Uploads by John Gerzema

Social, Local, Mobile

SpendShift_INC500_10.2

FinWeek.26.02.09.BrandsLoseGround

The Brand Bubble - Book Review (HBR 11-01-08)

Publishers Weekly Review

AMA - The Brand Bubble

Measuring the Contributions of Brand to Shareholder Value

Calamity Master - Gravity Summit Version

The Trouble With Brands

John Gerzema's Calamity Presentation - Update

SES Grades

DTC Calamity Presentation

Calamity_Carlson School of Mgmt

Tbb Press PDF

Calamity Presentation - SES Keynote

Calamity SES Presentation

Bailout - Visually

CALAMITY

DMNews 2-24-09 Branding and response are the same

Why These are Challenging Times for High Fasion

Social Media - 02.17.09

MediaPost

AAAGH -- The Recession

2009 Customer Voice Executive Summary