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Unit 01-1.6 Market Segmentation, Targeting and Positioning

Unit 01-1.5 v1 Models of Consumer/Buyer Behaviour

Unit 01-1.5 Buyer Behaviour

Unit 01-1.4 Marketing Environment

Unit 01-1.3 Marketing Process

Unit 01-1.2

Unit 01 of basics

gearabc_b.pdf

Sales Management an Overview