ENGINEERING MANAGEMENT

Instrutor: Dr. Neville Lee

TA: Billy Chan Dai Bin Yue Wang

IELM, HKUST

Prof Neville Lee

Introduction

The importance of management What is management? Different kind of management approaches The roles of managers and leaders Why should you consider management as a career?
IELM, HKUST Prof Neville Lee

The importance of management

Peter Drucker said, For management is the .. Life giving organ of the institution it managed. Without management, there would be only a mob rather than an institution Without management, there would be no pyramid, no airplane and many things cannot be carried out
IELM, HKUST Prof Neville Lee

What is management?

Management is the art and science of working with and through people together with information, material equipment, facility etc. to achieve organizational objectives

IELM, HKUST

Prof Neville Lee

What is management?

In practical term, it is the know how to manage a company or organization so that the company can compete successfully and profitably in the new global economy

IELM, HKUST

Prof Neville Lee

Know how to manage a corporation

Todays company has to compete relentlessly on the following areas:

New: Product/ Service

Cost

Quality

Speed

IELM, HKUST

Prof Neville Lee

Know how to manage a corporation

In other words, in order to help a company to compete successfully in the global market, you needs to understand Which areas and how you may trim cost, improve the product quality and improve time to market How to develop competitive service and products
IELM, HKUST Prof Neville Lee

Examples of modern management tools

Value curve
Old value curve
Design Production Distribution

Modern value curve

Design Production

Distribution

IELM, HKUST

Prof Neville Lee

Examples of modern management tools

Supply Chain Management

SUPPLIER DISTRIBUTOR MANUFACTURER RETAILER

Traditional Supply Chain

CUSTOMER

Integrated Supply-Demand Network

Supplier Customer Retailer

Manufacturer

Distributor

IELM, HKUST

Prof Neville Lee

Examples of modern management tools

Excellence is globally based

Logistics expenditure worldwide

US$2.1 trillion to $3 trillion 22 times of the GDP of Singapore 200 times of HKSARs deficit

DELL: PC manufacturer? Logistics company with assembly capability? FedEx: Express company? IT company with planes and trucks?
IELM, HKUST Prof Neville Lee

Examples of modern management tools

IT-Driven Inter-Enterprise Integration

The extended enterprise includes suppliers, customers, partners, and other enterprise claimants The alignment of business processes and information systems that allow free exchange of information across organizational boundaries

IELM, HKUST

Prof Neville Lee

Examples of modern management tools

Value creation through design

Part b
Part c Part d

Part a

Faster response to
market change Integration of product design, process design and logistics network design

Assembly

CPU Power supply IELM, HKUST Prof Neville Lee

Different kind of management approaches

So far we have mainly discuss Scientific Management But a manager has to work with and through people to achieve the organization objectives Therefore a manager should also have the know how in People Management to implement the company goals efficiently and effectively
IELM, HKUST Prof Neville Lee

Different kind of management approaches

Furthermore, in order for a company to make money, it needs to:

Market the products/services successfully It has to control its finance

Or we need also Business Management

IELM, HKUST

Prof Neville Lee

The roles of managers and leaders

Set direction, goals and objectives Generate plans Staffing Organization Motivating Controlling

IELM, HKUST

Prof Neville Lee

Why you may want to consider management as a career?

Moving upward in ones career most often would mean shifting from an individual contributor to a role of assuming more and more managerial responsibility:

Most important job in a company such as Chairman, President are all managers High paid and high prestige

Survival:

HK is high cost need high value added Management is high value added
IELM, HKUST Prof Neville Lee

Opportunity of Management Career in China

At this moment, China is

Over capacity in manufacturing capacity More than enough in most area of technical people

But, if China want to enter the global market, its a critical shortage of skilled manager!
IELM, HKUST Prof Neville Lee

Opportunity of Management Career in China

Exact from NEWSWEEK - August 29, 2005

IELM, HKUST

Prof Neville Lee

Career Questions

Purpose to attend University

Enjoy nice university life? Meet some friends? Improve my career perspectives?

IELM, HKUST

Prof Neville Lee

Career Questions

What is important for my career?

Good grades? Technical knowledge and skill? Soft skill such as communication skill, negotiation skill and people skill? Managerial skill? Net working and have a power base?

IELM, HKUST

Prof Neville Lee

What makes a successful career

Successful career needs a suitable mixture of both soft and hard skills
Hard Skills Requirement

Soft Skills Requirement

Entrance Level

Mid Level IELM, HKUST

Top Level Prof Neville Lee

Questions about this course

Does the lecture follow a text book?

It would be ideal, if we can find a book that can cover all the material Unfortunately except the first module, we would not be able to follow the text There is no single book that can cover the diversity of all the important topics

IELM, HKUST

Prof Neville Lee

Questions about this course

How is this course different from the other courses?

Instead of teaching a specific technical area, it give a broad overview what it takes to become a successful manager It provides not only technical tools, but also soft skills and people mgmt skills

IELM, HKUST

Prof Neville Lee

Course Objectives

The long term goal is to introduce science or engineering students with management principles and techniques that can help them to launch their career successfully in the future. In order to achieve this goal, both hard skills and soft skills training are important, and there are four objectives for this course:
IELM, HKUST Prof Neville Lee

Course Objectives (cont.)

Provide a broad overall understanding and training in scientific management know how to use scientific management to improve cost, quality, market timing as introducing product and service for a company Provide a basic training in people management Provide an understanding and training of how to deal with real life managerial problems Provide advice of how to improve your chance of launching your career in management
IELM, HKUST Prof Neville Lee

Course Content

Introduction:
Motivation Importance of Leadership & management What is management? Different types of management approaches The role of manager

IELM, HKUST

Prof Neville Lee

Course Content (cont.)

Module I: Basic Scientific Management Techniques

Part 1. Project management Part 2. Manufacturing & Production
Introduction Forecasting techniques Production planning Facility planning Inventory control

Part 3. Quality Management

IELM, HKUST

Prof Neville Lee

Course Content (cont.)

Module II: Introduction to People Management Techniques

Part 1. Basic People Management Theory Part 2. Motivation Techniques Part 3. Team Building Process and Techniques

IELM, HKUST

Prof Neville Lee

Course Content (cont.)

Module III: Management Practice (How to Become a Successful Boss)

Part 1. Management Skill Development

Communication Skill Negotiation Technique Conflict Management

IELM, HKUST

Prof Neville Lee

Course Content (cont.)

Part 2. EQ & Leadership Quality Development

Assertiveness mgmt Stress Mgmt How to become a more effective, and a more balance person

Part 3. Advice on How to Launch Your Management Career Successfully

Career Planning How to Secure Your First Management Job How to Get a Head Start in Your First Management Job How to Move up the Management Ladder

IELM, HKUST

Prof Neville Lee

Grading

Class attendance and Participation Homework Midterm Exam *** Final Exam

5% 22% 28% 45%

IELM, HKUST

Prof Neville Lee

Course Material

Text-book:

Reference:

Stevenson, William J, Operation Management 9th Edition, McGraw-Hill

Hitt, William D, Management in Action, Battelle Press, 1985 Renee Baron & Elizabeth Wagele, The Enneagram Made Easy (Discover the nine types of people), HarperCollins, 1994 William Ury, Getting Past No Negotiating your way from confrontation to cooperation, Bantam Books, 1993
IELM, HKUST Prof Neville Lee