reward schemes Activities to build the culture of the organization Team building activities Leadership development activities

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 Employee communications get results because there is team strategic thinkers with creative sparks - and always keep an open mind about the best way of reaching people.

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Employee Engagement Model:

EMPLOYEE ENGAGEMENT

COMMUNICATION

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 EXPLANATION: For effective employee engagement, three components are required viz., People Communication Process

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 Example: Employee engagement in action: Sun Microsystems

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Few Engaging Ideas

1.One of the method which will help businesses discover, design, and deliver ever better ways to inspire employee engagement and change to accomplish higher business performance. A core product is the Engaging ideas card pack.

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2.Communicate visually. 3. Snap Video is a type of desktop alert that lets you deliver video directly to employees computers. 4. Work with managers to make the messages as relevant as possible to different groups of staff.

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5. Expand Self awareness. 6. Reinforce understanding and develop local context. Use the pop-up Staff Quiz to ask scenario questions to reinforce understanding and local context. 7. MakeInternal Social Media tools easy, secure and targeted.

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8. Employees need to feel informed of, and involved in, a companys direction in order to support and actively promote whatever that direction may be. 9.Show how feedback is being used. 10. Involve employees. For example, by asking them to name new ways of working

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11. Department highlights. 12. Ensure employees hear the messages from the business as soon as possible. Not Communicating or Communicating late can damage engagement

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13.Catch dissatisfaction early. Two way internal communications channels such as the pop-up Staff Survey tool and the Internal Social Media channels make it easy to regularly gather feedback from staff and to catch dissatisfaction early - to understand whats really going on.

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Conclusion:
Employee communication is the buss word for employee engagement . By the way of communication, a positive attitude increases by the employees towards the organization and its values. It is rapidly gaining popularity use and importance in a workplace and impacts organization in many ways. Therefore employee engagement emphasizes the importance of employee communication.
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Reference: www.nbrii.com http://www.engagingideas.co.uk/sampleca rds/ http://www.saslondon.com/what-wedo/talent-communications/employeecommunications/openreach.aspx http://www.snapcomms.com/solutions/way s-to-increase-engagement.aspx

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