PRESENTED TO:

SIR SHAHZAIB KHAN

PRESENTED BY:
MUDASSIR IQBAL REHAN ALI

CONTENTS
PROFILE VISION PRODUCTS SWOT ANALYSES CONCLUSION

PROFILE
Established in 1962 as private Ltd

company. Joint venture with Honda motor co. Japan. Among top 25 companies in KSE. On top end in two wheeler industry. Largest assembly line in Pakistan.

 Annual Production Capacity 750,000

Manufacturing plants
Karachi Sheikhupura

Export
Bangladesh Afghanistan

VISION
Market leader in the motorcycle industry, emerging as a global competitive centre of production and exports.

Products
CD- 70

CD-100

CG- 1

25

CG-125 DLX

STRENGHT

Qualified and well trained staff Biggest sale network Financially strong People trusted products Resale value

STRENGHT Best production plant in the country After sale services Warranty period Availability of spare parts Biggest market share

Market Share
Sales

30%

56% Honda Yamaha Other

14%

WEAKNESSES

High prices of products Low manufacturing ability of vendors Slow response or long lead time from the vendors Difficult to high quality production at high market demand.

OPPORTUNITIES

Industry expansion Technology upgrading Teenagers shifting to adults @ 3% per year.

OPPORTUNITIES

Being a largest manufacture can enter other countries. And Expand export in Afghanistan, Bangladesh and other countries as per WTO rules & regulation.

THREATS

Price war. Threats of copy products. Substitutes services. India & other countries enter in Pakistan market. Instability in government policies.

Conclusion

Control high prices of products Encourage vendors & supplier Maintain Proper quality.

Thank You
Any Questions