Beruflich Dokumente
Kultur Dokumente
Physical evidence is the environment in which the service is delivered, in which the firm and the customer interact + any tangible commodities that facilitate performance or communication of the service The Physical Facilities are also referred to as Servicescape - a form of non-verbal communication between the firm , employees and the customers
SERVICESCAPE
Facility Exterior
Exterior Designs Signage Parking Landscape Surrounding environment
OTHER TANGIBLES
Business Cards Stationery Billing statements Reports Employee dress Uniforms Brochures Web pages
Virtual servicescapes
Facility Interior
Interior design Equipment Signage Layout Air Quality/ Temperature
Large decorated spaces, soft sunken sofas, wall mounted widescreen flat TV with business channel news, soothing piped music hot freshly brewed coffee are some of the features that characterize the new innovative approach to serve the high net worth customers of the UTI Banks Priority Banking branch in Pune, which was opened in November,2006. This branch offers its customers hosts of value added services including a business center, children's play area , internet access zone, meeting rooms, as well as valet parking